Senior Associate, Measurement & Ad Tech - Marketing Technology
DoorDash, Inc.
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Résumé du poste
DoorDash, Inc. is hiring a Senior Associate, Marketing Technology & Measurement in New York to own measurement foundations across MMP stacks and paid-media integrations.
You will help design AI-assisted workflows, automate reporting, and build toolkits that let channel teams launch and optimize campaigns at speed. You’ll work with Performance Marketing, Analytics, and Data Engineering to establish governance, track events, and deliver dashboards that drive rapid, data-informed decisions.
Qualifications
- 4+ years in marketing technology, performance marketing ops, or growth analytics with end-to-end measurement ownership.
Responsabilités
- Improve measurement systems, standards, and workflows connecting activity to outcomes across paid and owned channels.
- Build and maintain marketing tools and automations to launch, optimize, and measure faster.
- Automate repetitive tasks with AI-assisted workflows to scale operations.
- Own event tracking links, postbacks, and vendor integrations with proper change control.
- Design and document API connections and data pipelines across Snowflake and analytics tools; implement tags and events via GTM or similar.
- Develop dashboards with Sigma/Looker/Tableau to inform daily decisions by marketing teams.
- Establish tracking governance: naming taxonomy, UTM standards, and postback control to reduce errors.
- Investigate data issues (iOS/Android discrepancies, missing campaigns, postback failures) with cross-functional partners.
- Collaborate with Performance Marketing, Analytics, Data Engineering, and external partners to ship durable measurement standards.
Connaissances
Outils
Description du poste
DoorDash’s mission is to grow and empower local economies. By building intelligent last-mile delivery technology for local cities, DoorDash connects people with the local businesses they care about — helping grow those businesses and the communities that support them. The Marketing Technology team is responsible for building and delivering best-in-class tools, data, and processes so teams at DoorDash can effectively acquire new customers, drive retention, and grow new business lines across all our audiences. Our mission is to enable teams to deliver personalized, engaging, and relevant content across all our owned and paid channels. We partner closely with Product, Engineering, Data Science, and Analytics teams to translate Marketing’s technology needs into measurable business outcomes for our Growth and Performance Marketing teams.
We're hiring a Senior Associate, Marketing Technology & Measurement, to be the hands-on builder of the measurement systems that enable our marketing org to move faster and prove impact at scale. With 4+ years of experience, you'll own the measurement foundations – tracking link architecture, postback configurations, and pixel governance across our MMP stack (Singular, Appsflyer), plus paid-media platform integrations (Meta, TikTok, Reddit, Snap, TTD, affiliate, and more).
But maintaining that infrastructure is the baseline, not the goal. You'll spend much of your time helping build and improve the tooling and automations, including AI-assisted measurement workflows, that make channel and creative teams faster, streamlining how they launch, optimize, and prove impact. You'll partner with senior team members to turn repetitive measurement work into repeatable systems, so the team spends less time on manual setup and more on insight.
This is a technical marketer role requiring deep mobile measurement expertise, strong SQL skills, hands‑on integration experience, and comfort building AI‑enabled workflows. This role reports to the Senior Manager, Data & Measurement within the Growth Marketing organization.
- Advance Marketing’s measurement capabilities: Continue improving the systems, standards, and workflows that connect campaign activity to business outcomes and help teams make faster, more confident decisions across paid and owned channels.
- Build & Maintain Marketing Tools: Build the tooling and automations that channel and creative teams rely on to launch, optimize, and measure faster.
- Automate Operations: Replace repetitive operational work with automated workflows (including AI‑assisted ones) that scale with the business.
- Own Event Tracking Links: Postback templates, partner mappings, CAPI/pixel setup, custom conversions, and deduplication across Meta, TikTok, Reddit, Snap, and affiliate platforms with proper change control.
- Manage paid‑media platform integrations: Design and document how systems connect via APIs and data pipelines across Snowflake, Sigma, Singular, and lifecycle/CRM tools; implement and maintain tags, variables, and events via GTM or equivalent.
- Drive AI‑assisted measurement workflows: Leverage LLM, workflow automation, and emerging AI capabilities to automate reporting, accelerate insight generation, and optimize campaign performance at scale.
- Build reporting and self‑serve tooling: Write SQL to debug campaign data gaps, build dashboards for campaign performance, creative analysis, and delivery metrics
- Establish tracking governance and standards: Own campaign‑naming taxonomy, UTM standards, and postback change control; reduce tracking errors through scalable, self‑serve tooling and clear documentation.
- Investigate and resolve high‑impact data issues: Diagnose iOS/Android discrepancies, missing campaigns, and postback failures; partner with Singular and ad platform vendors when integrations require changes.
- Collaborate cross‑functionally: Partner with Performance Marketing, Analytics, Data Engineering, and external partners to translate business goals into shipped configurations and durable measurement standards.
- 4+ years in marketing technology, performance marketing ops, or growth analytics — with a proven track record of owning end‑to‑end measurement workstreams.
- Advanced SQL for debugging, reporting, and QA across campaign, event, and spend data in a warehouse environment (Snowflake or equivalent).
- Hands‑on MMP experience tracking links, postbacks, app/web attribution, and working knowledge of SKAN and privacy‑era iOS measurement.
- Practical event tracking expertise across major ad platforms (Meta, TikTok, Snap, Reddit, or Google), pixels, CAPI, custom conversions, postback payloads, and vendor coordination.
- Experience designing and implementing tags, variables, and events in a tag management system (GTM, Adobe Tags, Tealium, or similar), including coordination with media pixels and server‑side integrations.
- Strong digital/mobile media fluency UTMs, campaign structure, paid social/programmatic/affiliate channels, and core metrics (CPA, ROAS, CPI, delivery, conversion) used for optimization.
- Experience building and maintaining dashboards in Sigma, Looker, Tableau, or similar tools that marketing teams rely on for daily decisions.
- Strong System architecture awareness: API integrations, data flows, and how MarTech platforms connect across CRM/lifecycle, warehouse, attribution, and campaign systems.
- Familiarity with agentic and AI‑assisted workflows: LLM integrations, RAG, marketing copilots, or AI coding tools applied with strong review and testing discipline.
- Experience analyzing digital performance data: by format, placement, and audience — and translating findings into optimization recommendations for creative and channel teams.
We expect this position to be filled by 8/18/26.
The successful candidate’s starting pay will fall within the pay range listed below and is determined based on job‑related factors including, but not limited to, skills, experience, qualifications, work location, and market conditions. Base salary is localized according to an employee’s work location. Ranges are market‑dependent and may be modified in the future.
In addition to base salary, the compensation for this role includes opportunities for equity grants.
DoorDash cares about you and your overall well‑being. That’s why we offer a comprehensive benefits package to all regular employees, which includes a 401(k) plan with employer matching, 16 weeks of paid parental leave, wellness benefits, commuter benefits match, paid time off and paid sick leave in compliance with applicable laws (e.g. Colorado Healthy Families and Workplaces Act). DoorDash also offers medical, dental, and vision benefits, 11 paid holidays, disability and basic life insurance, family‑forming assistance, and a mental health program, among others.
To learn more about our benefits, visit our careers page here.
See below for paid time off details:
- For salaried roles: flexible paid time off/vacation, plus 80 hours of paid sick time per year.
- For hourly roles: vacation accrued at about 1 hour for every 25.97 hours worked (e.g. about 6.7 hours/month if working 40 hours/week; about 3.4 hours/month if working 20 hours/week), and paid sick time accrued at 1 hour for every 30 hours worked (e.g. about 5.8 hours/month if working 40 hours/week; about 2.9 hours/month if working 20 hours/week).
The national base pay range for this position within the United States, including Illinois and Colorado.
$83,000 — $122,000 USD
At DoorDash, our mission to empower local economies shapes how our team members move quickly, learn, and reiterate in order to make impactful decisions that display empathy for our range of users—from Dashers to merchant partners to consumers. We are a technology and logistics company that started by enabling door‑to‑door delivery, and we are looking for team members who can help us go from a company that is known as the place you order food to a company that people turn to for any and all goods.
DoorDash is growing rapidly and changing constantly, which gives our team members the opportunity to share their unique perspectives, solve new challenges, and own their careers. We're committed to supporting employees’ happiness, healthiness, and overall well‑being by providing comprehensive benefits and perks including premium healthcare, wellness expense reimbursement, paid parental leave and more.
We’re committed to growing and empowering a more inclusive community within our company, industry, and cities. That’s why we hire and cultivate diverse teams of people from all backgrounds, experiences, and perspectives. We believe that true innovation happens when everyone has room at the table and the tools, resources, and opportunity to excel.
Statement of Non‑Discrimination: In keeping with our beliefs and goals, no employee or applicant will face discrimination or harassment based on: race, color, ancestry, national origin, religion, age, gender, marital/domestic partner status, sexual orientation, gender identity or expression, disability status, or veteran status. Above and beyond discrimination and harassment based on “protected categories,” we also strive to prevent other subtler forms of inappropriate behavior (i.e., stereotyping) from ever gaining a foothold in our office. Whether blatant or hidden, barriers to success have no place at DoorDash. We value a diverse workforce – people who identify as women, non‑binary or gender non‑conforming, LGBTQIA+, American Indian or Native Alaskan, Black or African American, Hispanic or Latinx, Native Hawaiian or Other Pacific Islander, differently‑abled, caretakers and parents, and veterans are strongly encouraged to apply. Thank you to the Level Playing Field Institute for this statement of non‑discrimination.
Pursuant to the San Francisco Fair Chance Ordinance, Los Angeles Fair Chance Initiative for Hiring Ordinance, and any other state or local hiring regulations, we will consider for employment any qualified applicant, including those with arrest and conviction records, in a manner consistent with the applicable regulation.
If you need any accommodations, please inform your recruiting contact upon initial connection.
To streamline our hiring process, DoorDash utilizes an automated recruitment tool called Metaview.
Metaview assists our recruiting team by evaluating job related qualifications and characteristics in connection with hiring. The tool is designed and used to support - rather than replace - human decision‑making; trained personnel make final decisions with meaningful human review and oversight, and DoorDash does not use Metaview or other AI‑enabled tool in a manner that has the effect of subjecting applicants or employees to discrimination based on any protected characteristic or proxy or for engaging in any protected activity under applicable law.
Data collected during this process is retained in accordance with our Candidate Privacy Policy https://help.doordash.com/en-us/legal/article/ax-privacy-notice and applicable state laws. In compliance with New York City Local Law 144, the independent bias audit summary for Metaview is publicly available for review at https://trust.warden-ai.com/metaview/application-review.
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