Senior Business Development Representative

Appsierra Group; United States; On-site; USD 22,000 - 33,000; Full time

Job summary

Appsierra Group is seeking a Senior Business Development Representative to lead outbound sales efforts for a remote US-focused role. You will own the cold email engine, integrate AI into research and copy, and drive high-value meetings in a fast-growing advertising tech environment.

You will build scalable outreach, test strategies, and collaborate with marketing to align product launches with regional events, all while maintaining autonomous, remote work discipline.

Qualifications

• 3+ years of experience in a BDR/SDR or outbound sales role, specifically focused on B2B services or media.
• Mastery of cold outbound technicals, including domain warm-up, sequencing, and deliverability optimization.
• Proven ability to integrate AI into a sales workflow for account research and copy refinement.
• Exceptional written communication skills with a focus on brevity and conversion.
• The ability to work autonomously in a remote setting without needing daily activity management.
• Demonstrated track record of consistently meeting or exceeding pipeline targets.

Responsibilities

• Own the cold email engine end-to-end, from list building and segmentation to copywriting and deliverability management.
• Leverage AI tools, specifically Claude, daily to research accounts and sharpen personalized outreach at scale.
• Draft concise, persuasive copy that resonates with brand marketers and media agency decision-makers.
• Execute a rigorous A/B testing framework for subject lines, messaging, and cadences to maximize reply and booking rates.
• Supplement email sequences with targeted cold calls to navigate objections and secure discovery meetings.
• Maintain a clean CRM and provide weekly reports on pipeline health and conversion metrics.
• Coordinate with marketing to align outbound efforts with upcoming product launches and regional events.

Skills

Outbound sales

B2B sales

Cold outreach

AI in sales

Written communication

Remote work autonomy

Pipeline targets

Tools

Apollo

Instantly

Outreach

Job description

Senior Business Development Representative

Remote | US | Full-time

Salary: $2,000 – $3,000 per month

AI Interview: Required

About the Company

This company is a leading out-of-home advertising innovator specializing in high-impact mobility media.

By transforming rideshare vehicles into vibrant, moving billboards, the team helps brands reach audiences in high-traffic urban areas where traditional digital ads might be skipped or ignored.

They provide bespoke vehicle wrap campaigns that offer rapid deployment—blanketing entire cities in as little as 72 hours—while providing marketers with sophisticated measurement and attribution tools.

Working with a diverse portfolio of world-class clients across tech, retail, and entertainment, this fast-growing company operates at the intersection of physical advertising and digital-era data.

The team is ideal for individuals who enjoy a fast-paced environment where creative execution meets scalable logistics. They pride themselves on driving brand visibility and sparking real-world conversations through bold, unmissable transit media.

Job Description

Role Overview

This is a senior, high-impact role within a US-focused business development team.

The company is a leader in mobile out-of-home (OOH) advertising, transforming wrapped rideshare vehicles into high-visibility moving billboards for global brands like Netflix, Shopify, and Sephora. We are a fast-growing, New York-based startup currently scaling at 100% year-over-year, and we are looking for a remote outbound expert to own the top-of-funnel pipeline.

This is not an entry-level position. We are seeking a seasoned professional who views outbound sales as a craft.

You will have full autonomy to build, test, and optimize an email engine that turns cold inboxes into high-value meetings. If you run your territory like your own business and thrive in a high-accountability, remote environment, this role is for you.

Key Responsibilities

• Own the cold email engine end-to-end, from list building and segmentation to copywriting and deliverability management.




• Leverage AI tools, specifically Claude, daily to research accounts and sharpen personalized outreach at scale.




• Draft concise, persuasive copy that resonates with brand marketers and media agency decision-makers.




• Execute a rigorous A/B testing framework for subject lines, messaging, and cadences to maximize reply and booking rates.




• Supplement email sequences with targeted cold calls to navigate objections and secure discovery meetings.




• Maintain a clean CRM and provide weekly reports on pipeline health and conversion metrics.




• Coordinate with marketing to align outbound efforts with upcoming product launches and regional events.

Requirements

• 3+ years of experience in a BDR/SDR or outbound sales role, specifically focused on B2B services or media.




• Mastery of cold outbound technicals, including domain warm-up, sequencing, and deliverability optimization.




• Proven ability to integrate AI into a sales workflow for account research and copy refinement.




• Exceptional written communication skills with a focus on brevity and conversion.




• The ability to work autonomously in a remote setting without needing daily activity management.




• Demonstrated track record of consistently meeting or exceeding pipeline targets.

Nice to Haves

• Direct experience in the Out-of-Home (OOH) advertising industry.




• Existing relationships with media agencies or brand-side marketing executives.




• Advanced proficiency with sales engagement tools like Apollo, Instantly, or Outreach.

What You\'ll Get

• The opportunity to join a category-defining company during a period of 100% year-over-year growth.




• A clear career progression path into Account Executive roles and beyond as the sales organization scales.




• The chance to sell a tangible, high-impact product that is visible on the streets of major global cities.




• A high-autonomy culture where your results directly drive the company’s trajectory.

Application Process

An AI interview is required before client review.