Senior Content Strategist: AI-Driven, Growth-Focused Content

Hearst Communications, Inc.; New York (NY); Hybrid; USD 73,012 - 92,299; Full time

Benefits offered by this job

Collaborative work environment

Access to innovative training programs

Comprehensive benefits package

401(k) plan with company match

Flexible hybrid work model

Job summary

A leading media and technology company is looking for a Senior Content Strategist in New York City. In this role, you will develop audience-driven content strategies and create messaging frameworks for assigned projects. You will work collaboratively across functions to ensure content aligns with business goals. The ideal candidate has 5–8 years of relevant experience and strong writing skills. This position offers hybrid work flexibility and a salary range of $53 to $67 per hour.

Qualifications

• 5–8 years in content strategy, editorial strategy, UX writing, or digital marketing.
• Portfolio demonstrating strategic thinking and practical execution.
• Experience partnering with UX/Design on information architecture and templates.

Responsibilities

• Develop content strategies rooted in audience needs and intent.
• Create messaging architecture that translates into page-level content.
• Partner with Experience Design on information architecture and page templates.
• Apply and adapt governance frameworks for content management.
• Track KPIs tied to engagement and conversion for your projects.

Skills

Content strategy

Editorial strategy

UX writing

Digital marketing

Strong writing/editing skills

Education

Bachelor’s degree in English, Communications, Journalism, Marketing, HCI/UX

Tools

HubSpot

WordPress

Contentful

AEM

SEO tools (Search Console, SEMrush, Ahrefs)

Job description

A leading media and technology company is looking for a Senior Content Strategist in New York City. In this role, you will develop audience-driven content strategies and create messaging frameworks for assigned projects. You will work collaboratively across functions to ensure content aligns with business goals. The ideal candidate has 5–8 years of relevant experience and strong writing skills. This position offers hybrid work flexibility and a salary range of $53 to $67 per hour.