Senior Copywriter

Digitas North America; Boston (MA); On-site; USD 81,000 - 124,000; Full time

Job summary

Digitas North America in Boston is seeking a senior copywriter with extensive B2B experience to craft long- and short-form copy across digital, email, newsletters, web content, sales presentations and events. You will collaborate with strategy and subject-matter experts to empower clients with workplace benefits solutions and to drive measurable outcomes.

The role requires a four-year degree and at least four years at a competitive creative agency, plus proficiency with AI tools (ChatGPT, Google

Qualifications

• A four-year degree and at least four years at a competitive creative agency.
• Experience in B2B copy across diverse channels.
• Familiarity with AI tools such as ChatGPT, Google Gemini, DALL·E, Midjourney for ideation and content generation.

Responsibilities

• Extensive B2B copy experience focused on workplace benefits for large to mid-market employers.
• Collaborate with strategy and SME to produce long- and short-form copy across channels: digital, email, web, sales decks, events.
• Demonstrate strong work ethic and meticulous attention to detail.
• Able to incorporate feedback and iterate effectively.

Skills

Copywriting

B2B writing

Attention to detail

Feedback incorporation

Education

Bachelor's degree

Tools

ChatGPT

Google Gemini

DALL·E

Midjourney

Job description

Company Description

Digitas is the Networked Experience Agency, built on the vision that we create magnetic experiences that earn the right for brands to exist in human networks. Today, and tomorrow. We deliver Networked Experiences by leveraging comprehensive data, technology, creative, media and strategy capabilities. Digitas delivers ambitious outcomes via unique solutions that include Creative Experiences, Integrated Media, Addressable Relationships, Social Marketing and Total Commerce. Celebrated by AdAge as Data and Insights Agency of the Year, U.S Campaign’s Brand Experience Agency of the Year, Media Network of the Year and celebrated by Forrester and Gartner, Digitas serves the world’s leading brands through a global network comprised of more than 5,500 employees across over 65 offices in 43 countries.

Company Description

Digitas is the Networked Experience Agency, built on the vision that we create magnetic experiences that earn the right for brands to exist in human networks. Today, and tomorrow. We deliver Networked Experiences by leveraging comprehensive data, technology, creative, media and strategy capabilities. Digitas delivers ambitious outcomes via unique solutions that include Creative Experiences, Integrated Media, Addressable Relationships, Social Marketing and Total Commerce. Celebrated by AdAge as Data and Insights Agency of the Year, U.S Campaign’s Brand Experience Agency of the Year, Media Network of the Year and celebrated by Forrester and Gartner, Digitas serves the world’s leading brands through a global network comprised of more than 5,500 employees across over 65 offices in 43 countries.

The Digitas culture is made up of fearless, inventive and generous Unicorns of all kinds.

Responsibilities

• The senior copywriter has extensive business-to-business experience and focuses on empowering employers large to mid-sized businesses with workplace benefits solutions.
• Working closely with strategy and subject matter experts, the senior copywriter writes and produce long- and short-form copy across a broad range of channels including digital, email, newsletters, web content, sales presentations, thought leadership, event marketing and other materials as needed.
• Have a strong work ethic and unremitting attention to detail.
• Know how to take feedback and build on it.

Qualifications

• A four-year degree and at least four years at a competitive creative agency.
• Energy, a sense of humor, and an open and curious mind — yes, these things really do matter. So does being straightforward, candid and, above all, respectful — of the work and your peers.
• Awards are a nice bonus, but original breakthrough ideas and real creative problem-solving are even better.
• Familiarity with prompt-based interaction and commonly used generative AI tools (e.g., ChatGPT, Google Gemini, DALL·E, Midjourney) is a plus, especially for tasks like ideation, research, or content generation.

Additional Information

Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.

If you require accommodation or assistance with the application or onboarding process specifically, please contact [e-mail].

All your information will be kept confidential according to EEO guidelines.

Compensation Range: USD $81,225.00 - USD $124,432.00/Annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 12/1/2026.