Search Engine Optimization Manager

Talantir; San Francisco (CA); Hybrid; USD 140,000 - 190,000; Full time

Job summary

Previsible is seeking an SEO Manager with a product-led mindset to design scalable acquisition and discovery loops across search engines and AI-driven surfaces. You will blend strategy, experimentation, and rigorous analysis to turn ambiguity into testable hypotheses and measurable business lift.

You will connect visibility to outcomes through data-driven planning, working with Product, Engineering, Data, and Content to deliver high-impact improvements and governance.

Qualifications

• 5-8+ years in SEO/organic growth roles with impact on acquisition, activation, and/or revenue.
• Experience building an organic growth strategy that translates to pipeline or revenue.
• Strong stakeholder management with Product, Engineering, Data/Analytics, and Content.
• Structured experimentation programs and turning learnings into repeatable systems.
• Ability to build a credible roadmap using impact/effort tradeoffs and sizing.
• Knowledge of content strategies for traditional search and LLM visibility.
• Experience with enterprise product and engineering teams.
• Proficiency with GA4, Google Search Console, tagging and instrumentation.
• SQL (or equivalent) for data extraction and analysis.
• Technical SEO: crawl/indexation, architecture, internal linking, and structured data.

Responsibilities

• Lead organic growth strategy across SEO/GEO/AEO aligned to business goals and outcomes.
• Build and maintain an opportunity and prioritization framework based on demand and impact.
• Establish measurement, reporting, and analytical frameworks linking visibility to behavior and revenue.
• Partner with Product, Engineering, Data, and Content to deliver high-leverage improvements.
• Strengthen AI-driven discovery through entity clarity and structured data signals.
• Communicate insights with executive-ready clarity and governance across teams.
• Identify scalable programmatic SEO initiatives for enterprise websites.

Skills

SEO strategy

Experimentation

Stakeholder mgmt

Analytics

Technical SEO

Tools

Google Search Console

GA4

Jira

Git

Job description

About Previsible

Previsible is the high-growth AI Discovery Agency helping the world’s top brands win in modern discovery across SEO, GEO, AI-powered search, and LLMs. We are trusted by and work alongside global in-house SEO teams at Atlassian, DocuSign, Sage, Etsy, and more to guide how their products are discovered, trusted, and chosen in AI-powered discovery. We enable businesses to build a culture and ecosystem that embraces SEO knowledge, understanding, and implementation. Our goal is to equip organizations with the tools, systems, and personnel to thrive as the search environment continues to evolve. We are a fast-growing boutique SEO agency that supports enterprise businesses, ecommerce companies, and startups with SEO consulting, recruiting, and enablement solutions to scale business growth from organic search visibility in Large Language Models (LLMs) built on artificial intelligence (AI). Founded in late 2020 in San Francisco by leading SEO executives from eBay and Searchmetrics, Previsible’s global team spans the United States, Chile, Great Britain, Germany, Spain, France, the Philippines, and Japan. Together, we are defining the future of search with AI-native discovery, human-centered execution, industry-leading research, and powerful business impact for our clients. Read more in our 2025 Annual Report for a snapshot of our team and approach.

Why join our team?

Simple, Previsible is the trusted, human-centered team that brings clarity to modern discovery, builds authority across AI-driven systems, and executes to drive sustainable organic growth to your company.

About the Job

We are seeking an SEO Manager with a product-led mindset who treats SEO/GEO/AEO as an end-to-end growth system, not a set of tactics. This person designs scalable acquisition and discovery loops across search engines and AI-driven answer surfaces by combining strategy, experimentation, and rigorous analysis - turning ambiguity into testable hypotheses, measurable learnings, and repeatable playbooks that compound over time. This role is responsible for connecting visibility to outcomes, using data modeling and strong analytical thinking to link organic discovery with user intent, on-site behavior, activation, and revenue impact. Success in this role isn’t defined by rankings or “AI positioning” in isolation; it’s defined by demonstrable business lift - clear measurement, credible attribution, and decisions that prioritize the highest-impact opportunities for growth.

Responsibilities

• Lead organic growth strategy across SEO/GEO/AEO, aligning priorities to business goals and measurable outcomes.
• Build and maintain an opportunity and prioritization framework based on demand, intent, feasibility, and expected impact.
• Establish measurement, reporting, and analytical frameworks that connect organic visibility to behavior, activation, and revenue contribution.
• Partner with Product, Engineering, Data, and Content to deliver high-leverage improvements (crawlability, indexation, performance, structured data, templates).
• Strengthen performance in AI-driven discovery and answer experiences through entity clarity, content quality signals, and structured representation of expertise.
• Communicate insights and recommendations with executive-ready clarity, ensuring consistent governance and cross-functional adoption.
• Identify programmatic search initiatives that can be scaled across enterprise websites.

Qualifications

• 5-8+ years in SEO/organic growth roles, with demonstrable impact on qualified acquisition, activation, and/or revenue.
• Proven experience building and executing an organic growth strategy that goes beyond rankings - showing how work translated into pipeline/revenue, retention, or unit-economics improvements.
• Strong stakeholder management with Product, Engineering, Data/Analytics, and Content to ship changes in production environments.
• Demonstrated ability to run structured experimentation programs (hypotheses, test design, success metrics, post-analysis, iteration) and turn learnings into repeatable systems.
• Able to build a credible roadmap using impact/effort tradeoffs and quantitative opportunity sizing.
• Ability to set and define content strategies for traditional search and LLM visibility.
• Experience working hands-on with enterprise product and engineering teams.
• Advanced proficiency with Google Search Console, GA4, and tagging/instrumentation concepts (events, conversions, funnels, cohorts).
• Strong analytical capabilities: SQL (or equivalent) for data extraction and analysis.
• Technical SEO competence: crawl/indexation diagnostics, site architecture, internal linking strategies, log file analysis (preferred), Core Web Vitals/performance fundamentals, and structured data.
• Ability to design measurement and attribution approaches for organic (assisted conversions, incrementality thinking, leading indicators, cohort impact).
• Familiarity with content systems and scaling methods: programmatic SEO, template-driven pages, taxonomy design, editorial standards, and content QA workflows.
• Understanding of GEO/AEO principles: optimizing for AI-driven discovery and answer surfaces via entity clarity, topical authority signals, content reliability, and structured representation (schema and on-page semantics).
• Comfort collaborating in modern product/engineering environments (Jira/Linear, Git-based workflows, release cycles, technical specs/PRDs).
• Excellent communication skills, including executive-ready storytelling, clear documentation, and stakeholder alignment.

Our Commitment

Previsible is an equal opportunity employer. We welcome all applicants regardless of race, gender identity, age, disability, or background.

Our Core Values

• Confidence: Evolve with purpose everyday
• Impactful: Own your lane and deliver
• Collaborative: Work transparently toward shared goals
• Genuine: Human-centered, always