Senior CRM Strategy Manager, Patient Relations

United Therapeutics Corporation; North Carolina; On-site; USD 140,000 - 190,000; Full time

Benefits offered by this job

Medical coverage

401k + ESPP

Paid time off

Job summary

United Therapeutics Corporation in Morrisville, NC is seeking a Senior CRM Strategy Manager for Patient Solutions to translate business needs into scalable CRM workflows and roadmaps. You will own data intake, case management, therapy access programs, and patient education initiatives, ensuring measurability and next-best-action optimization.

You will collaborate with cross-functional teams, define requirements, prioritize enhancements, and drive adoption of new CRM processes while maintaining

Qualifications

• 10+ years designing and building CRM requirements for Pharmaceutical Patient Support Operations (Bachelor's degree).
• 8+ years designing and building CRM requirements for Pharmaceutical Patient Support Operations (Master's degree).
• Knowledge of patient support programs, case management, and adherence program designs.
• Strong project management experience and ability to manage complex programs with vendors.

Responsibilities

• Own the Patient Solutions CRM roadmap and business process blueprint, prioritizing enhancements based on program needs and regulatory requirements.
• Design and optimize workflows covering data entry, case management, access, education and therapy support.
• Collaborate with Patient Solutions and Technical teams to define requirements and UAT strategies.
• Ensure all programs and changes are trackable and measurable for performance.
• Partner with cross-functional teams to drive adoption of new CRM processes and dashboards.

Skills

CRM strategy

Project management

Cross-functional collaboration

Regulatory compliance

Education

Bachelor's degree

Master's degree

Tools

Salesforce Healthcloud

Tableau

Visio

Microsoft Office

Job description

California, US residents click here.

The job details are as follows:

Who We Are

We are the first publicly-traded biotech or pharmaceutical company to take the form of a public benefit corporation. Our public benefit purpose is to provide a brighter future for patients through the development of novel pharmaceutical therapies; and technologies that expand the availability of transplantable organs.

United Therapeutics (Nasdaq: UTHR) seeks to travel down the corridors of indifference to develop treatments for rare, deadly diseases. We were founded in 1996 by a family seeking a cure for their daughter’s pulmonary arterial hypertension (PAH). Today, we have six FDA-approved therapies that treat PAH, pulmonary hypertension associated with interstitial lung disease (PH-ILD) and neuroblastoma, a rare pediatric cancer. Our near-term pipeline seeks to develop additional therapies for PAH and pulmonary fibrosis (PF).

The cure for end-stage life-threatening diseases like PAH, PH-ILD, PF, and many others is an organ transplant, but only a small percentage of donated organs are available to address the vast need. For this reason, we are working to create manufactured organs to address the shortage of kidneys, hearts, lungs, and livers available for transplant. We believe an unlimited supply of tolerable, transplantable organs will eliminate the transplant waiting list and cure end-stage organ diseases for which transplant is not currently an option.

Who You Are

You are a patient-centric CRM strategy leader with deep expertise in pharmaceutical patient support programs, case management, and therapy access. You excel at translating complex business needs into scalable CRM solutions, streamlined workflows, and measurable processes that enhance the patient experience. A collaborative and data-driven problem solver, you partner across business and technical teams to drive operational excellence, ensure compliance, and deliver meaningful outcomes for patients. Above all, you are motivated by innovation, continuous improvement, and advancing United Therapeutics' mission to serve patients with unmet medical needs.

The Senior CRM Strategy Manager, Patient Solutions will be responsible for translating the business needs into operational workflows and CRM requirements for United Therapeutics Patient Support Program. This includes building, designing, and owning our roadmaps and processes that support data intake, case management, therapy access programs, ongoing patient education and other patient engagement initiatives. This individual will be responsible for ensuring that all program processes and activities are fully measurable and drive next best action. The Senior CRM Strategy Manager will collaborate closely with Patient Solutions and Technical teams to define requirements, optimize operational workflows and data capture, and prioritize program system enhancements.

• Own the Patient Solutions CRM roadmap and business process blueprint, prioritizing enhancements based on program needs, operational impact, regulatory requirements, and business value
• Design and optimize workflows and process maps that support the UT Patient End-to-End journey including data entry, case management, access, patient education & ongoing therapy support
• Contribute to the overall strategic goals and planning efforts for the Patient Relations team
• Communicate with internal teams to collect business requirements and translate into CRM requirements. Work closely with the Patient Solutions systems lead to define business requirements, prioritize process and workflow changes and define UAT strategies.
• Ensure that all programs and process changes are trackable / measurable
• Partner cross-functionally with Patient Relations teams to lead effective execution, testing, release readiness, and adoption of new processes
• Partner with reporting and analytics leads to ensure all metrics and dashboards fully reflect all program and workflow changes
• Champion CRM capabilities / enhancements that support timely and coordinated patient/physician interactions
• Continuously optimize and evolve program design and operations to ensure program is meeting defined objectives and providing a streamlined patient experience
• Embed quality, consistency and compliance into every Program System (CRM) process that supports the patient journey
• All Patient Solutions activities will be performed in a manner that is consistent with and compliant with all laws and company policies

Minimum Requirements

• 10+ years of relevant experience, including the design and build of CRM requirements for Pharmaceutical Patient Support Operations with a Bachelor's Degree or
• 8+ years of relevant experience, including the design and build of CRM requirements for Pharmaceutical Patient Support Operations with a Master's Degree
• Knowledge and direct experience of patient support programs, case management, and adherence program designs
• Strong project management experience and skill
• Experience managing day-to-day operations of complex projects or programs, inclusive of vendor management
• Strong communication and interpersonal skills, with the ability to effectively engage with cross-functional teams
• Strong understanding of CRM and related Patient Support Services technologies
• Compliance mindset with strong attention to detail
• Empathy, compassion, and a patient-centric mindset to provide the best possible support and care
• Strong proficiency with Microsoft Office suite
• Proficiency with Visio or similar process mapping program

Preferred Qualifications

• Master’s Degree in information technology, life sciences, business, or a related field
• Experience with Salesforce or Healthcloud CRM
• Experience with Tableau or similar business intelligence tools
• Experience engaging with specialty pharmacy partnered patient support programs
• Rare disease and / or complex therapy administration experience

Location and Travel

This position will be fully onsite, M-F, and will be located in the Morrisville, NC office of United Therapeutics.

This position will require candidates to have the ability to travel up to 10%.

At United Therapeutics, our mission and vision are one. We use our enthusiasm, creativity, and persistence to innovate for the unmet medical needs of our patients and to benefit our other stakeholders. We are bold and unconventional. We have fun, we do good.

Eligible employees may participate in the Company’s comprehensive benefits suite of programs, including medical / dental / vision / prescription coverage, employee wellness resources, savings plans (401k and ESPP), paid time off & paid parental leave benefits, disability benefits, and more. For additional information on Company benefits, please visit https://www.unither.com/careers/benefits-and-amenities

United Therapeutics Corporation is an Equal Opportunity Employer, including veterans and individuals with disabilities.