Senior B2B Experiential Marketing Lead

Mosaic North America; Seattle (WA); On-site; USD 85,000 - 100,000; Full time

Job summary

Mosaic North America is seeking a Senior Account Manager to lead strategic client relationships in B2B experiential marketing. You will drive live experiences, manage budgets, and guide cross-functional teams to deliver programs aligned with client objectives and revenue goals.

The role demands sharp client leadership, deep industry knowledge, and hands-on execution across conferences, trade shows, executive events, and partner programs. A strong focus on profitability and growth is required.

Qualifications

• 7+ years of account management experience within an experiential marketing, event marketing, sponsorship/activation, or integrated marketing agency.
• Demonstrated experience leading B2B experiential programs including conferences, trade shows, executive events, customer and partner programs, sponsorships, hospitality, and other live business experiences.
• Experience managing program budgets, scopes of work, forecasting, change orders, and profitability.
• Proven ability to lead cross-functional teams, including strategy, creative, production, operations, and field staff.
• Strong understanding of event planning, production, staffing, vendor management, logistics, and onsite execution.
• Experience working across both B2B and B2C programs preferred but B2B mandatory
• Experience working across B2B programs and complex client organizations required.

Responsibilities

• Serve as the primary day-to-day client contact and trusted advisor across assigned accounts.
• Build strong client relationships by understanding business objectives, marketing priorities, and organizational dynamics.
• Lead strategic conversations that connect experiential marketing programs to broader business goals.
• Facilitate client meetings, presentations, workshops, and program reviews with confidence.
• Anticipate client needs, provide proactive counsel, and identify opportunities to strengthen partnerships and grow agency business.
• Lead a variety of B2B experiential marketing programs from concept through execution and post-event reporting.
• Partner with Project Management to develop scopes of work, workbacks, staffing plans, and operational roadmaps.
• Collaborate with strategy, creative, production, operations, finance, and analytics teams, serving as the voice of the client internally.

Skills

Client leadership

Experiential marketing

Budget management

Cross-functional leadership

Strategic thinking

Execution excellence

Job description

Mosaic North America is seeking a Senior Account Manager to lead strategic client relationships in B2B experiential marketing. You will drive live experiences, manage budgets, and guide cross-functional teams to deliver programs aligned with client objectives and revenue goals.

The role demands sharp client leadership, deep industry knowledge, and hands-on execution across conferences, trade shows, executive events, and partner programs. A strong focus on profitability and growth is required.