Senior Copy Creative Director

Frankel Media Group; Gainesville (FL); Hybrid; USD 80,000 - 120,000; Full time

Benefits offered by this job

Medical, dental, and vision coverage

401(k) with match

PTO

Holiday break days

Parental leave

Employee Assistance Program

Job summary

Frankel in Gainesville, FL seeks an Associate Creative Director - Copy to lead concepts and messaging across client campaigns. You will write, edit, and mentor, shaping strategic and creative direction from idea to final delivery.

The role blends high-caliber writing with leadership, driving brand voice consistency while collaborating across account, strategy, and design teams in a fast-paced agency.

Qualifications

• 10-15+ years of professional copywriting experience, preferably within an advertising, marketing, communications, or agency environment
• Proven experience developing and leading creative concepts and campaigns
• Exceptional writing, editing, and storytelling skills
• Strong portfolio demonstrating conceptual thinking and high-quality copy across multiple mediums
• Experience presenting creative work to clients and internal stakeholders
• Demonstrated ability to give and receive thoughtful, constructive creative feedback
• Experience mentoring or managing other creative team members
• Strong understanding of brand strategy, messaging, and integrated marketing
• Excellent verbal and written communication skills
• Strong organizational and time management skills
• Ability to manage multiple accounts, projects, and deadlines simultaneously
• Comfortable working collaboratively across departments
• Bachelor's degree in Advertising, Communications, English, Marketing, or a related field preferred
• We're serious about the work, not about ego. Kindness and collaboration are non-negotiable here.

Responsibilities

• Lead the copy and messaging direction for integrated campaigns, brand initiatives, digital experiences, and other creative projects
• Develop big ideas, campaign concepts, messaging platforms, taglines, headlines, scripts, and other creative concepts
• Write and edit high-quality copy across digital, print, social, video, email, web, and other channels
• Turn complex ideas into clear, engaging, and memorable messaging
• Maintain a strong understanding of brand voice and ensure consistency across deliverables
• Review and refine copy throughout the creative process, from initial concept through final production
• Know when a piece needs more work, when it's ready to go, and when to push the idea further

Skills

Copywriting

Leadership

Editing

Brand voice

Storytelling

Presentation

Mentoring

Education

Bachelor's degree in Advertising, Communications, English, Marketing, or a related field

Job description

Frankel in Gainesville, FL seeks an Associate Creative Director - Copy to lead concepts and messaging across client campaigns. You will write, edit, and mentor, shaping strategic and creative direction from idea to final delivery.

The role blends high-caliber writing with leadership, driving brand voice consistency while collaborating across account, strategy, and design teams in a fast-paced agency.