Senior Consultant

CECUS Credera Enterprises Company LLC

United States

On-site

USD 95,000 - 135,000

Full time

2 days ago
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Job summary

Credera is seeking a Senior Consultant in SEO/AI Discoverability to help clients understand audience intent and improve discoverability across organic and AI-powered search. You will translate insights into strategic roadmaps, drive content and architecture improvements, and enable cross-team execution with a focus on measurable outcomes.

The role emphasizes rigorous analytics, stakeholder alignment, and evolving AI-driven discovery trends, with opportunities to mentor junior colleagues and

Qualifications

  • 3–5 years of experience in SEO, digital marketing, content, analytics, digital strategy, or consulting.
  • Experience translating business priorities into content, page, and experience improvements.
  • Strong foundation in SEO fundamentals: content, crawlability, indexation, information architecture, and measurement.

Responsibilities

  • Analyze user needs, search behavior, prompts, queries, and decision journeys to determine audience intent and information needs.
  • Translate insights into prioritized recommendations spanning marketing strategy, technology, measurement, and content/experiences.
  • Deliver client workstreams from analysis through recommendations, partnering with managers and multidisciplinary teams.
  • Measure and optimize performance, contribute to recurring reporting, and support new-business opportunities.
  • Connect SEO and AI discoverability strategy to cross-functional priorities and team dependencies.

Skills

Analytical skills
Communication skills
Problem structuring
AI curiosity

Tools

SEMrush
BrightEdge
Screaming Frog
Ahrefs
Conductor
Google Search Console
Profound
other SEO and GEO/AEO platforms
Google Analytics 4
Looker Studio
Power BI
Tableau
other similar tools
ChatGPT
Microsoft Copilot
Claude
Gemini
Perplexity
Excel
PowerPoint
Teams
SharePoint
Loop

Job description

Agency: Credera Job Function: Consulting Job Subfunction: Marketing Consulting Job Description: Senior Consultant in SEO/AI Discoverability

What You'll Do
Understand User Intent & Discoverability

Analyze user needs, search behavior, prompts, queries, and decision journeys to determine audience intent and information needs. Evaluate client visibility across organic search, AI-powered search, and large language models. Assess branded and non-branded intent, competitive visibility, citations, mentions, recommendations, source authority, and third-party influence. Identify gaps where client experiences do not meet audience needs or competitors and third-party sources provide stronger answers. Determine how content, technical, authority, and experience factors affect discoverability.

Translate Insights Into Strategy & Action

Translate user intent and discoverability insights into prioritized recommendations spanning marketing strategy, technology, measurement, and page-level content and experiences. Identify opportunities to improve high-value content and decision-support experiences, including product information, FAQs, comparisons, and educational content. Recommend improvements to content architecture, customer journeys, taxonomy, internal linking, structured information, and digital experiences. Contribute to strategic roadmaps that balance near-term optimization with long-term transformation, helping clients align marketing priorities, digital investments, and ways of working with changing discovery behavior.

Deliver Client Work & Enable Execution

Execute defined client workstreams and deliverables from analysis through recommendations and delivery, partnering with managers and multidisciplinary teams, building stakeholder alignment, and supporting and mentoring junior team members as opportunities arise. Turn ambiguous business questions into structured hypotheses, analyses, workplans, and actionable next steps. Present complex findings and recommendations as clear business implications and implementation requirements for working teams, technical and non-technical audiences, and, with support from senior team members, executives. Connect SEO and AI discoverability strategy to marketing, content, product, UX, analytics, engineering, and technology priorities, identifying the cross-team dependencies needed to move work forward.

Measure, Optimize & Grow the Capability

Contribute to measurement approaches that connect organic search and AI discoverability performance—including visibility, referrals, citations, mentions, recommendations, competitive presence, user intent, and traffic—to explain changes, identify drivers, and recommend actions. Support recurring performance reporting and ongoing optimization programs. Contribute to proposals, pitches, POVs, Scopes of Work, and new-business opportunities. Help build the AI discoverability capability by contributing to repeatable methodologies, frameworks, tools, training, and best practices informed by evolving platforms, consumer behavior, and industry trends.

What We're Looking For

We welcome candidates from SEO, content, digital strategy, analytics, digital experience, product, or consulting backgrounds. The ideal candidate brings relevant experience, strong digital fundamentals, and client advisory skills, with experience in areas such as enterprise or technical SEO, AI search/GEO, structured data, and customer journey analysis.

3–5 years of experience in SEO, digital marketing, content, analytics, digital strategy, or consulting, with a track record of delivering client or business results as an individual contributor. Experience using audience needs, search intent, and customer journeys to shape strategy and recommendations. Ability to translate business and marketing priorities into content, page, and experience improvements. Experience solving digital, search, content, marketing, or customer experience challenges in complex organizations. Working knowledge of SEO fundamentals, including content optimization, crawlability, indexation, information architecture, and measurement. Strong analytical skills, with the ability to synthesize digital analytics, search, competitive intelligence, and other qualitative and quantitative data into actionable insights.

Strong communication and presentation skills, with the ability to facilitate conversations and build alignment among technical and non-technical stakeholders, and growing comfort engaging senior executives. Ability to structure ambiguous problems, own workstreams or deliverables, and independently move work forward with guidance from senior team members. Curiosity about AI, emerging technology, and changing discovery behavior, with the ability to adapt as the field evolves.

Tools & Platforms
  • SEMrush
  • BrightEdge
  • Screaming Frog
  • Ahrefs
  • Conductor
  • Google Search Console
  • Profound
  • other SEO and GEO/AEO platforms
Analytics & Reporting
  • Google Analytics 4
  • Looker Studio
  • Power BI
  • Tableau
  • other similar tools
AI & LLMs
  • ChatGPT
  • Microsoft Copilot
  • Claude
  • Gemini
  • Perplexity
  • other similar platforms
Productivity & Collaboration
  • Excel
  • PowerPoint
  • Teams
  • SharePoint
  • Loop
Why This Role

AI is changing how people discover and evaluate brands, but the underlying challenge remains deeply human: understanding what people need, what they are asking, and what information helps them make decisions. This role connects human needs to enterprise action, using established digital and organic search fundamentals to shape marketing and transformation priorities, strengthen customer-facing content and experiences, and help Credera and its clients define the future of discoverability.

$95,000 > $135,000

To the extent permissible by local law, Omnicom's policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we're focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together.

We will process your personal data in accordance with our Recruitment Privacy Notice.

Link to Recruitment Privacy Notice: https://www.omc.com/privacy-notice

For US Job Seekers: It is the policy of Omnicom and any of its affiliates to provide equal employment opportunities to all employees and applicants for employment without regard to race, religion, color, ethnic origin, gender, gender identity, age, marital status, veteran status, sexual orientation, disability, or any other basis prohibited by applicable federal, state, or local law. EOE/AA/M/D/V/F. At Omnicom Group, careers are designed for growth. We've purposefully crafted a transformative talent experience built with accountability in action - focused on community, impact, and opportunity.

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