Senior Business Analyst

CertifID; Grand Rapids (MI); On-site; USD 80,000 - 100,000; Full time

Benefits offered by this job

Flexible vacation

Health insurance options

401(k) with matching

Equity options

Generous parental leave

Wellness reimbursement

Job summary

A growing technology firm in Grand Rapids, Michigan, is seeking a Senior Business Analyst to bridge Finance, Operations, and Data. You will develop financial reporting and performance analyses, build dashboards, and translate business questions into data requirements. Ideal candidates have 5-7 years of experience and strong SQL skills, with a focus on utilizing AI tools to enhance workflows. This is a critical role that collaborates closely with leadership and cross-functional teams, aiming to drive meaningful business insights and decisions.

Qualifications

• 5-7 years of experience in FP&A, operations, strategy, or analytics.
• Ability to write SQL queries from scratch.
• Familiarity with notebook-based analytics tools.

Responsibilities

• Develop financial and operational reporting and forecasts.
• Translate business questions into data requirements.
• Build and maintain dashboards and KPIs for business leadership.
• Collaborate with cross-functional teams on planning processes.

Skills

SQL proficiency

AI fluency

Financial analysis

Problem-solving

Business communication

Education

Bachelor's degree in Finance, Economics, or related field

Tools

Supabase/PostgreSQL

Hex

Metabase

Job description

Cybercrime is rising, reaching record highs in 2024. According to the FBI's IC3 report total losses exceeded $16 billion. With investment fraud and BEC scams at the forefront, the message is clear: the real estate sector remains a lucrative target for cybercriminals. At CertifID, we take this threat seriously and provide a secure platform that verifies the identities of parties involved in transactions, authenticates wire transfer instructions, and detects potential fraud attempts. Our technology is designed to mitigate risks and ensure that every transaction is conducted with confidence and peace of mind.

We know we couldn’t take on this challenge without our incredible team. We have been recognized as one of the Best Startups to Work for in Austin, made the Inc. 5000 list, and won Best Culture by Purpose Jobs two years in a row. We are guided by our core values and our vision of a world without wire fraud. We offer a dynamic work environment where you can contribute to meaningful impact and be part of a team dedicated to enhancing security and fighting fraud.

We\'re looking for a Senior Business Analyst to sit at the intersection of Finance, Operations, and Data - serving as the analytical engine behind how we understand and run the business.

This role reports to the Director of FP&A and is a critical hire for us. We need someone who can navigate our data infrastructure, ask the right business questions, and deliver answers without having to route everything through engineering.

You\'ll be working with tools like Supabase/PostgreSQL, MotherDuck, Metabase, and Hex on a regular basis. You are comfortable writing SQL from scratch. You may use Python when it makes your work faster or more powerful. And you treat AI as infrastructure, not a novelty - it\'s embedded in how you actually work, not something you demo in meetings.

What You'll Do

• Partner with the Director of FP&A and senior leadership to develop financial and operational reporting, forecasts, and performance analyses that drive real decisions - not just decks
• Own the data access layer for the Business, from Finance to all GTM teams. You'll write SQL queries against our data warehouse (Supabase/PostgreSQL), build and maintain analyses in Hex and Metabase, and develop the reporting infrastructure that gives Finance and business leaders visibility into what's actually happening in the business
• Translate business questions into data requirements, and then go get the data yourself. You won't be handing tickets to the data team for every pull; you'll be a self-sufficient operator who knows when to go directly to the warehouse and when to collaborate with data engineering on something more complex
• Build and maintain dashboards, KPIs, and operational scorecards that give leadership real-time visibility into business performance. Own these end-to-end, from data model to presentation layer
• Support cross-functional planning processes, including budgeting, forecasting, and long-range planning - synthesizing inputs from across the business and building the models that inform how we allocate resources
• Act as a bridge between business stakeholders and the data team, helping scope analytical projects correctly and ensuring the output actually answers the business question
• Be the analytical backbone for our GTM teams. You\'ll work closely with Sales, Marketing, and Customer Success to move beyond scorecards and reporting - your job is to shorten the distance between data and decision, helping leaders quickly understand not just what\'s happening in the business but why it\'s happening and what they should do next
• Use AI tools as a core part of your workflow - for accelerating analysis, automating recurring work, drafting and sense-checking outputs, and identifying patterns at a scale that wouldn\'t be practical manually. Help raise the bar for how Finance and Operations teams use AI across the organization

What We\'re Looking For

• 5-7 years of experience in FP&A, business operations, strategy, analytics, or a related role where you were working with real data, not just summaries handed to you by someone else
• Genuine, demonstrated AI fluency. This means you have changed how you actually do your work because of AI tools - not that you\'ve taken a course or used ChatGPT occasionally. We want to hear specifically how AI shows up in your day-to-day: what you\'ve automated, what you\'ve accelerated, what you\'ve built. Prompt engineering, LLM-assisted analysis, and workflow automation experience are all relevant
• SQL is required. You need to be able to write queries from scratch, navigate a data warehouse independently, and troubleshoot when results look off. Comfort with Supabase/PostgreSQL and MotherDuck specifically or cloud-based warehouses generally (Snowflake, BigQuery, DuckDB) is a strong plus
• Experience with notebook-based analytics tools - Hex, Metabase, Mode, Observable, Databricks, or similar. This is how we work, and familiarity with this type of environment matters
• Python proficiency is a plus, particularly for data manipulation and analysis (pandas, etc.). Not required, but meaningful
• Strong finance and analytical skills - you understand how the three financial statements flow, you're intimately familiar with SaaS KPIs, you can build a forecast from scratch, and you know how to pressure-test the assumptions behind it.Excellent communication skills - you can write a tight one-pager for a CFO and also sit in a technical scoping conversation with a data engineer and be credible in both rooms
• A business-first mindset. You lead with the question, not the tool. The "so what" matters more to you than the methodology
• Bachelor\'s degree in Finance, Economics, Business, Statistics, Computer Science, or a related field. MBA or advanced degree is a plus but not a substitute for hands-on technical experience

Bonus Skills

• Python proficiency is a plus, particularly for data manipulation and analysis (pandas, etc.). Not required, but meaningful
• MBA or advanced degree is a plus but not a substitute for hands-on technical experience

What We Offer

• Flexible vacation
• 12 company-paid holidays
• 10 paid sick days
• No work on your birthday
• Health, dental, and vision Insurance (including a $0 option)
• 401(k) with matching, and no waiting period
• Equity
• Life insurance
• Generous parental paid leave
• Wellness reimbursement of $300/year
• Remote worker reimbursement of $300/year
• Professional development reimbursement
• Competitive pay
• An award-winning culture

Not sure if you check all the boxes? Apply anyway!

We know that great talent comes in many forms, and we value potential just as much as experience. If you\'re excited about this role and believe you can grow into it, we’d love to hear from you. We’re looking for people who are eager to learn, adapt, and solve challenges—so if that sounds like you, don’t let a checklist hold you back!

Change doesn\'t happen overnight, and the same goes for us here at CertifID. We evolve collectively and individually as we grow by leaning into the core values that define us. As we grow, we embody GRIT—collectively and individually—to raise the bar and influence outcomes in everything we do. Guard the Customer - Raise the Bar - Influence Outcomes - Teamwork Wins

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.