Senior Brand Designer — Immersive Brand Identity (Remote)

Pinch Creative; New York (NY); Hybrid; USD 120,000 - 180,000; Full time

Job summary

Pinch Creative, an immersive design studio, seeks a Brand Designer to steward our internal brand identity and support Salt with branding needs. You’ll develop cohesive visual systems that authentically represent both Pinch and Salt across all touchpoints while ensuring our brands remain distinct, compelling, and true to our values.

Your focus will be creating marketing materials, digital + social assets, and brand expressions that showcase our capabilities and culture to potential clients,

Qualifications

• Bachelor's degree or equivalent professional experience in Graphic Design/Visual Communication.
• 10+ years of brand design experience in agency or in-house environments.
• Portfolio demonstrating strong brand development and versatile design applications.
• Expert proficiency in Figma and Adobe Creative Suite (Illustrator, Photoshop, InDesign).
• Experience with website design, social media content creation, and digital marketing materials.
• Strong understanding of typography, color theory, composition, and brand principles.
• Knowledge of production techniques for digital and physical branding.
• Excellent visual storytelling and presentation skills.
• Self-motivated with ability to manage multiple priorities independently.
• Proficiency with project management tools (Asana, Airtable) and Google Workspace.

Responsibilities

• Maintain and evolve brand identity systems for both Pinch and Salt, including logo usage, typography, color, and visual language.
• Design marketing materials including pitch decks, case studies, social content, and website assets.
• Create branded collateral for events, team gatherings, and industry presentations.
• Develop internal communications materials and templates that reflect company culture and values.
• Ensure brand consistency across touchpoints while refreshing and innovating where needed.
• Design and update website content to showcase work, culture, and capabilities.
• Create engaging social media assets to build brand awareness and highlight agency expertise.
• Develop email templates and digital presentations representing the brand.
• Collaborate with content creators to enhance written and video content.

Skills

Brand design

Visual storytelling

Project management tools

Google Workspace

Education

Bachelor's degree in Graphic Design or related

Tools

Figma

Adobe Creative Suite

Illustrator

Photoshop

InDesign

Asana

Airtable

Job description

Pinch Creative, an immersive design studio, seeks a Brand Designer to steward our internal brand identity and support Salt with branding needs. You’ll develop cohesive visual systems that authentically represent both Pinch and Salt across all touchpoints while ensuring our brands remain distinct, compelling, and true to our values.

Your focus will be creating marketing materials, digital + social assets, and brand expressions that showcase our capabilities and culture to potential clients,