Senior Communications Specialist

The University of Texas at Arlington; Arlington (TX); On-site; USD 65,000 - 90,000; Full time

Benefits offered by this job

Comprehensive benefits

Benefit eligible

Job summary

The University of Texas at Arlington is seeking a Marketing and Web Content Specialist to develop and maintain Division websites and channels, ensure accessibility, and support communications for the Division of Student Success.

You will craft content and graphics, coordinate events, supervise student employees, and collaborate with division leadership and campus partners to deliver impactful campaigns.

Qualifications

• Bachelor’s degree in a related field with 2 years of web content and marketing experience.
• Experience designing, developing, and managing complex websites and communications.
• Strong writing, editing, and graphic content skills.

Responsibilities

• Develops and maintains Division websites and channels using the CMS.
• Ensures accessibility and brand consistency across communications.
• Creates content, graphics, and draft communications for diverse audiences.
• Collaborates with leadership and cross-functional partners.
• Supervises student employees and coordinates events.

Skills

Sitecore CMS

MS Office

Adobe Creative Suite

Email marketing

Social media marketing

Writing & editing

Project management

Interpersonal skills

Education

Bachelor’s degree + 2 years experience or 6 years equivalent

Tools

Sitecore

Job description

Purpose of Position

Develops and maintains all Division channels and websites and ensures accessibility. Provides marketing and communications direction and support for the Division of Student Success. Drafts slide decks, remarks, impact reports, and other written materials. Responsible for the development of creative and professional content for Division communications, including graphic design. Assist with coordination of special events. Supervises student employees.

Essential Functions

• Develop and maintain all Division websites and channels through the University’s content management system.
• Ensure accessibility of websites and other Division communications materials.
• Observes defined university branding guidelines and employs best practices in user interface, navigation, accessibility, search engine optimization, security, and responsiveness.
• Assists departments and other entities with planning, development, and implementation of web solutions.
• Consults with and provides support to faculty and staff with website-related needs.
• Recommends and coordinates solutions.
• Serves as the Division’s marketing and communications point of contact for internal departments, academic and business units.
• Create content, graphic design materials, and draft communications to address evolving University and Division needs, objectives, and targeted outcomes for varied audiences including faculty and staff, and campus stakeholders.
• Collaborate with the division leadership team, department directors, campus partners from cross-functional teams and key stakeholders to develop impactful communications materials.
• Serve as a liaison between Student Success and Marketing, Messaging, and Engagement and serve as a member on university committees to assist with the marketing, promotion and implementation of major Division initiatives and University events.
• Create, manage, and execute calendars, scripts, etc. for marketing campaigns related to initiatives within the Division.
• Maintain various lists of campus contacts and campus community stakeholders.
• Supervise student employees.
• Assist in the coordination and execution of special events as determined by supervisor.
• Performs other duties as assigned.

Required Qualifications

• Bachelor's degree in higher education, marketing, journalism, English, public relations, communications, information systems, technology, or related field and two (2) years of advanced experience designing, developing, implementing, and managing complex web sites and marketing, content creation, and communications experience or six (6) years of an equivalent combination of education and experience.

Preferred Qualifications

• Master’s degree and student supervision experience.
• Working knowledge and demonstrated practical ability in coding web development solutions using web programming languages.
• Experience in collecting and using user data from email, web and social media marketing, as well as a working knowledge of print and electronic design trends, web site navigation, photography and production.

Knowledge, Skills & Abilities

• Experience with Sitecore or web content management systems.
• Strong knowledge of the usage and implementation of Microsoft Office Suite, including Word, Excel, PowerPoint, Outlook and Teams, as well as Adobe Creative Suite.
• Additional email marketing programs, social media experience and web content management system knowledge may be required.
• Training is available for systems in use.
• Excellent organization, editing, and writing skills, as well as high degree of creativity.
• Strong project management, interpersonal and communication skills.
• Ability to manage multiple concurrent projects.

Work Schedule

• Monday through Friday; 8:00am through 5:00pm
• Requires occasional evening or weekend hours

Benefits Information

Position is benefit eligible: Yes

We are proud to offer a comprehensive benefits package to our employees at the University.

https://www.uta.edu/hr/employee-benefits