Senior Brand Marketing Manager (Fully Remote)

Cowboy Colostrum; United States; Remote; USD 100.000 - 180.000; Vollzeit

Zusammenfassung

Cowboy Colostrum is seeking a Senior Brand Marketing Manager to lead brand planning and integrated marketing initiatives. You will drive strategy, creative alignment, and cross-functional collaboration to shape how customers experience the brand across channels.

This role requires strong storytelling, campaign management, and the ability to coordinate with growth, influencer, retail and operations teams to deliver cohesive national launches and post-campaign insights.

Qualifikationen

• 6+ years of brand marketing experience.
• Experience leading integrated campaigns and national retail launches.
• Strong skills in building brand presentations and post-campaign reports.

Aufgaben

• Own how Cowboy shows up everywhere the brand meets customers.
• Lead integrated campaigns from strategy through results, owning objectives.
• Maintain messaging consistency across paid, organic social, email, out-of-home, podcast, experiential and in-store.

Kenntnisse

Brand marketing

Integrated campaigns

Campaign reporting

Jobbeschreibung

• Senior Brand Marketing Manager leads brand planning and integrated marketing for Cowboy Colostrum.
• Works closely with creative, growth, influencer, retail and operations teams.

What you'll do:

• Own how Cowboy shows up everywhere a customer meets the brand.
• Lead integrated campaigns from strategy through results, owning objectives and outcomes.
• Keep messaging consistent across paid, organic social, email, out-of-home, podcast, experiential and in-store.

What you bring:

• 6+ years in brand marketing, ideally in CPG, nutrition, wellness or lifestyle.
• Experience leading integrated campaigns and national retail launches.
• Strong skills in building brand presentations and post-campaign reports.

How you work:

• You are a strategist who gets things done and thrives on a fast-moving team.
• You connect consumer insight, creative ideas and business results.

Cowboy Colostrum is a female-founded supplement brand making high-integrity, ethically sourced bovine colostrum for hair, gut, immune, skin and muscle health. The team is creative, collaborative and fast-moving, with most of the marketing team having joined within the last year.