Senior Area Sales Manager

GE Appliances, a Haier company; San Francisco (CA); Remote; USD 120,000 - 160,000; Full time

Job summary

Join a leading company as a Senior Area Sales Manager in Northern California. You'll drive sales initiatives, manage relationships, and enhance market share for industry-leading appliance solutions in a dynamic market. This field-based role offers the chance to lead and innovate in a competitive landscape.

Benefits

Medical insurance

Vision insurance

401(k)

Qualifications

• 5+ years of relevant B2B field sales experience.
• Proven ability to develop and maintain strategic customer relationships.

Responsibilities

• Own and grow appliance sales within assigned territory.
• Deliver on sales targets and operating margin goals.
• Identify and capitalize on new business opportunities.

Skills

Negotiation

Communication

Presentation

Self-directed

Goal-oriented

Education

Bachelor’s degree

Job description

2 days ago Be among the first 25 applicants

Get AI-powered advice on this job and more exclusive features.

Direct message the job poster from GE Appliances, a Haier company

Talent Acquisition at GE Appliances, a Haier company | Sales & Marketing

Join the high-performing sales team at GE Appliances as a Senior Area Sales Manager covering the Northern California market. In this field-based role, you’ll lead sales initiatives across a diverse range of contract and builder accounts — including single-family, multi-family, authorized builder distributors, and apartment replacement distributors.

You’ll be responsible for growing market share, strengthening customer relationships, and delivering an exceptional end-to-end experience. This is an exciting opportunity to bring industry-leading appliance solutions to life in one of California’s most dynamic regions.

Job Description

Key Responsibilities

• Own and grow appliance sales within an assigned builder/distributor territory across Northern California
• Deliver on sales targets and operating margin goals
• Identify and capitalize on new business opportunities while managing potential channel conflict
• Build long-term, consultative relationships through value-driven solution selling
• Conduct market and competitive analysis to drive strategy and differentiation
• Lead local sales training efforts and partner with key stakeholders to support growth
• Manage pipeline, reporting, and administrative tasks to ensure operational excellence
• Proactively cold call prospects and convert leads into active, purchasing accounts
• Engage with construction job sites and regional teams to support projects and build trust

Additional Job Description

Minimum Qualifications

• Bachelor’s degree or equivalent experience in sales or a related field
• 5+ years of relevant B2B field sales experience — or completion of the GE Appliances Commercial Development Program
• Must reside (or be willing to relocate) within the territory, ideally with easy access to the Bay Area
• Proven ability to develop and maintain strategic customer relationships
• Strong negotiation, communication, and presentation skills
• Highly motivated, self-directed, and goal-oriented
• Willingness and ability to travel frequently, including overnight stays, based on territory coverage

Preferred Qualifications

• Experience developing and executing territory-based sales strategies aligned with company objectives
• Background in wholesale contractor, builder, or distribution sales
• Cold calling and new account acquisition success
• 2+ years of experience in appliance sales or a related industry
• Familiarity with multi-channel sales models and contractor/distributor ecosystems

Working Conditions & Travel

• This is a remote role based from a home office, with frequent in-person meetings across the territory
• Travel includes significant drive time and several overnights per month to effectively manage the region
• Must be flexible with working hours to meet customer needs — primarily aligned withU.S. Pacific Time Zone

Seniority level

• Seniority level

  Associate

Employment type

• Employment type

  Full-time

Job function

• Industries

  Manufacturing

Referrals increase your chances of interviewing at GE Appliances, a Haier company by 2x

Inferred from the description for this job

Medical insurance

Vision insurance

401(k)

Get notified about new Sales Manager jobs in San Francisco Bay Area.

Regional Account Manager Foodservice, West

Mountain View, CA $115,000.00-$140,000.00 1 month ago

Napa, CA $200,000.00-$250,000.00 2 weeks ago

San Francisco, CA $166,000.00-$232,000.00 3 days ago

Bacardi Account Manager (Chains)- Northern CA

San Francisco, CA $77,938.00-$116,748.00 9 hours ago

San Francisco, CA $77,938.00-$103,429.00 1 day ago

Director of Sales And Business Development

San Francisco Bay Area $160,000.00-$170,000.00 2 weeks ago

Market Manager - San Francisco or Bay Area based

San Francisco Bay Area $75,000.00-$90,000.00 2 weeks ago

San Francisco, CA $120,000.00-$160,000.00 2 weeks ago

San Francisco Bay Area $70,000.00-$90,000.00 2 weeks ago

San Francisco, CA $140,000.00-$140,000.00 1 year ago

Oakland, CA $115,000.00-$140,000.00 2 weeks ago

Director of Sales, Sephora & Strategic Retailer Accounts

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.