Senior Data Scientist, Ad Platform

NewsBreak; Mountain View (CA); On-site; USD 140,000 - 200,000; Full time

Benefits offered by this job

Health, dental, and vision care

Top-tier 401(K) with company matching

Paid time off and paid holidays

FSA, HSA and commuter benefits

Team activity budget

Job summary

NewsBreak is seeking a skilled Data Scientist to join the Ad Platform team. You will apply advanced analytics, ML, and statistical modeling to optimize ad delivery, targeting, and the overall advertising experience.

You will partner with engineering, product, and sales to drive data-driven decisions, build scalable data pipelines, and deliver measurable impact on revenue and user engagement.

Qualifications

• Bachelor's, Master's, or PhD in Computer Science, Statistics, Mathematics, or a related field.
• 3+ years of experience in data science, analytics, or machine learning, preferably in an advertising or digital marketing environment.
• Strong programming skills in Python, R, or SQL, with experience in big data technologies such as Spark, Hadoop, or TensorFlow.
• Expertise in statistical analysis, A/B testing, and causal inference.
• Experience working with large-scale ad datasets and real-time bidding (RTB) platforms is a plus.

Responsibilities

• Analyze large-scale datasets to identify trends, inefficiencies, and opportunities for optimizing ad performance and revenue.
• Design A/B experiments to evaluate and improve ad products, bidding strategies, and user engagement.
• Provide actionable insights through data visualization, reporting, and dashboards.
• Work closely with engineers to build scalable data pipelines and real-time machine learning systems.
• Collaborate with product managers to define key performance metrics and guide product roadmaps with data-driven insights.
• Utilize advanced statistical techniques and algorithms to measure and enhance ad personalization and recommendation systems.
• Participate, research and implement machine learning models and data-driven solutions to improve ad targeting, ranking, and delivery.

Skills

Python

R

SQL

A/B testing

Statistical analysis

Causal inference

Data visualization

Communication

Education

Bachelor's degree in CS/Statistics/ Mathematics

Master's or PhD preferred

Tools

Spark

Hadoop

TensorFlow

Job description

Mountain View, California, United States

About NewsBreak

Founded in 2015, NewsBreak is the Content Intelligence platform shaping the future content economy. With over 40 million monthly active users, our flagship platform delivers highly personalized local news and information powered by advanced AI, recommendation systems, and adtech.

Recognized by Fast Company as #32 on the Top Workplaces for Innovators, we're proud to be Great Place to Work® certified and home to a dynamic team of technologists, product innovators, and business leaders who are passionate about solving meaningful challenges at scale.

Together, we reached unicorn status in 2021, and we remain committed to continuing this high-growth trajectory with the right team to fulfill our mission: building the infrastructure layer for content intelligence.

If you’re inspired to dream big, innovate fast, and make a difference, we’d love to hear from you! For more information, visit www.newsbreak.com/about

About the role

We are seeking a highly skilled and motivated Data Scientist to join our Ad Platform team. In this role, you will leverage advanced analytics, machine learning, and statistical modeling to optimize ad delivery, improve targeting, and enhance the overall advertising experience. You will work closely with cross-functional teams, including engineering, product, and sales, to drive data-driven decision-making and innovation within our ad platform.

Responsibilities

• Analyze large-scale datasets to identify trends, inefficiencies, and opportunities for optimizing ad performance and revenue.
• Design A/B experiments to evaluate and improve ad products, bidding strategies, and user engagement.
• Provide actionable insights through data visualization, reporting, and dashboards.
• Work closely with engineers to build scalable data pipelines and real-time machine learning systems.
• Collaborate with product managers to define key performance metrics and guide product roadmaps with data-driven insights.
• Utilize advanced statistical techniques and algorithms to measure and enhance ad personalization and recommendation systems.
• Participate, research and implement machine learning models and data-driven solutions to improve ad targeting, ranking, and delivery.

Requirements

• Bachelor's, Master's, or PhD in Computer Science, Statistics, Mathematics, or a related field.
• 3+ years of experience in data science, analytics, or machine learning, preferably in an advertising or digital marketing environment.
• Strong programming skills in Python, R, or SQL, with experience in big data technologies such as Spark, Hadoop, or TensorFlow.
• Expertise in statistical analysis, A/B testing, and causal inference.
• Experience working with large-scale ad datasets and real-time bidding (RTB) platforms is a plus.
• Knowledge of ad attribution, auction dynamics, and user behavior modeling.
• Ability to communicate complex data insights in a clear and concise manner to non-technical stakeholders.
• Strong problem-solving skills and the ability to thrive in a fast-paced, dynamic environment.
• Be part of a fast-growing team that drives innovation in digital advertising.
• Work on cutting-edge machine learning and optimization problems at scale.
• Competitive compensation, benefits, and opportunities for professional growth.
• Collaborate with talented professionals in a fast-growing and impactful industry.

We offer a competitive benefits package:

• Health, dental, and vision care for you and your family (100% coverage for employee)
• Top-tier 401(K) plan with company matching
• Paid time off and paid holidays
• FSA, HSA and commuter benefits programs
• Team activity budget

The US base salary range for this full-time position is listed below. Pay may vary based on a number of factors including job-related skills, level, experience, geographic location and relevant education or training. At NewsBreak, we design our overall rewards package to attract top talents. Depending on the position, the role may also be eligible for discretionary bonus and options. Your recruiter can share more details during the hiring process.

Voluntary Self-Identification

For government reporting purposes, we ask candidates to respond to the below self-identification survey.Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiringprocess or thereafter. Any information that you do provide will be recorded and maintained in aconfidential file.

As set forth in NewsBreak’s Equal Employment Opportunity policy,we do not discriminate on the basis of any protected group status under any applicable law.

If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection.As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measurethe effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categoriesis as follows:

A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.

A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.

An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.

An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.