Senior Content Specialist (Remote)

Freddie Mac; Chicago (IL); Remote; USD 80,000 - 120,000; Full time

Job summary

A leading company in the healthcare sector is seeking a seasoned Copywriter to develop engaging content for their health plan member audience. This role involves collaborating with creative teams to produce diverse marketing materials across multiple channels, ensuring alignment with brand strategy and effective communication. Ideal candidates will possess extensive copywriting experience, particularly in the healthcare field, and demonstrate strong problem-solving abilities.

Benefits

Comprehensive medical, dental, and vision insurance

Generous paid time off

Company-sponsored 401k plan with match

Supplemental performance bonus opportunities

Professional development training

Qualifications

• 7-10+ years of copywriting and content development experience.
• Understanding of the healthcare industry, especially Medicare and Medicaid.
• Strong organizational skills and ability to translate complex ideas.

Responsibilities

• Partner with Creative Director for creative strategies.
• Create diverse marketing content including digital and print.
• Ensure consistent messaging across all channels.

Skills

Problem-solving

Communication

Project Management

Education

Bachelor's degree in English, Marketing, or Journalism

Job description

Employer Industry: Healthcare Services

Why consider this job opportunity:
- Competitive salary and possible equity grant
- Supplemental performance bonus opportunities
- Comprehensive medical, dental, and vision insurance with 100% of monthly premium covered for employees
- Generous paid time off and company-sponsored 401k plan with match
- Opportunity to work in a fast-paced startup environment with a commitment to making a positive impact on rural healthcare
- Comprehensive training provided to support your professional development

What to Expect (Job Responsibilities):
- Partner with the Creative Director to develop and drive creative strategies for Homeward's health plan member audience
- Create diverse marketing content across various channels, including direct mail, digital, print collateral, and social media
- Ensure messaging is consistent across all channels and drives measurable engagement growth
- Collaborate with internal stakeholders and designers to refine messaging and ensure alignment with brand strategy
- Utilize AI tools to enhance creativity and improve efficiency in content development

What is Required (Qualifications):
- 7-10+ years of copywriting and content development experience, preferably in an agency or corporate environment
- In-depth understanding of the healthcare industry, particularly Medicare and Medicaid populations
- Strong problem-solving skills and ability to translate complex ideas into engaging strategies
- Excellent organizational and communication skills
- Bachelor's degree in English, Marketing, Journalism, or a similar field

How to Stand Out (Preferred Qualifications):
- Experience using multiple AI tools as part of the creative process
- Ability to thrive in a fast-paced startup environment, managing multiple projects simultaneously
- Strong copyediting and editing skills
- Self-starter comfortable working independently and collaboratively
- A portfolio of writing samples demonstrating previous work

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