Senior Brand Designer & Visual Storyteller

Gen

New York (NY)

On-site

USD 150,000 - 176,000

Full time

14 days+

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Benefits offered by this job

Flexible working options

Well-being programs

Job summary

Gen is seeking a highly skilled senior Associate Creative Director to join the Brand & Creative Studio. This role is a senior individual contributor focused on elevating work across brand systems, digital experiences, campaigns, social, and content.

You will collaborate closely with leadership and cross-functional teams to deliver premium, strategic creative for a global portfolio. You should bring exceptional craft, a strong design sensibility, and the ability to translate strategy into

Qualifications

Portfolio showing exceptional design craft and work for prominent global brands or high-visibility clients.
Experience across brand identity, digital design, campaign systems, social, and integrated creative.
Strong art direction instincts around photography, composition, typography, visual systems, and storytelling.
Expertise in Adobe Creative Suite and Figma. Ideally including components, plugins, auto layout, and scalable design systems.
Comfort using or learning AI tools as part of the creative process.
A sharp eye for detail and a high bar for quality from first concept to final file.
The ability to work independently, anticipate needs, and move work forward without waiting for step-by-step direction.
A collaborative, low-ego approach; someone who can give and receive feedback well.
Motion experience is a plus, especially After Effects or similar tools.

Responsibilities

Create elevated, strategically grounded design across branding, campaigns, digital, social, presentations, content systems, and brand experiences.
Translate brand strategy into distinctive visual ideas, scalable systems, and polished creative executions.
Work as a senior hands-on designer across high-priority initiatives, moving between concept development, art direction, layout, typography, image-making, and final production.
Partner with creative directors, writers, strategists, marketers, and product teams to develop work that is both brand-building and business-relevant.
Help raise the quality bar across the studio through strong craft, thoughtful critique, and sharp creative judgment.
Use AI tools as part of the creative process - from exploration and ideation to image generation, editing, prototyping, production support, and workflow acceleration.
Bring a high level of visual taste to photography, illustration, motion, UI-inspired design, and campaign systems.
Stay close to emerging tools, design trends, platform behaviors, and AI-enabled creative workflows.