Senior Advertising Manager, Retail Media Paid Search

Harvest Group; United States; Remote; USD 85,000 - 110,000; Full time

Benefits offered by this job

Medical benefits

Dental benefits

Vision benefits

401K

PTO

Charitable Gift Matching

Volunteer Hours

Job summary

Harvest Group is seeking a Senior Advertising Manager, Retail Media Paid Search to lead strategic Paid Search initiatives for large, multi-retailer clients. This role balances hands-on campaign execution with high-impact planning and client consulting.

Remote-friendly position requiring 4–5+ years of experience in retail search, hands-on Walmart and Amazon campaigns, and strong analytical and communication skills.

Qualifications

• 4–5+ years of experience managing retail Paid Search campaigns across retail media networks (e.g., Amazon, Walmart Connect, Criteo, Instacart)
• Hands-on experience executing campaigns on Walmart or Amazon
• Excellent analytical and communication skills

Responsibilities

• Inform strategy, planning, and own execution for clients’ Paid Search advertising campaigns
• Build, maintain, and report on search campaigns aligned to client goals
• Optimize and maintain campaigns, including analyzing current results to inform tactical changes
• Collaborate across internal account teams, external client teams, and retailer media group stakeholders to maximize performance
• Serve as a strategic advisor on holistic retail media strategies including search, display (Amazon DSP, DV360, TTD), and paid social (Meta)
• Guide clients and teams through clear verbal and written communication
• Apply strategic thinking, adaptability, and insightful analysis to identify opportunities and deliver optimized results
• Provide weekly reporting with analysis and insights of prior week’s activity and campaign results-to-date

Skills

Retail Paid Search

Strategic thinking

Cross-functional collaboration

Excel

Campaign optimization

Tools

Excel

Job description

Position: Senior Advertising Manager, Retail Media Paid Search

Location: Remote

Job Id: 616

# of Openings: 1

Harvest Group is an integrated commerce agency that helps high-growth consumer brands win in today's complex retail landscape. Since 2006, we've partnered with some of the world's most recognized brands to navigate the intersection of in-store and digital commerce, retail media, and social platforms across leading retailers including Walmart, Sam's Club, Target, Amazon, Costco, and Kroger.

What sets Harvest Group apart is our connected approach. By aligning strategy, execution, and insights across every stage of the retail journey—and powering that work through our proprietary technology platform,we help brands create sustainable growth in an increasingly dynamic marketplace.

But our success starts with our people.

At Harvest Group, our culture and values shape how we work, serve our clients, and support one another. We believe in building meaningful relationships, pursuing excellence with humility, and creating an environment where talented individuals can do their best work while continuing to grow professionally and personally.

Our commitment to our people has earned recognition as one of the nation's best workplaces, including:

• Inc. Best Places to Work (2025, 2026)
• Great Place to Work Certified (2024)
• Fortune Best Workplaces for Women (2024)
• Fortune Best Medium Workplaces (2024)
• Fortune Best Consulting & Professional Services Workplaces (2024)
• Business Intelligence Group Best Places to Work (2023)

Our Values

• Integrity – Doing what is right in all things
• Relationship – Pursuing depth, trust, and collaboration
• Service – Laboring for others with humility and care
• Excellence – Delivering extraordinary performance and results with humility
• Journey – Embracing our past and planning for our future with faith

Description

TheSenior Digital Advertising Manager, Retail Media Paid Search will play an essential role in defining, managing, and communicating retail paid search strategies for large, complex clients across multiple retailers (including Walmart, Sam’s Club, Amazon, Target, and Kroger). While this role is primarily dedicated to Paid Search (sponsored product campaigns, keyword strategy, bid management, and performance optimizations), it also serves as a strategic advisor/consultant across programmatic display and paid social channels.

In addition to planning, executing, and reporting on search campaigns, this full-funnel leader is expected to consistently focus on client opportunities and threats. Day-to-day activities include hands-on execution of Paid Search campaigns (optimizations, keyword analysis, bid adjustments), strategic planning, and managing client/team relationships. This role is a balance between execution and strategy.

The Senior Advertising Manager will also inform internal client teams on important Paid Search strategies and best practices in retail media. The ideal candidate will work to make sense of the many moving pieces of the sponsored advertising ecosystem, translating them into actionable strategic choices.

For this role we prefer that candidates are based out of the following states: AL, AR, AZ, CT, FL, GA, IA, ID, IL, IN, KS, KY, MA, MD, MI, MN, MO, MS, NE, NV, NC, NJ, OH, OK, OR, PA, SC, TN, TX, UT, VA, VT, WA, or WI.

Responsibilities

• Inform strategy, planning, and own execution for clients’Paid Search advertising campaigns
• Build, maintain, and report onsearch campaignsaligned to client goals
• Optimize and maintain campaigns, including analyzing current results to inform tactical changes
• Collaborate across internal account teams, external client teams, and retailer media group stakeholders to maximize performance
• Serve as a strategic advisor on holistic retail media strategies inclusive of search, programmatic display (e.g., AMZ DSP, DV360, TTD), and paid social (e.g., Meta)
• Guide clients and teams through clear and concise communication, both written and verbal
• Apply strategic thinking, adaptability, and insightful analysis to identify areas of opportunity and deliver optimized results
• Provide weekly reporting with analysis and insights of prior week’s activity and campaign results-to-date

Requirements

• 4–5+ years of experience managingretail Paid Search campaignsacross retail media networks (ex. Amazon, Walmart Connect, Criteo, Instacart, or similar retail media networks)
• Must have hands‑on experience executing campaigns on Walmart or Amazon
• Enjoys fast‑paced, changing environment with evolving challenges
• Strategic thinker capable of analyzingsearch performance datato refine campaign execution
• Self‑starter with a drive to innovate and improve processes and results
• Experience managing multiple stakeholders and achieving consensus on goals and objectives
• Ability to take ownership and work autonomously with little supervision
• Strong multitasking skills with ability to prioritize and organize multiple projects
• Exceptional attention to detail with ability to connect small changes to larger performance outcomes
• Ability to translate large amounts of performance data into concise and actionable takeaways
• Clear verbal and written communication skills
• Adept at learning new advertising platforms and tools
• Proficient in Microsoft Office, with a focus on Excel
• Willingness to travel

Preferred

• Experience developing Paid Search advertising strategies across multiple retailers (e.g., Walmart, Sam’s Club, Amazon, Target, Kroger)
• Experience withholistic strategy in account management or as a strategic advisor, inclusive of search, display (Amazon DSP, DV360, TTD), and social (ex. Meta)
• 1–2 years of people management experience

What We Offer

Harvest Group understands that investing in our people and culture are vital to successfully attracting and retaining top talent. Our goal is to offer competitive compensation and benefits packages to all employees. Each year, we invest time to research and evaluate how our packages line up with the latest market dynamics.

We carefully consider a wide-ranging list of factors to determine compensation, including but not limited to level of job‑related experience, knowledge, skills, location, etc. Base pay is just one component of the total compensation and benefits package.

The national hiring range for this position is $85,000-$110,000/annually. Additionally, this position is eligible to participate in our bonus program.

Our robust benefits package was created to help support employees physically, financially, and emotionally through life’s big milestones and in your everyday life. Benefits include but are not limited to Medical, Dental, Vision, 401K, PTO, Charitable Gift Matching Program, Volunteer Hours, and more!

Our heart at Harvest is to provide and maintain a work environment that fosters diversity, inclusivity, authenticity, mutual respect, professionalism, and growth. Harvest Group is an equal opportunity employer that does not discriminate on the basis of race, creed, color, religion, age, marital status, familial status, national origin, ancestry, disability or handicap, sexual orientation, gender identity or expression, veteran status, and any other characteristic protected by applicable federal, state, or local laws.