Senior Creative, Creative & Creator

horizonmedia; New York (NY); On-site; USD 90,000 - 140,000; Full time

Job summary

Blue Hour Studios, Horizon Media’s affiliate, seeks a Sr. Creative to lead social-first content concepts for brand partnerships, guiding ideas from brief to delivery and ensuring culturally relevant output.

You will mentor junior staff, manage multiple client briefs, and collaborate with the Creative Director to elevate work across TikTok, Instagram, YouTube and more in a fast-paced agency setting.

Qualifications

• 5+ years of experience in a creative role at a social advertising agency, brand or publisher.
• Strong portfolio featuring a social-first approach to branded content creative inclusive of paid and influencer work.

Responsibilities

• Lead creative ideation and conception for multiple client accounts.
• Oversee development of campaigns from concept to delivery across social formats.
• Sell through ideas with compelling decks aligned to brand objectives and KPIs.
• Collaborate with the Creative Director to ensure high-quality execution.
• Mentor and manage junior team members to elevate creative work.
• Manage multiple client briefs and deliverables with tight deadlines.

Skills

Social advertising

Brand partnerships

Content strategy

Team leadership

Mentoring

Job description

Sr. Creative, Creative & Creator

Hello, Blue Hour

Formed in 2019, Blue Hour Studios is a social-first content agency and affiliate of Horizon Media. We build community and fandom by playing at the intersection of creators, culture, content and commerce. The company is headquartered in New York and Los Angeles.

At Horizon and Blue Hour Studios, we understand the value that different perspectives can bring to our clients and culture, so we strive for an environment where our employees feel welcomed, safe and empowered. We value you and believe that your authentic voice and unique perspective allows us to create a more rewarding culture, and experience, together. We hire talented people, challenge them and give them every opportunity to grow.

What You'll Do

• 35% - Creative Development & Concept Ideation
• 15% - Creative Strategy & Insight Development
• 15% - Content & Creative Production
• 15% - Client Relations
• 10% - Supervision & Team Management

Job Summary

The Creative & Creator team is responsible for the output of content we create for our brand partners. Combining creator/influencer practices and creative practices allows us to imprint community-driven creativity into every post, partnership, campaign or video we create.

The role of the Sr. Creative within Blue Hour Studios is to deploy exceptional creative thinking to concept social content projects across multiple formats for the brands we partner with, seeing through execution from brief through delivery. This person is a constant social consumer, and obsessed with all things online. They will understand how brands can connect with their audiences on social and beyond.

This person will lead creative ideation and conception, selling through their ideas and seeing through execution of campaigns across various social-first formats. At times this role will also be called on to contribute big idea thinking to new business proposals as necessary. This role reports into the Creative Director, and works closely in collaboration with them to ensure quality of all creative execution.

As a Sr. Creative, you will...

• Leverage robust knowledge of cultural insights and social trends to ideate and develop campaigns from a social-first perspective for the production of content, influencer content, media partnerships and beyond for organic and paid social.
• Lead development of engaging concept decks to sell through ideas to clients that translate brand objectives into culturally relevant creative concepts that fit brand tone and ensure alignment with client KPIs.
• Lead campaign creative from idea, to pitch and through delivery , ensuring the creative is in-line with the vision for the campaign, the client's brand guidelines, and social media strategy
• Demonstrate the ability to independently lead and manage creative direction for multiple client accounts while collaborating effectively with the Creative Director and other leadership.
• Manage multiple client briefs and deliverables simultaneously to meet tight deadlines in a fast-paced environment
• Lead and actively contribute to brainstorms across clients and new business opportunities.
• Oversee creator and influencer briefing sessions that serve as detailed guidelines for other creators & influencers, then provide creative, actionable feedback on creator and influencer concepts and content.
• Production of social assets, inclusive of short-form and long-form videos, statics and photography with the willingness to feature yourself and others in content for platforms like TikTok, Instagram, YouTube and more.
• Mentor and manage junior employees through close collaboration, ensuring they elevate creative work while meeting client expectations and deadlines
• Possess a robust comprehension of social platforms (like TikTok, Instagram, YouTube, X, Twitch, Snapchat, etc.) , their constantly changing algorithms, the ways in which audiences are using or hacking them and creating online communities.
• Cultivate broad understanding of the ecosystem of brand marketing strategies beyond social and digital.
• Contribute to the evolution of Blue Hour Studios , contributing to our style, voice and brand ensuring we're leaders in the industry.
• Foster collaborative relationships with clients and internal teams while remaining empathetic and open to feedback, finding smart solutions to support your creative vision
• Comfortability completing and assigning basic administrative tasks with equal balance to creative executions
• Ditch the ego and lead with curiosity . Ask questions, demonstrate a constant desire to learn, remain open to new ways of thinking and unpopular opinions.

Supervisory Responsibilities

The Sr. Creative could manage more junior members of the Creative team.

Preferred Skills & Experience

• 5+ years of experience in a creative role at a social advertising agency, brand or publisher
• Strong portfolio featuring a social-first approach to branded content creative inclusive of paid and influen