Senior Creative Copywriter – Science-Driven Wellness

Inno Supps; Henderson (NV); On-site; USD 85,000 - 120,000; Full time

Benefits offered by this job

Medical benefits

Dental & Vision

401(k)

Paid holidays & PTO

Wellness perks

Employee product discounts

Catered team lunches

Team-building events

Job summary

Inno Supps seeks a senior Creative & Technical Copywriter to shape the voice of a fast-growing wellness brand in Henderson, NV. You will translate complex science into clear, credible product storytelling across campaigns, digital, and packaging while maintaining high editorial standards.

You will collaborate with Brand, Creative, Product Marketing, and Regulatory teams to ensure accuracy and compelling consumer narratives that drive engagement and sales.

Qualifications

• 5–8+ years of professional copywriting experience in-house, agency, CPG, wellness, beauty, health, or similar consumer-focused industry.
• Exceptional writing, editing, storytelling, and conceptual development skills with a strong portfolio.
• Experience translating complex scientific, technical, or product information into clear, compelling consumer messaging.
• Strong understanding of brand voice, messaging strategy, consumer marketing, and integrated campaigns.
• Experience writing across digital, social, email, web, paid media, retail, packaging, and/or experiential.
• Familiarity with FDA, FTC, and claims requirements for wellness, supplements, or other regulated consumer products.
• Strong cross-functional collaboration skills, with experience partnering with Creative, Marketing, Product, R&D, Regulatory, or Legal teams.
• Highly organized, detail-oriented, and comfortable managing multiple projects and deadlines.

Responsibilities

• Brand Strategy & Creative Development: Develop and own high-level brand messaging across campaigns, product launches, seasonal initiatives, retail activations, digital experiences, and experiential marketing.
• Partner with Creative Leadership, Art Directors, Designers, and Marketing leaders to develop campaign concepts from ideation through execution.
• Develop campaign platforms, headlines, taglines, brand narratives, manifestos, messaging frameworks, and supporting copy.
• Help define and evolve Inno Supps brand voice, tone, language, and messaging principles across consumer touchpoints.
• Bring understanding of consumer behavior, culture, wellness trends, and competitive positioning to creative development.
• Present creative concepts and messaging rationale to cross-functional stakeholders and senior leadership.
• Help establish creative standards and provide copy direction across projects and channels.
• Technical & Scientific Copywriting: Translate complex scientific, nutritional, biochemical, and ingredient information into compelling, accessible consumer-facing content.
• Partner with Product Development, R&D, Regulatory, and Product Marketing teams to ensure technical accuracy and responsible communication.
• Develop product education, ingredient storytelling, product benefit messaging, FAQs, educational content, and technical marketing materials.
• Balance scientific credibility with an approachable, premium brand voice.
• Research scientific topics, ingredients, trends, and relevant research to inform messaging.
• Identify opportunities to simplify complex concepts without oversimplifying the science.
• Ensure product claims and language align with FDA, FTC, and other regulatory requirements.
• Collaborate with Regulatory and Legal teams when needed to review claims and language.

Skills

Copywriting

Editing

Storytelling

Regulatory awareness

Cross-functional collaboration

Campaign writing

Job description

Inno Supps seeks a senior Creative & Technical Copywriter to shape the voice of a fast-growing wellness brand in Henderson, NV. You will translate complex science into clear, credible product storytelling across campaigns, digital, and packaging while maintaining high editorial standards.

You will collaborate with Brand, Creative, Product Marketing, and Regulatory teams to ensure accuracy and compelling consumer narratives that drive engagement and sales.