Senior Adobe Martech Transformation Leader

PwC; Dallas (TX); On-site; USD 124,000 - 280,000; Full time

Job summary

PwC is seeking a Senior Manager to lead large-scale marketing technology transformation programs, driving the design and architecture of marketing ecosystems while guiding conversations across data models, APIs, and cloud architecture.

The role emphasizes influencing stakeholders, coaching teams, and delivering measurable improvements in customer experiences through technology-enabled marketing strategies.

Qualifications

• Bachelor's degree required.
• At least 7 years in marketing technology strategy, architecture, and delivery.

Responsibilities

• Oversee large-scale marketing technology transformation projects.
• Guide design and architecture of integrated marketing ecosystems.
• Discuss data models and APIs in strategy sessions.
• Modernize client connections through technology.
• Collaborate with cross-functional teams to enhance customer experiences.
• Analyze and refine marketing strategies based on performance data.
• Maintain clear communication of project goals and outcomes.
• Mentor team members to build skills and growth.

Skills

Clear storytelling

Systems thinking

Client validation

Leadership under pressure

Professional standards

Coaching conversations

Decision making

PwC guidance and independence

Stakeholder management

Data models & APIs

AI solutions

Education

Bachelor's Degree

Master's Degree (CS / MIS / Marketing)

Tools

Adobe Experience Cloud

RT-CDP

AJO

CJA

Marketo

AEM Assets

Workfront

Job description

PwC is seeking a Senior Manager to lead large-scale marketing technology transformation programs, driving the design and architecture of marketing ecosystems while guiding conversations across data models, APIs, and cloud architecture.

The role emphasizes influencing stakeholders, coaching teams, and delivering measurable improvements in customer experiences through technology-enabled marketing strategies.