Senior Analytical Lead, US Retail, Midwest

Google LLC; Chicago (IL); On-site; USD 124,000 - 180,000; Full time

Job summary

Google is seeking a Senior Analytical Lead for US Retail, Midwest based in Chicago to lead measurement programs, translate complex data into clear business insights, and influence cross-functional leaders to accelerate growth for Google's advertising solutions.

You will own MMM, incrementality experiments, and omni-channel measurement, collaborating with sales, product, and analytics teams to deliver strategic outcomes for large advertisers and agencies.

Qualifications

• 8 years of experience in consulting, corporate strategy, technology sales, data analytics, performance marketing, business analysis, product strategy, or a related technical field.
• Experience uncovering compelling insights, building narratives, and scaling thought leadership.
• Experience and a point of view on omni-channel (store/online/app) and Google products.
• Strong project management and client-facing experience, delivering high-profile projects and influencing executive stakeholders while collaborating with cross-functional teams.
• Knowledge and understanding of Google's core advertising products (e.g., YouTube, Google Ads, Google Analytics).
• Deep knowledge of measurement including experience with MMM analysis and calibration, incrementality experiment design, store visits, and store sales.
• Exceptional written and verbal communication skills, with the ability to present complex technical information to both technical and non-technical audiences.

Responsibilities

• Develop strategic partnerships to advance measurement maturity for customers by collaboratively establishing a clear road map for execution and translating complex concepts into clear stories for business stakeholders.
• Evolve full funnel strategy by setting the required foundation and infrastructure for measurement needed to advance and maximize value. Consult on incrementality experiments, attribution and Marketing Mix Modeling (MMM).
• Build trusted relationships with internal and external stakeholders, work with cross-site and cross-functional teams to drive short and long-term account growth, and partner with sales and product teams to identify data-driven business growth opportunities.
• Educate, drive influence, and build relationships with stakeholders through measurement subject matter knowledge.
• Analyze large datasets and distill them into actionable insights that are presented in a logical and compelling story.

Skills

Client-facing

Cross-functional collaboration

Storytelling

Omni-channel perspective

Google Ads / YouTube Analytics

MMM analysis

Education

Bachelor's degree

Tools

Google Analytics

MMM analysis

Marketing Mix Modeling

Job description

Senior Analytical Lead, US Retail, Midwest

Share Senior Analytical Lead, US Retail, Midwest

corporate_fare Google place Chicago, IL, USA

• Bachelor's degree or equivalent practical experience.
• 8 years of experience in consulting, corporate strategy, technology sales, data analytics, performance marketing, business analysis, product strategy, or a related technical field.

Preferred qualifications:

• Experience uncovering compelling insights, building narratives, and scaling thought leadership.
• Experience and a point of view on omni-channel (store/online/app) and Google products.

Strong project management and client-facing experience, delivering high-profile projects and influencing executive stakeholders while collaborating with cross-functional teams.

• Knowledge and understanding of Google's core advertising products (e.g., YouTube, Google Ads, Google Analytics).
• Deep knowledge of measurement including experience with MMM analysis and calibration, incrementality experiment design, store visits, and store sales.

Exceptional written and verbal communication skills, with the ability to present complex technical information to both technical and non-technical audiences.

About the job

Businesses of all shapes and sizes rely on Google’s unparalleled advertising solutions to help them grow in today's dynamic marketing environment. You bring a passion for sales, knowledge of online media, and commitment to maximize customer success. You act like an owner, move with velocity through change, finding innovative and strategic ways to consistently deliver extraordinary and incremental outcomes for both Google and customers. You build trusted relationships with customers, uncovering their business needs and translating them into powerful solutions to achieve their most ambitious goals. You achieve as a team with sellers, shape the future of advertising in the AI-era, and make a real impact on the millions of companies and billions of users that trust Google with their most important goals. Google's Large Customer Sales (LCS) teams are strategic partners and industry thought leaders to the world's leading brands and agencies. We continuously challenge how customers think about their business and how Google can support growth. We focus on helping these players navigate profound industry shifts and drive outsized business performance by competitively selling Google's full suite of advertising solutions across Search, YouTube, Measurement, and more. As a member of our LCS team, you'll have the unique opportunity to sell at the forefront of technology, collaborating with executives, influencing market-shaping strategies, and delivering tangible results that significantly impact major global businesses and drive the growth of Google.

Individual pay is determined by factors including job-related skills, experience, and relevant education or training.

US: $124000 - $180000 (USD) + 60% bonus target + equity + benefits

Learn more about benefits at Google .

• Develop strategic partnerships to advance measurement maturity for customers by collaboratively establishing a clear road map for execution and translating complex concepts into clear stories for business stakeholders.
• Evolve full funnel strategy by setting the required foundation and infrastructure for measurement needed to advance and maximize value. Consult on incrementality experiments, attribution and Marketing Mix Modeling (MMM).
• Build trusted relationships with internal and external stakeholders, work with cross-site and cross-functional teams to drive short and long-term account growth, and partner with sales and product teams to identify data-driven business growth opportunities.
• Educate, drive influence, and build relationships with stakeholders through measurement subject matter knowledge.
• Analyze large datasets and distill them into actionable insights that are presented in a logical and compelling story.

Google is proud to be an equal opportunity and affirmative action employer. We are committed to building a workforce that is representative of the users we serve, creating a culture of belonging, and providing an equal employment opportunity regardless of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition (including breastfeeding), expecting or parents-to-be, criminal histories consistent with legal requirements, or any other basis protected by law. See also Google's EEO Policy , Know your rights: workplace discrimination is illegal , Belonging at Google , and How we hire .

Google is a global company and, in order to facilitate efficient collaboration and communication globally, English proficiency is a requirement for all roles unless stated otherwise in the job posting.

Equity is granted exclusively and discretionarily by Alphabet Inc. on the basis of an agreement concluded between you and Alphabet Inc. Alphabet Inc. is your sole contractual partner with respect to equity grants. GSU grants are not guaranteed, are discretionary, are subject to approval by the Alphabet Inc. board of directors or its delegate, the terms of the relevant Alphabet Inc. stock plan, and your grant agreement. They have no impact on statutory payments. Current or past grants do not confer an acquired right.