Search Engine Optimization (SEO) Specialist at Dubizzle MENA Egypt

kozmetickesluzby.vecnakraska.sk - Jobboard; United States; On-site; USD 55,000 - 75,000; Full time

Benefits offered by this job

Social, Medical & Life Insurance

Fast-paced, high performing team

Rewards & Recognition

Learning & Development opportunities

Job summary

A leading classified platform is looking for an SEO Specialist to enhance SEO strategies and manage a WordPress blog. The ideal candidate should have 2-3 years of SEO experience and a bachelor's degree, with proficiency in Arabic and English. Responsibilities include conducting keyword research, developing SEO strategies, and collaborating with content and marketing teams. Benefits include insurance and opportunities for learning and development. The position is located in the United States, focusing on the Egyptian market.

Qualifications

• 2-3 years of SEO experience with at least 4 years of WordPress experience.
• Proficient in Arabic & English.
• Good knowledge of the local market.

Responsibilities

• Conduct comprehensive keyword research for the Egyptian market.
• Develop and implement tailored SEO strategies.
• Manage the WordPress blog ensuring SEO-friendly content.

Skills

SEO strategy development

Keyword research

Technical SEO

WordPress management

Analytical skills

Collaboration

Communication skills

Education

Bachelor's degree in Computer Science

Tools

Google Analytics

Google Search Console

Ahrefs

Semrush

Job description

Search Engine Optimization (SEO) Specialist job at Dubizzle MENA. Egypt.

As part of Dubizzle Group, we are alongside some of the strongest classified brands in the market. With a collective strength of 8 brands, we have more than 160 million monthly users that trust in our dedication to providing them with the best platform for their needs.

As an SEO specialist, you will be responsible for identifying and implementing best industry practices for classified and real estate portals when it comes to SEO growth. You will be working closely with the Product and SEO teams to bring forward new enhancements and features to the Dubizzle and Bayut Egypt platforms. You will keep important stakeholders up to date with regard to the ever-changing landscape of SEO and accordingly refine the SEO strategy.

In this role, you will:

• Conduct comprehensive keyword research to identify high-value keywords relevant to the Egyptian market;
• Develop and implement effective SEO strategies tailored to the blog’s content and target audience in Egypt;
• Ensure all content produced by the editorial team is SEO-friendly, including metadata, headers, images, and internal links;
• Manage the WordPress blog, ensuring that all content is properly categorised and formatted by the marketing team;
• Work with content creators to ensure that all posts adhere to SEO guidelines;
• Collaborate with developers, providing clear instructions on necessary improvements for the blog;
• Work closely with the content, marketing, and development teams to ensure SEO best practices are integrated into all aspects of the blog;
• Provide SEO training and guidance to team members as needed;
• Have an awareness of the changing landscape when it comes to SEO;
• Dissect technical SEO issues and propose solutions;
• Collaborate with international teams to implement on-page improvements for Arabic commercial pages on the website;
• Conduct SEO Audits as needed and analyse traffic trends with regard to engagement and conversion metrics;
• Brainstorm SEO improvements, conduct research and dig into data to understand and propose the business value underlying each SEO project/campaign.

Requirements

• Minimum bachelor's degree, preferably from a Computer Science background
• 2 to 3 years of experience as an SEO with at least 4 years of WordPress experience
• Proficiency in Arabic & English is mandatory;
• Good knowledge of the local market;
• Expertise in technical SEO and managing WordPress platforms;
• Advanced knowledge of SEO tools like GA, GSC, Ahrefs, Semrush, etc and Google SEO Ranking Factors.
• Excellent analytical skills;
• Strong collaborative and communication skills;
• Ability to manage workload with changing demands;

Benefits

• Social, Medical & Life Insurance
• A fast paced, high performing team.
• Rewards & Recognition
• Learning & Development opportunities

#Egyptdubizzle