Senior Art Director

OneMain Financial; Baltimore (MD); Hybrid; USD 90,000 - 150,000; Full time

Benefits offered by this job

Health benefits

401k match

Stock purchase plan

Tuition reimbursement

Paid time off

Paid sick leave

Holidays

Volunteer time

Job summary

OneMain Financial is seeking a Senior Art Director to shape clear, customer-focused creative across the brand. You’ll lead visual development for campaigns, work across digital, print, motion and video, and collaborate with marketing, product and legal teams to ensure compelling yet compliant communications.

You’ll bring 5+ years of art direction, a strong portfolio, and proficiency in Adobe Creative Cloud and Figma. This hands-on role is based in Baltimore with a hybrid schedule.

Qualifications

• 5+ years of art direction and design experience.
• Portfolio demonstrating cross-channel storytelling.
• Experience with integrated campaigns and lifecycle communications.
• Strong typography, layout and brand system knowledge.

Responsibilities

• Lead art direction and visual development across digital, print, motion and video.
• Develop cohesive visual systems across channels and customer journeys.
• Stay hands-on from concept through final production.
• Collaborate with copywriters, designers and creative directors.
• Translate objectives and regulatory info into clear creative.
• Present recommendations with clear strategic thinking.
• Use AI tools to expand exploration and speed production while upholding brand standards.
• Partner with cross-functional teams to deliver accurate communications.
• Help evolve brand and maintain high creative quality.

Skills

Art direction

Visual storytelling

Campaign development

Typography & layout

AI-enabled design tools

Presentation & collaboration

Adobe Creative Cloud

Figma

Motion design

Video production

Tools

Adobe Creative Cloud

Figma

Job description

About OneMain Financial

At OneMain, our mission is to improve the financial well-being of hardworking Americans. We provide personal loans, credit cards and financial wellness tools that help people move toward their goals with greater confidence.

About the role

We’re looking for a Senior Art Director to help develop clear, compelling and customer-focused creative across the OneMain brand. This is a senior, hands-on role for a strong conceptual thinker and visual communicator. You’ll develop creative across the customer journey, from acquisition and originations through servicing and collections, while also contributing to broader brand experiences across digital, print, motion and video. Working closely with creative directors, copywriters, designers, marketers and business stakeholders, you’ll turn business objectives and customer needs into strong creative ideas and polished execution.

What you’ll do

• Lead the art direction and visual development of integrated campaigns and customer communications across digital, print, motion and video.
• Develop strong creative concepts and translate them into cohesive visual systems that work across channels and customer journey stages.
• Remain hands-on from initial concept and design exploration through final execution and production.
• Partner with copywriters, designers and creative directors to develop ideas where messaging and design work together.
• Translate complex business objectives, customer insights and regulated information into clear, compelling creative.
• Present creative recommendations confidently and articulate the strategic thinking behind the work.
• Use AI-enabled creative tools and emerging technologies to expand creative exploration, accelerate production and improve ways of working while maintaining strong creative judgment and brand standards.
• Partner with marketing, product, digital, compliance and legal teams to deliver effective, accurate and accessible communications.
• Help evolve the OneMain brand and creative processes while maintaining consistency and a high standard of creative quality.

What you bring

• 5+ years of professional art direction and design experience, ideally across agency and/or in-house environments.
• A portfolio demonstrating strong conceptual thinking, visual storytelling and polished execution across multiple channels.
• Experience developing integrated campaigns, digital marketing, email and lifecycle communications.
• Strong command of typography, layout, imagery, composition, visual hierarchy and brand systems.
• The ability to develop distinct creative concepts, articulate the thinking behind them and carry an idea across a broader communication system.
• Experience using generative AI and AI-enabled creative tools for concept development, visual exploration and production, with sound judgment around brand standards, quality and appropriate use.
• Strong presentation, communication and collaboration skills, including the ability to simplify complex or regulated information.
• Advanced proficiency in Adobe Creative Cloud and Figma.
• Experience in motion design and video production preferred.
• Creative curiosity, attention to detail and the ability to manage multiple priorities in a fast-paced environment.

Location

Location: Baltimore, MD hybrid schedule

Who we Are

OneMain Financial (NYSE: OMF) is the leader in offering nonprime customers responsible access to credit and is dedicated to improving the financial well-being of hardworking Americans. Since 1912, we’ve looked beyond credit scores to help people get the money they need today and reach their goals for tomorrow. Our growing suite of personal loans, credit cards and other products help people borrow better and work toward a brighter future. Driven collaborators and innovators, our team thrives on transformative digital thinking, customer-first energy and flexible work arrangements that grow lives, careers and our company. At every level, we’re committed to an inclusive culture, career development and impacting the communities where we live and work. Getting people to a better place has made us a better company for over a century. There’s never been a better time to shine with OneMain. Because team members at their best means OneMain at our best, we provide opportunities and benefits that make their health and careers a priority. That’s why we’ve packed our comprehensive benefits package for full- and some part-timers with: Health and wellbeing options including medical, prescription, dental, vision, hearing, accident, hospital indemnity, and life insurances Up to 4% matching 401(k) Employee Stock Purchase Plan (10% share discount) Tuition reimbursement Paid time off (15 days’ vacation per year, prorated based on start date) Paid sick leave as determined by state or local ordinance (prorated based on start date) 11 Paid holidays (4 floating holidays, prorated based on start date) Paid volunteer time (3 days per year, prorated based on start date)

In our more than 1300 community branches and across the U.S., team members help millions of customers solve critical financial needs, including debt consolidation, home and auto repairs, medical procedures and extending household budgets. We meet customers where they want to be - in person, by phone and online. At every level, we're committed to an inclusive culture, career development and impacting the communities where we live and work.

OneMain Holdings, Inc. is an Equal Employment Opportunity (EEO) employer. Qualified applicants will receive consideration for employment without regard to age, ancestry, citizenship status, color, creed, culture, disability, ethnicity, gender, gender identity or expression, genetic information or history, marital status, military status, national origin, nationality, pregnancy, race, religion, sex, sexual orientation, socioeconomic status, transgender or on any other basis protected by law.

Benefits

• Health and wellbeing options including medical, prescription, dental, vision, hearing, accident, hospital indemnity, and life insurances
• Up to 4% matching 401(k)
• Employee Stock Purchase Plan (10% share discount)
• Tuition reimbursement
• Paid time off (15 days’ vacation per year, prorated based on start date)
• Paid sick leave as determined by state or local ordinance (prorated based on start date)
• 11 Paid holidays (4 floating holidays, prorated based on start date)
• Paid volunteer time (3 days per year, prorated based on start date)