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Senior Category and Shopper Insights Analyst

First Quality Enterprises

Pangburn (AR)

Remote

USD 85,000 - 105,000

Full time

Today
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Job summary

A leading consumer products company seeks a Senior Category and Shopper Insights Analyst. This role focuses on analyzing account-level data and providing insights for key retailers like Walmart. The ideal candidate has 6+ years of experience in category management and is skilled in data analysis and presentation. Enjoy a competitive salary and comprehensive benefits package.

Benefits

Competitive base salary
Paid time off
Medical, dental, and vision starting day one
401(k) with employer match
Paid parental leave
Tuition assistance
Wellness program savings

Qualifications

  • Minimum of 6 years of experience in category management, CPG data analysis, shopper insights, or related field.
  • Proven experience with syndicated data sources such as IRI, Nielsen, and retailer-specific platforms.
  • Strong analytical and mathematical skills; experience with forecasting and statistical analysis highly preferred.

Responsibilities

  • Analyze account-level, category, and shopper data to identify growth opportunities.
  • Provide actionable insights and recommendations to sales and marketing teams.
  • Develop and deliver compelling sales presentations.

Skills

Analytical skills
Communication skills
Time management
Proactivity
Collaboration

Education

Bachelor's degree in Marketing, Business Administration, Statistics, or related field

Tools

Microsoft Excel
PowerPoint
Qlik Sense
Tableau
Power BI
Job description

Founded over 35 years ago, First Quality is a family-owned company that has grown from a small business in McElhattan, Pennsylvania into a group of companies, employing over 5,000 team members, while maintaining our family values and entrepreneurial spirit. With corporate offices in New York and Pennsylvania and 8 manufacturing campuses across the U.S. and Canada, the companies within the First Quality group produce high-quality personal care and household products for larger retailers and healthcare organizations.

Guided by our values of humility, unity, and integrity, we leverage advanced technology and innovation to drive growth and create new opportunities. At First Quality, you’ll find a collaborative environment focused on continuous learning, professional development, and our mission to Make Things Better.

We are seeking a Senior Category and Shopper Insights Analyst for our First Quality Consumer Products, LLC working remotely. This individual will partner closely with First Quality’s Walmart and Sam’s Club Sales teams and collaborate with the broader Marketing & Analytics function. While the primary focus will be on Walmart and Sam’s Club, this role may also support insights and analytics for additional retail customers and business units.

The ideal candidate is highly analytical, proactive, and collaborative, with the ability to distill complex data into actionable insights that drive business decisions.

Primary Responsibilities:
  • Analyze account-level, category, and shopper data from multiple sources to identify growth opportunities across channels.
  • Provide actionable insights and recommendations to the sales and marketing teams to capitalize on both in-store and online.
  • Develop and deliver compelling sales presentations to support innovation, promotions, and business strategies.
  • Track, forecast, and evaluate the performance of sales and marketing initiatives to inform future decision-making.
  • Recap competitive activity and emerging market trends through regular reporting and ad hoc analysis.
  • Create and distribute standardized reports such as weekly sales performance, market share, space productivity, and promotional effectiveness.
  • Serve as a trusted advisor to internal and external stakeholders by delivering clear, concise insights in both written and verbal formats.
  • Prioritize assignments effectively in a fast-paced, deadline-driven environment.
  • Travel as needed to support business initiatives.
Ideal Candidate:
  • Bachelor’s degree in Marketing, Business Administration, Statistics, or a related analytical field required.
  • Minimum of 6 years of experience in category management, CPG data analysis, shopper insights, or a related field.
  • Proven experience with syndicated data sources such as IRI, Nielsen, and retailer-specific platforms.
  • Strong analytical and mathematical skills; experience with forecasting, data modeling, and statistical analysis is highly preferred.
  • Demonstrated ability to synthesize large data sets and translate them into actionable strategies.
  • Experience with data visualization tools such as Qlik Sense, Tableau, or Power BI is a plus but not required.
  • Highly proficient in Microsoft Excel, PowerPoint, and Word.
  • Strong written and verbal communication skills, with the ability to present to stakeholders at all levels.
  • Self-starter with strong organizational and time management skills.
What We Offer:
  • Competitive base salary and bonus opportunities
  • Paid time off
  • Medical, dental, and vision starting day one
  • 401(k) with employer match
  • Paid parental leave
  • Child and family care assistance
  • Bundle of joy benefit
  • Tuition assistance
  • Wellness program with savings of up to $4,000 per year on insurance premiums

First Quality is committed to protecting information under the care of First Quality Enterprises commensurate with leading industry standards and applicable regulations. First Quality is an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, sexual orientation, gender identification, or protected Veteran status.

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