Senior Account Executive - Data Asset Management/Content Management

Pep; Cincinnati (OH); Hybrid; USD 95,000 - 130,000; Full time

Benefits offered by this job

Generous Time Off

Health and Wellness Plan

Family Support

401K Match

Ongoing Development and Training

Certification Reimbursement

Employee Resource Groups

Job summary

pep, part of WPP, is seeking a Senior Account Executive in Brand Content Operations (BCO) to lead content workflows, mentor teammates, and drive process improvements for enterprise client accounts. You will oversee media trafficking, asset management, CRM campaigns, and cross-channel delivery across Email, Push, Content Cards, In-App, and SMS.

The role emphasizes improving taxonomy, governance, and QA while coordinating with client teams, agency partners, and developers.

Qualifications

• Bachelor’s degree preferred with 3+ years in brand content operations, digital asset management, or agency account management.
• Proficiency with Smartsheet, Jira, Figma, SharePoint, Excel; working knowledge of DAM platforms (AEM, BazaarVoice, YouTube, Sprinklr).
• Strong attention to detail, organization, collaboration, problem-solving, and process optimization.

Responsibilities

• Lead media trafficking operations, prioritizing requests and coordinating QA with partner teams.
• Oversee presentation prep and quality control, including internal tracking tools and deck aesthetics.
• Manage end-to-end folder/file structures, taxonomy/naming, and uploads to SharePoint/YouTube/client DAM.
• Direct CRM campaign operations: validate briefs, create CRFs, generate Jira tickets, ensure cross-channel consistency.
• Lead DAM/website operations: metadata strategy, asset sourcing, archiving, and channel audits.
• Spearhead process improvements, document SOPs, and drive adoption across teams.
• Drive workflow automation with developers to boost speed, accuracy, and scalability.
• Serve as escalation point for trafficking, DAM, CRM blockers, and delivery challenges.
• Mentor Account Executives and junior teammates in trafficking, QC, DAM governance, and CRM workflows.
• Ensure readiness for major content releases with cross-team coordination and QA cycles.

Skills

Brand content operations

Digital asset management

Media trafficking

Cross-functional collaboration

Process optimization

Education

Bachelor’s degree or equivalent

Tools

Smartsheet

Jira

Figma

SharePoint

FileZilla

Keynote

PowerPoint

Excel

AEM

BazaarVoice

YouTube

Sprinklr

Job description

Senior Account Executive - Data Asset Management/Content Management

About WPP

pep is part of WPP , the trusted growth partner for the world's leading brands. Powered by exceptional talent and our agentic marketing platform WPP Open, WPP unites cutting-edge media intelligence and data solutions, creativity, production, enterprise solutions and expert strategic counsel.

Who is pep:

pep started with 7 employees, a borrowed conference room, and an idea to fill a void in the marketing services space. Today we’ve grown to over 200 people and we are an industry leader in consumer activation, serving some of the top Fortune 500 companies. We’ve managed over $5 billion in marketing spend for over 750 brands and pride ourselves on a client retention rate of 98%.

Our company has evolved since we started 18 years ago, but there is one thing that has remained a constant. at pep, we put people first. Our core values of accountability, excellence, ingenuity, people, and tenacity guide our interactions, decisions, and drive our culture. We are committed to maintaining an inclusive environment where every member of our team feels seen, cared for, and has the support they need to thrive. And our tremendous growth provides our people with many new career and development opportunities along with the flexibility to pursue their professional goals.

At pep we value our team and offer:

• Generous Time Off
• Robust Health and Wellness Plan
• Family Support (Any Path to Parenthood)
• 401K Match
• Ongoing Development and Training
• Certification Reimbursement
• Enrichment Events and Employee Resource Groups

Summary of Position: The Senior Account Executive position in Brand Content Operations (BCO) is responsible for leading content operations, mentoring teammates, handling higher-volume, higher-visibility work, spearheading process improvements, media trafficking, asset management, and CRM campaign execution across major enterprise client accounts. This role supports the Brand Content Operations team by serving as the primary operational liaison between client teams, agency partners, and internal developers to standardize content workflows, enforce quality control, manage taxonomy and DAM uploads, and drive continuous process improvements.

Key Responsibilities and Attributes:

• Lead media trafficking operations by reviewing and prioritizing high-volume requests from agency partners, ensuring accurate trafficking to Smartsheet, timely communication of status updates, and seamless QA coordination with partner teams.
• Oversee presentation preparation and quality control (QC), including building internal tracking tools (“pep trackers”), validating slide identification numbers, prepping charts for file names and links, and ensuring visual cohesion across high-visibility decks.
• Own end-to-end folder and file management, establishing scalable internal and delivery folder structures, performing advanced file QC against sources of truth, enforcing taxonomy and naming conventions, and overseeing uploads to SharePoint, YouTube, and client DAM platforms.
• Direct CRM campaign operations by validating approved creative briefs, copy, and Figma assets; creating Creative Request Forms (CRFs); generating Jira tickets; and ensuring cross-channel consistency across Email, Push Notifications, Content Cards, In-App Messages, and SMS.
• Lead digital asset management (DAM) and website operations, including advanced metadata strategy, sourcing assets for complex website wireframes, managing DAM uploads, syndicating ratings/reviews via BazaarVoice, and auditing brand YouTube channels for performance and compliance.
• Spearhead process improvements by identifying operational gaps, designing new workflows, documenting SOPs, and leading adoption across internal teams, agency partners, and client stakeholders.
• Drive workflow automation in partnership with internal developers, improving speed, accuracy, and scalability across trafficking, QC, DAM, and CRM operations.
• Serve as the primary escalation point for complex trafficking issues, DAM discrepancies, metadata conflicts, CRM blockers, and high-stakes delivery challenges.
• Lead cross-functional working sessions with agency partners, client teams, and developers to resolve operational challenges, align on workflow enhancements, and ensure seamless handoffs.
• Ensure operational readiness for major content releases, coordinating timelines, QA cycles, asset delivery, and cross-team alignment for high-visibility initiatives.
• Audit and optimize DAM structures, improving searchability, governance, version control, and lifecycle management across enterprise-level content ecosystems.
• Validate cross-channel CRM accuracy, ensuring correct copy, assets, links, metadata, and brand compliance before deployment.
• Mentor and train Account Executives and junior teammates, reviewing work for accuracy, coaching on trafficking, QC, DAM governance, and CRM workflows, and elevating team-wide operational excellence.
• Manage higher-volume and higher-visibility workstreams, ensuring flawless execution and proactive risk mitigation across enterprise client accounts.
• Champion asset governance and taxonomy compliance, ensuring consistency, accuracy, and adherence to brand standards across all content lifecycles.

Knowledge/Skills Preferred:

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

A successful candidate will have the following skills and qualifications:

• Education/experience: Bachelor’s degree preferred+ 3 year relevant experience, or at least 5 years equivalent experience in brand content operations, digital asset management, media trafficking, or agency account management.
• Technical skills: Proficiency in project management and collaboration software including Smartsheet, Jira, Figma, SharePoint, FileZilla, Keynote, PowerPoint, and Excel; working knowledge of Digital Asset Management (DAM) platforms (such as AEM, BazaarVoice, YouTube, and Sprinklr).
• Core competencies: Exceptional attention to detail, strong organization, quality control mindset, cross-functional collaboration, problem-solving, process optimization, and clear written and verbal communication skills.

We believe the best work happens when we’re together, fostering creativity, collaboration, and connection. That’s why we’ve adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

This role works hybrid out of Cincinnati, OH. We are not offering a relocation package.

WPP (pep) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.