Senior Content Creative

thatgamecompany; United States; In loco; USD 90.000 - 150.000; Tempo pieno

Descrizione del lavoro

HellaGoodAudio is seeking an experienced creative strategist and production lead to ideate, script, and produce high-impact brand videos and UA creatives for international markets.

You will shape visual storytelling across campaigns, maintain premium aesthetics, and collaborate with designers, editors, and external vendors to ensure timely, high-quality delivery. A strong portfolio is required.

Competenze

• 5+ years of experience in overseas gaming brand video production.
• Proficient in After Effects and Premiere Pro with VFX plugins.
• Strategic thinking balancing brand identity with UA efficiency.
• Bachelor’s degree or higher in Fine Arts, Graphic Design, Digital Media, Film or Advertising preferred.
• Professional working proficiency in English; Chinese required; Japanese a plus.

Mansioni

• Ideation, scriptwriting, and production of visual assets for overseas markets.
• Formulate customized creative strategies aligned with seasonal themes or IP collaborations.
• Maintain premium aesthetic standards and control color grading, pacing, and composition.
• Lead cross-functional collaboration with designers, editors, and external vendors; translate concepts into briefs.

Conoscenze

Brand video production

Video editing (After Effects)

Cinematography

Motion Graphics

Data-driven optimization

Formazione

Bachelor’s degree or higher in Fine Arts or related field

Strumenti

After Effects

Premiere Pro

VFX plugins

Descrizione del lavoro

Job Description

1. Creative Strategy & Production: Responsible for the ideation, scriptwriting, and production of visual assets across overseas markets, including brand videos, UA (User Acquisition) performance ad creatives, community UGC (User-Generated Content) viral hooks, and app store visual storefronts (App Store / Google Play).
2. Tailored Audience Campaigns: Formulate customized creative strategies aligned with seasonal themes or IP collaborations (leveraging tags such as Art, Female-oriented, Hardcore Competitive, etc.) to deliver high emotional resonance and precise visual positioning for diverse target demographics.
3. Global Aesthetic Excellence: Maintain premium international aesthetic standards; strictly control color grading, composition, pacing, and visual sophistication to ensure deliverables resonate with local cultural sensibilities while firmly rejecting low-brow, low-quality, or formulaic user acquisition tropes.
4. Cross-Functional & Vendor Management**: Guide and collaborate with visual designers, 3D/video editors, and external vendors to execute creative concepts efficiently and at high quality; translate creative intent into structured, logical design briefs for production teams.
5. Data-Driven Optimization: Routinely analyze full-funnel performance metrics (e.g., CPM, retention rates, CTR, CVR) with strong logical reasoning; agilely diagnose creative fatigue or friction points based on data, and rapidly deploy systematic iteration and optimization plans.

Job Requirements

1. Industry Experience: 5+ years of experience in overseas gaming brand video production, with a deep capacity to empathize with the emotional pain points, subcultures, and nuances of players across different global regions.
2. Technical Mastery & Cinematography: Highly proficient in video editing software such as After Effects and Premiere Pro, with the ability to skillfully utilize VFX plugins; expertise in Motion Graphics (MG) and 2D animation is highly preferred. Masterful command of cinematic lens language, pacing, and artistic expression.
3. Strategic Thinking: Capable of providing robust logical frameworks for every creative pitch (e.g., justifying why specific visual metaphors or editing rhythms are utilized), expertly balancing the intersection of "brand identity" and "UA acquisition efficiency."
4. Educational Background & Passions: Bachelor's degree or higher in Fine Arts, Graphic Design, Digital Media, Film & Advertising, or related fields is preferred. Strong passion for and deep understanding of global pop culture, anime/manga IPs, or the Virtual YouTuber (VTuber) ecosystem is a significant plus.
5. Language Skills: Professional working proficiency in Chinese and English is required; fluency in Japanese as a working language is a highly valued plus.
6. Portfolio: A professional portfolio or a link to your showcase is required upon application.