Senior AdTech Customer Data Solution Architect

VDart; United States; Remote; USD 125,000 - 187,000; Full time

Job summary

A leading company in the manufacturing sector is seeking a Senior AdTech Customer Data Solution Architect to provide strategic leadership and oversee AdTech and CDP platforms. The role involves technical design, architecture, and ensuring compliance with data privacy regulations. The ideal candidate will have extensive experience in IT solutions architecture and proven expertise in AdTech systems integration.

Qualifications

• 10+ years of experience in IT solutions architecture.
• Proven expertise in AdTech architecture and large-scale ad delivery systems.

Responsibilities

• Provide strategic leadership over AdTech and CDP platforms.
• Lead the technical design and architecture of AdTech solutions.
• Ensure compliance with data privacy regulations.

Skills

AdTech

Data Privacy

CRM

Data Management

Cloud Services

Education

Bachelor's degree in management information systems/technology

MBA or equivalent

Tools

Adobe Experience Platform

Salesforce CDP

Google Ads

Facebook Ads Manager

The Trade Desk

Job description

Senior AdTech Customer Data Solution Architect

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Position: Senior AdTech Customer Data Solution Architect

Location: Remote - USA

Type: Contract

Job Description

1. Provide strategic leadership and oversight over AdTech and CDP platforms.
2. Lead the technical design, architecture, and scalability of AdTech solutions.
3. Stay updated on industry trends, emerging technologies, and best practices in AdTech to drive system improvements.
4. Assess and integrate next-gen CDPs for data unification, segmentation, and analytics, supporting personalization and campaign execution.
5. Implement universal identifiers like UID 2.0, PAIR, and Ramp ID to enhance data interoperability and identity resolution.
6. Ensure seamless integration of AdTech platforms with the MarTech ecosystem (e.g., CMS, CRM, Clean Rooms, Digital Products) for efficient audience segmentation, retargeting, and ROI measurement.
7. Collaborate with marketing teams to optimize paid media activation, leveraging CRM and CDP data for targeted campaigns.
8. Develop strategies to collect, manage, and leverage customer data across all digital touchpoints while ensuring compliance with data privacy regulations.
9. Work with legal, privacy, and compliance teams to ensure architectural designs comply with CPRA/CCPA, GDPR, and other data privacy laws.

Experience & Qualifications

• Bachelor's degree in management information systems/technology, Computer Science, Engineering, or related field; MBA or equivalent preferred.
• 10+ years of experience in IT solutions architecture.
• Proven expertise in AdTech architecture, design, and implementation of large-scale ad delivery systems and their integration with CRM and CDP platforms (e.g., Google Ads, Facebook Ads Manager, The Trade Desk).
• Experience evaluating, implementing, and integrating enterprise-level CDP and AdTech solutions.
• Knowledge of NoSQL data platforms, ETL, and data ingestion protocols.
• Experience with CDP platforms such as Adobe Experience Platform, Epsilon, Salesforce CDP.
• Familiarity with CRM and CIAM platforms is a plus.
• Deep understanding of customer data lifecycle, including identity resolution, consent management, and segmentation.
• Extensive knowledge of customer data platforms, identity graphs, and universal identifiers.
• Familiarity with data enrichment techniques and tools.
• Experience with cloud services like MS, AWS, and Google Cloud.
• Knowledge of Agile/Scrum methodologies for project management and software development.

Additional Details

• Seniority level: Mid-Senior level
• Employment type: Contract
• Industry: Manufacturing

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Salary range: $125,000.00 - $187,000.00