Senior Analytics Lead, Performance Insights

Dysrupt; New York (NY); On-site; USD 73,150 - 112,554; Full time

Benefits offered by this job

Medical coverage

Dental coverage

Vision coverage

401(k)

Parental leave

Tuition reimbursement

Job summary

Dysrupt is seeking a Senior Analyst, Media & Insights to turn performance data into actionable stories that move client campaigns forward. You’ll own reporting for assigned accounts, elevate measurement practices, and serve as a go-to resource for explaining what happened, why, and what to try next.

You’ll operate at the intersection of analytics and performance marketing, cleaning, organizing, analyzing, and translating data into insights that help clients win.

Qualifications

• 3 years’ experience in digital media analytics or ad-tech data functions.
• Strong analytical skills to form hypotheses, investigate patterns, and turn findings into actionable recommendations.
• A natural storyteller, able to simplify complexity and communicate insights clearly to non-technical stakeholders.
• Experience working with platform-level data from Meta, Google, TikTok, YouTube, and/or DV360.
• Hands-on familiarity with dashboards or BI tools (e.g., Looker Studio, Datorama, Power BI, Tableau).
• Strong Excel/Sheets skills and comfort working with datasets from multiple sources.
• Detail-oriented with excellent data QA habits.
• Ability to manage multiple priorities and deliver high-quality work in a fast-moving environment.
• A proactive, curious, “figure-it-out” mindset; you don’t just spot problems, you lean in to solve them.
• Experience with web analytics tools (Google Analytics, Adobe Analytics).
• Exposure to incrementality testing, lift studies, brand studies, or basic measurement frameworks.
• Experience in SQL or Python is a plus.
• Comfort presenting insights to clients or senior stakeholders.

Responsibilities

• Own Reporting & QA: Build, maintain, and quality-check dashboards and recurring reports that track performance across paid social, search, video, and emerging platforms.
• Tell the Performance Story: Translate campaign data into clear insights and recommendations that help clients understand what’s working, what’s not, and where we go next.
• Partner With Activation: Work closely with media buyers to connect platform signals, optimizations, and pacing to the story behind performance.
• Enhance Measurement Practices: Contribute to measurement plans, testing frameworks, and strategies that push clients toward smarter, more incremental learning.
• Maintain Data Hygiene: Validate data feeds, flag discrepancies, and ensure reporting accuracy with publishers and internal/data partners.
• Build Client‑Ready Outputs: Develop clean, compelling deliverables (reports, decks, visuals) that make complex data digestible.
• Contribute to Innovation: Support development of new reporting templates, best practices, and data workflows.

Skills

Reporting & QA

Storytelling

Data analysis

SQL

Python

Client presentations

Tools

Looker Studio

Datorama

Power BI

Tableau

Google Analytics

DV360

Job description

Dysrupt is seeking a Senior Analyst, Media & Insights to turn performance data into actionable stories that move client campaigns forward. You’ll own reporting for assigned accounts, elevate measurement practices, and serve as a go-to resource for explaining what happened, why, and what to try next.

You’ll operate at the intersection of analytics and performance marketing, cleaning, organizing, analyzing, and translating data into insights that help clients win.