Senior Communications Strategy Director

McCann; New York (NY); Hybrid; USD 150,000 - 165,000; Full time

Job summary

McCann New York is seeking an SVP Communications Strategy Director to lead and inspire the strategy team, crafting expansive campaigns across digital, social, TV, and print while driving ROI in the face of budget pressures.

You will partner with brand, data, social, and creatives to map opportunities and develop journey maps, frameworks, and data-driven insights for clients. Location: New York, NY. McCann New York is a hybrid workplace with three in-office days weekly.

Qualifications

• Strong analytical and strategic thinking abilities.
• Creative mindset with ability to forge new approaches.
• Excellent communication and writing skills.
• Deep understanding of digital and social media landscape.
• Experience with market research and data analysis tools.
• Ability to collaborate with cross-functional teams.

Responsibilities

• Develop and execute comprehensive communications plans across channels.
• Create consumer journey maps and campaign ecosystem frameworks.
• Analyze audience and channel insights to guide messaging.
• Conduct market research and stay current on best practices.
• Collaborate with brand strategy and creative teams to meet goals.
• Monitor performance, track metrics, and present data-driven insights.

Skills

Analytical thinking

Strategic thinking

Leadership

Communication

Digital & social media knowledge

Job description

McCann New York is seeking an SVP Communications Strategy Director to lead and inspire the strategy team, crafting expansive campaigns across digital, social, TV, and print while driving ROI in the face of budget pressures.

You will partner with brand, data, social, and creatives to map opportunities and develop journey maps, frameworks, and data-driven insights for clients. Location: New York, NY. McCann New York is a hybrid workplace with three in-office days weekly.