Search Engine Optimization Program Manager

Fisher Investments; Camas (WA); On-site; USD 90,000 - 135,000; Full time

Benefits offered by this job

Health premiums

401k match

Paid time off

Family leave

Hybrid work option

Job summary

Fisher Investments is seeking an experienced SEO Program Manager to join the Global Brand Management team in driving our presence in search across global markets. You will create and publish content, optimize sites, perform SEO analyses, and manage projects with third-party vendors to strengthen brand visibility.

The role requires a strong blend of program management, digital marketing expertise, and hands-on SEO know-how, with collaboration across IT, Finance, and external partners to deliver

Qualifications

• Bachelor's degree or equivalent combination of education and experience required.
• 5+ years of experience in digital organic marketing, public relations, or equivalent experience preferred.
• Strong qualitative and quantitative analysis skills.
• Able to analyze situations and develop creative solutions.
• Excellent verbal and written communication skills.
• High level of attention to detail and ability to adapt in a fast-paced, team environment.
• Proficient in Microsoft Office; basic web tech knowledge (HTML/CSS/JS).
• Familiar with SEO analysis tools and search engine guidelines.

Responsibilities

• Manage a program to ensure requirements are fully met.
• Oversee all project phases from envisioning through deployment.
• Define program scope with goals and deliverables aligned to business goals.
• Identify dependencies, critical path, and contingency plans.
• Set timelines and budgets, coordinating IT, Finance, and vendors.
• Coach and mentor team members and drive accountability.
• Develop best practices and tools for program execution.

Skills

SEO

Digital marketing

Public relations

Verbal and written communication

Program management

Attention to detail

HTML/CSS/JavaScript

Education

Bachelor's degree or equivalent

Tools

Screaming Frog

AHREFs

SEMRush

Moz

Job description

Overview

Fisher Investments is a rapidly-growing organization, and the Global Brand Management team is looking to add an experienced Program Manager to support reputation and brand management worldwide. If you enjoy solving problems creatively and supporting the growth of company brand awareness, this is the job for you.

The Opportunity

The Search Engine Optimization Program Manager (SEO PM) works in the office to maximize the Company’s presence in search results across global markets. The SEO PM is responsible for creating and publishing content, optimizing websites, conducting SEO and competitive analysis, and managing projects with third-party vendors.

The Day-to-Day

• Manage a program to ensure the elements are completely and efficiently meeting our requirements
• Manage all phases of various projects from envisioning through deployment
• Defines program(s) with issues of broad scope, goals and deliverables that support business goals in collaboration with senior management and stakeholders
• Proactively manages changes in program(s), identifies dependencies and critical path, and devises contingency plans
• Responsible for establishing and maintaining all timelines and budgets related to the program(s)
• Based on evaluation, makes recommendations to management regarding solutions to resolve business problems within the managed program(s)
• Assesses requirements to deliver program(s) components and sub-components, which may include implementation of solutions, staffing of the projects, timelines, etc.
• Coordinates all departments related to the program which may include IT, and Finance, Third Party Vendors and Business Users
• May work with and guide department personnel, Business Analysts and Project Managers to evaluate current business processes and requirements
• Coaches, mentors, and motivates team members and contractors, and influence them to take positive action and accountability for their assigned work
• Develops best practices and tools for program(s) execution and management

Your Qualifications

• Bachelor's degree or equivalent combination of education and experience required
• 5+ years of experience in digital organic marketing, public relations, or equivalent experience preferred
• Highly developed qualitative and quantitative analysis skills
• Able to analyze various situations and develop creative solutions
• Excellent verbal and written communication skills
• High level of attention to detail
• Able to adapt to changes in a fast paced, team environment
• Able to manage time effectively and prioritize workload across various tasks
• Proficient in Microsoft Office software
• Proficient in web technologies such as HTML, CSS, JavaScript
• Proficient in SEO analysis tools such as ScreamingFrog, AHREFs, SEMRush, Moz, and more.
• Knowledge of website content and coding guidelines as provided by search engines with significant market share

Compensation

• $90,000 - $135,000 base salary per year in the state of WA. New hires should expect to start at the lower end of the range depending on experience
• Eligible for a discretionary bonus based on firm and individual performance

Why Fisher Investments

We work for a bigger purpose: bettering the investment universe. We take great pride in our inclusive culture, our learning and development framework customized for every employee, and our Great Place to Work Certification. It's the people that make the Fisher purpose possible, and we invest in them by offering exceptional benefits like:

• 100% paid medical, dental and vision premiums for you and your qualifying dependents
• A 50% 401(k) match, up to the IRS maximum
• 20 days of PTO, plus 10 paid holidays
• Family Support programs including 8 week Paid Primary Caregiver Leave, $10,000 fertility, family forming, and hormonal health assistance, and back-up child, adult, and elder care
• This is an in-office role. Based on your role, tenure, and performance eligibility you may have the opportunity to participate in our hybrid work from home program. This program is subject to change.

FISHER INVESTMENTS IS AN EQUAL OPPORTUNITY EMPLOYER