Search Engine Optimization Manager

Zen Payments; Provo (UT); On-site; USD 70,000 - 110,000; Full time

Job summary

Zen Payments in Provo, UT is seeking an SEO Manager to own organic search performance end to end. You will focus on high-intent keywords in the payments space, author SEO content to strengthen internal linking, and oversee technical SEO with JSON-LD, Core Web Vitals, and site architecture.

You’ll work with developers to roll out changes in a CMS and report monthly on rankings, traffic, and conversions. The role requires 5+ years of hands-on SEO, a proven portfolio, proficiency with

Qualifications

• 5+ years of hands-on SEO experience.
• Portfolio demonstrating ranking wins.
• Experience with SEO tools such as SEMrush, Ahrefs, Screaming Frog.
• Strong technical SEO fundamentals: indexing, crawling, JSON schema, Core Web Vitals.

Responsibilities

• Own SEO strategy for a focused set of high-intent commercial keywords.
• Write SEO content yourself and optimize internal linking.
• Own technical SEO end to end: crawling, indexing, JSON schema, Core Web Vitals, site architecture.
• Collaborate with developers to implement technical changes in a CMS.
• Organize work in a project management system.
• Measure performance and deliver monthly reports on rankings, traffic, and conversions.

Skills

SEO strategy

Hands-on content writing

Technical SEO

Analytics (GA)

CMS familiarity

Cross-functional collaboration

Tools

SEMrush

Ahrefs

Screaming Frog

Job description

Zen Payments is a high-risk payment processing ISO. We rank in a narrow, competitive niche, and we need an SEO Manager who can own our organic search performance end to end. We are looking for someone who drives ranking and volume for a tightly defined set of commercial keywords, not someone who widens the net with unrelated content.

What You'll Do

• Own SEO strategy for a focused set of high-intent commercial keywords in the payments space and drive measurable ranking and traffic gains against them.
• Write SEO content yourself (this is a hands-on writing role), building content specifically to strengthen internal linking to priority pages rather than creating content for unrelated topics.
• Own technical SEO end to end: crawling, indexing, JSON schema markup, Core Web Vitals, and site architecture (correct H1 usage, heading hierarchy, URL and page structure), including diagnosing and fixing indexing and crawlability issues.
• Work directly with developers to implement technical changes on our website while posting content in a user-friendly CMS.
• Organize your work in a project management system.
• Measure performance in analytics platforms and deliver monthly reports on performance, keyword movement, traffic, conversions, and ongoing initiatives.

Requirements

• Minimum 5 years of hands-on SEO experience.
• A portfolio with demonstrable ranking wins. You must be able to show specific keywords or pages you moved and the results you produced.
• Experience with SEO related tools such as SEMrush, Ahrefs, Screaming Frog, etc.
• Strong technical SEO fundamentals. You understand what it means to index a page, how crawling works, JSON schema, Core Web Vitals, and basic site architecture (e.g., a single H1 first, correct heading order).
• Proficiency with Google Analytics, familiarity with a CMS, and experience working directly with developers to ship technical SEO changes.
• Strong writing abilities, plus experience with the latest AI tooling to enhance and speed up your writing while keeping a consistent style and quality.
• B2B SEO experience preferred.

Hiring Process

A significant portion of this interview will be conducted live. We want to see how you think through real SEO problems in real time, so come prepared to work through exercises with us rather than submit them independently.