Senior Brand Manager - Salty Innovation & Launch

Mars, Incorporated and its Affiliates; Chicago (IL); On-site; USD 108,000 - 149,000; Full time

Benefits offered by this job

Learning & development

Mars University access

Job summary

Mars, Incorporated and its Affiliates seeks a Sr. Associate Brand Manager for Salty Innovation in Chicago, IL. This office-based role drives line extensions from ideation to launch, using data to strengthen the Salty portfolio and measuring in-market performance to learn and iterate.

The candidate should have a bachelor’s degree (MBA preferred), 3+ years in marketing (CPG), and strong Nielsen experience, with excellent communication and project management skills.

Qualifications

• Bachelor's degree required; MBA preferred.
• 3+ years marketing experience, preferably in CPG.
• Experience with Nielsen data.
• Strong communication, presentations to management.
• Interpersonal skills: influencing without authority, conflict resolution.
• Analytical skills: mining data and turning into recommendations.
• Proven ability to manage complex projects with attention to detail.

Responsibilities

• Measure and report in-market innovation performance and extract actionable lessons.
• Manage day-to-day carton panel budgets for Pringles and Combos.
• Lead line extensions from ideation to launch using stage-gate process and budgets.
• Shape Salty innovation pipeline with data insights and recommendations.
• Serve as liaison to Multipack, Away From Home, and Convenience teams for cross-channel alignment.
• Partner with Customer Marketing to engage Sales teams and support major customer conversations.

Skills

Strong communication

Analytical

Project management

Influencing without authority

Problem solving

Education

Bachelor's degree

MBA

Tools

Nielsen

Job description

Mars, Incorporated and its Affiliates seeks a Sr. Associate Brand Manager for Salty Innovation in Chicago, IL. This office-based role drives line extensions from ideation to launch, using data to strengthen the Salty portfolio and measuring in-market performance to learn and iterate.

The candidate should have a bachelor’s degree (MBA preferred), 3+ years in marketing (CPG), and strong Nielsen experience, with excellent communication and project management skills.