Senior Analytics Lead — Strategy & Insights

Publicis Groupe ANZ; Detroit (MI); Hybrid; USD 112,000 - 148,000; Full time

Benefits offered by this job

Medical coverage

Dental and vision insurance

401K plan

Tuition reimbursement

Flexible time off

Job summary

Publicis Groupe ANZ in Detroit is looking for an Associate Director in Analytics. This pivotal role involves guiding a team to manage data strategy, optimize campaigns, and maintain client relationships. The position requires a minimum of 5-7 years of experience in analytics, with at least 3 years in a supervisory role. A bachelor’s degree is required, and familiarity with digital media analytics tools is a must. The role offers competitive compensation and a comprehensive benefits package, including flexible time off.

Qualifications

• 5-7 years of experience working in an Analytics capacity.
• 3+ years in a managerial or supervisory role.
• Strong understanding of traditional and digital advertising.

Responsibilities

• Work with leadership to formulate and execute on account vision.
• Provide oversight and guidance to team members.
• Own measurement plans and reporting deliverables.

Skills

Analytical thinking

Project management

Strong communication skills

Client service

Digital media knowledge

Education

Bachelor’s degree in a related field

Tools

Google Analytics

SQL

Excel

BI Software

Job description

Publicis Groupe ANZ in Detroit is looking for an Associate Director in Analytics. This pivotal role involves guiding a team to manage data strategy, optimize campaigns, and maintain client relationships. The position requires a minimum of 5-7 years of experience in analytics, with at least 3 years in a supervisory role. A bachelor’s degree is required, and familiarity with digital media analytics tools is a must. The role offers competitive compensation and a comprehensive benefits package, including flexible time off.