Senior Account Executive, Co-Brand Digital Acquisitions

Delta Air Lines, Inc.; Atlanta (GA); On-site; USD 110,000 - 150,000; Full time

Job summary

Delta Air Lines, Inc. is seeking a Senior Account Executive for Digital Co-Brand Acquisitions to drive new customer acquisitions across Delta.com, Fly Delta App and other Digital channels in partnership with American Express.

The successful candidate will partner with Delta, American Express, and Marketing stakeholders, manage asset development, and translate data into executive insights to guide strategy and optimization across campaigns.

Qualifications

• Customer-focused, creative, innovative, and passionate about Digital marketing.
• Takes initiative and collaborates effectively in a cross functional and fast paced environment.
• Demonstrates sound business judgment and can work independently with minimal oversight.
• Is highly organized, detail oriented and with strong project management skills.

Responsibilities

• Partner with American Express and Delta stakeholders to develop and execute Digital Marketing campaigns designed to drive acquisition and business objectives.
• Manage development, prioritization and deployment of Digital marketing assets, ensuring compliance with brand standards and regulatory requirements.
• Drive performance across Digital acquisition channels by monitoring results and identifying opportunities to improve campaign effectiveness and customer experience.
• Translate complex campaign, channel, and customer data into actionable insights and strategic recommendations.
• Develop executive-level dashboards, reports, and performance reporting to inform future marketing strategies.
• Identify opportunities for innovation and growth by monitoring industry trends and emerging digital marketing best practices.

Skills

Customer focus

Creative

Innovative

Cross-functional

Project management

Detail oriented

Independent worker

Organized

Job description

SkyMiles is the award-winning loyalty program of Delta Air Lines and a key pillar of a multi-billion-dollar Co-brand relationship between Delta and American Express. The Delta SkyMiles American Express Card portfolio is one of the fastest growing, highest margin businesses within Delta growing at a rate of more than a million customers each year. This role plays a key part in driving Cobrand acquisition and engagement across Delta's Digital ecosystem. The Senior Account Executive, Digital Co-Brand Acquisitions will drive the implementation Digital acquisition strategies for Delta's U.S. Co-Brand Credit Card portfolio in partnership with American Express, with a goal of driving new customer acquisitions via Delta.com, Fly Delta App and other Digital channels. The successful candidate shall possess the following characteristics:

• Is customer-focused, creative, innovative, and passionate about Digital marketing
• Takes initiative, and collaborates effectively in a cross functional and fast paced environment
• Demonstrates sound business judgment and can work independently with minimal oversight
• Is highly organized, detail oriented and with strong project management skills

Key Responsibilities:

• Partner with American Express and Delta stakeholders, including Digital, Marketing and Legal teams, to develop and execute Digital Marketing campaigns designed to drive acquisition and business objectives
• Manage the development, prioritization and deployment of Digital marketing assets, ensuring compliance with brand standards, regulatory requirements and quality assurance processes
• Drive performance across Digital acquisition channels by proactively monitoring results, ensuring all placements are operating as expected and identifying opportunities to improve campaign effectiveness and overall customer experienc
• Translate complex campaign, channel, and customer data into actionable business insights and strategic recommendations that influence decision-making and support achievement of key target
• Develop executive-level dashboards, reports, and performance reporting that provide insights into KPIs, trends, measure campaign effectiveness and inform future marketing strategies
• Identify opportunities for innovation and growth by monitoring industry trends, competitive activity, and emerging digital marketing best practices to identify opportunities for innovation and growt