Salesforce Marketing Cloud Developer

Medical Guardian; United States; Remote; USD 110,000 - 170,000; Full time

Benefits offered by this job

Health Care Plan

Paid Time Off

Disability & Life Insurance

401k with Company Match

Job summary

Medical Guardian is seeking a Salesforce Marketing Cloud specialist to own the data layer, builds, governance, integrations, and reporting across brands. You will ensure accurate data flows into SFMC and analytics platforms, working with Lifecycle Marketing and Analytics & Insights teams.

The role emphasizes strong SQL, AMPscript, SSJS, and API integrations, with responsibilities across data engineering, journey automation, and compliance in handling healthcare data.

Qualifications

• 3-5+ years hands-on SFMC across Email Studio, Journey Builder, Automation Studio, and Contact Builder.
• Advanced SQL within SFMC queries; fluency with data views.
• Experience with data extensions, recurring imports/feeds, and relational data modeling.
• AMPscript proficiency, working knowledge of SSJS, and HTML/CSS for email.
• REST and/or SOAP API integration experience in the Salesforce ecosystem.
• Marketing Cloud Connect and Salesforce CRM data model experience.
• Strong QA discipline; able to define testing requirements and validate builds independently.
• Must be legally authorized to work in the United States without current or future employer sponsorship.

Responsibilities

• Design, build, and maintain data extensions and relational data models in Contact Builder.
• Write and optimize SQL query activities for segmentation, suppression, deduplication, and reporting.
• Build and monitor recurring data feeds and imports; validate field mappings and personalization data.
• Develop AMPscript/SSJS powering personalization and dynamic content in emails.
• Run technical QA and UAT ahead of lifecycle's creative and send-quality review.

Skills

SFMC Experience

Advanced SQL

Data Extensions & Recurring Imports

AMPscript/SSJS/HTML/CSS

REST/SOAP API

Marketing Cloud Connect

QA Discipline

US Work Authorization

Job description

About Medical Guardian:

Medical Guardian is a fast-growing digital health and safety company on a mission to help people live a life without limits. With 14 consecutive years on the Inc. 5000 list of Fastest Growing Companies, we are redefining what it means to age confidently and independently.

We support over625,000 membersnationwide with life-saving emergency response systems and remote patient monitoring solutions. Trusted by families, healthcare providers, and care managers, our work is powered by a culture of innovation, compassion, and purpose.

The Role:

We'rehiring the technicalbuilder of recordfor Salesforce Marketing Cloud. Lifecycle Marketing defines the strategy, maps each journey and touchpoint, builds emails in Knak, andownsdeliverability, SMS deployment, and quality at send. Marketing Analytics & Insights owns broader external reporting. You own everything underneathand inbetween: the data layer, the technical builds, platform governance, integrations, internal SFMC reporting, and the accuracy of every data flow into our Salesforce instance and reporting platforms. Strong SQL is the backbone of this job, andyou'llwork in lockstep with both teams across multiple brands and business units.

WhatYou’llDo:

Data Engineering & SQL (core of the role)

• Design, build, andmaintaindata extensions, attribute groups, and relational data models in Contact Builder
• Write andoptimizeadvanced SQL query activities for segmentation, suppression, deduplication, and reporting
• Build andmonitorrecurring data feeds and imports (file-based and API-driven);validatefield mappings and personalization data; troubleshootdata-flowand data-extension timing issues before they hit send schedules
• Build and maintainsendable-audience logic to Lifecycle's specifications: filtered lists, exclusion and suppression frameworks, and engagement-based segments

Journey & Automation Build

• Configure Journey Builder journeys end to end (entry sources, entry/exit criteria, decision splits, wait steps, goals) from Lifecycle's specifications, including retroactive and evergreen programs
• Build andmaintainautomations in Automation Studio: scheduled imports, query chains, file drops, and triggered sends
• Develop theAMPscriptand SSJS powering personalization and dynamic content in the emails Lifecycle builds in Knak
• Run technical QA and UAT (data validation, personalization logic, journey behavior) ahead of Lifecycle's creative and send-quality review

Platform Governance & Data Protection

• Monitor contact counts and Super Message usage against contract entitlements; forecast growth and flag overage risk early
• Implement deduplication, suppression, and archival strategies to control billable contact volume
• Maintain the consent and compliance infrastructure behind Lifecycle's sends: preference-center data workflows, CCPA/CPRA opt-out processing, suppression lists, and A2P 10DLC registrations
• Enforce data-segregation standards for our healthcare business unit, keeping health data strictly separated from marketing data in partnership with legal/compliance
• Maintain naming conventions, documentation, and version control; follow controlled release and rollback practices (SFMC has no native sandbox, so discipline is the safety net)

Integrations & Data Flow

• Maintain and extend Marketing Cloud Connect; validate SFMC-to-Salesforce object mapping and sync engagement data (sends, opens, clicks, bounces, unsubscribes) for a complete,accuratemember view
• Keep the Knak-to-SFMC integration healthy so Lifecycle's email buildssynccleanly into Content Builder
• Build andmaintainREST and SOAP API integrations (installed packages, authentication, triggered sends, data import/export) with Salesforce and third-party platforms
• Support lead lifecycle data flows and lead-count integrity between systems

Reporting & Analytics Enablement

• Own internal SFMC reporting: system data views, send and journey performance, and data-quality monitoring
• GuaranteeaccurateSFMC and Salesforce data pipes into the Marketing Analytics & Insights team's broader reporting platforms; investigate and reconcile discrepancies at the source
• Partner with Marketing Analytics & Insights on measurement handoffs and evaluation of emerging capabilities (e.g., Data Cloud, audience activation to paid media)

Required Qualifications:

• 3-5+ years of hands-on SFMC experience across Email Studio, Journey Builder, Automation Studio, and Contact Builder
• Advanced SQL within SFMC query activities; fluency with system data views
• Proven experience with data extensions, recurring imports/feeds, and relational data modeling
• AMPscriptproficiency, working knowledge of SSJS, and HTML/CSS for email
• REST and/or SOAP API integration experience in the Salesforce ecosystem
• Marketing Cloud Connect and Salesforce CRM data model experience
• Strong technical QA discipline; able to define testing requirements andvalidatebuilds independently
• Must be legally authorized to work in the United States without current or future employer sponsorship.

Preferred Qualifications:

• Salesforce Marketing Cloud Engagement certifications (Developer, Administrator, Consultant, and/or Email Specialist)
• Experience with regulated or healthcare-adjacent marketing data (HIPAA awareness, PHI segregation)
• Familiarity with Data Cloud, Einstein features, or reverse-ETL audience activation
• Multi-brand or multi-business-unit SFMC environments

• Health Care Plan (Medical, Dental & Vision)
• Paid Time Off (Vacation, Sick Time Off & Holidays)
• Company Paid Short Term Disability and Life Insurance
• Retirement Plan (401k) with Company Match