Sales Representative

Cordialsa USA; Orlando (FL); On-site; USD 45,000 - 65,000; Full time

Benefits offered by this job

401(k) with company match

Medical, dental, and vision insurance

Life insurance

Paid time off

Referral program

Job summary

Cordialsa USA seeks a Sales Representative Merchandiser (SRM) in Orlando, FL. This role is responsible for driving sales growth and ensuring effective in-store execution across assigned retail accounts. The ideal candidate should have at least 2 years of experience in sales or merchandising, strong communication skills, and be bilingual in English and Spanish. Benefits include a 401(k) with company match, medical and dental insurance, and paid time off. Monday to Friday schedule, from 8:00 a.m. to 5:00 p.m.

Qualifications

• Minimum of 2 years of experience in sales, merchandising, or retail (CPG preferred).
• Experience in direct store delivery environments is a plus.

Responsibilities

• Manage assigned territory and execute daily store visits according to established routes.
• Drive sales by identifying opportunities and supporting promotional programs.
• Ensure product availability through effective shelf stocking and inventory rotation.
• Track and report out-of-stock items and other inventory-related issues.

Skills

Strong communication and relationship-building skills

Ability to work independently and manage time effectively

High attention to detail and organizational skills

Problem-solving mindset with a proactive approach

Adaptability in a fast-paced, field-based environment

Bilingual English/Spanish

Education

High School Diploma or GED required; college degree preferred

Job description

SALES REPRESENTATIVE MERCHANDISER (SRM)

Department: Sales
Location: Orlando FL
Job Type: Full-time

Position Summary

The Sales Representative Merchandiser (SRM) is responsible for driving sales growth and ensuring effective in-store execution across assigned retail accounts. This role combines sales, merchandising, and customer relationship management to optimize product availability, visibility, and overall performance.

The SRM partners with store personnel to identify opportunities, place orders, execute promotional initiatives, and maintain high merchandising standards in alignment with company guidelines.

Key Responsibilities

• Manage assigned territory and execute daily store visits according to established routes and schedules
• Drive sales by identifying opportunities, recommending orders, and supporting promotional programs
• Build and maintain strong relationships with store managers and key decision-makers
• Ensure product availability through effective shelf stocking, backroom management, and inventory rotation
• Execute merchandising standards, including planograms, secondary displays, and point-of-sale (POS) materials
• Monitor and ensure pricing accuracy, promotional execution, and overall in-store conditions
• Track and report out-of-stock items, returns, and other inventory-related issues
• Maintain accurate and timely records of store visits, activities, and performance using company systems
• Identify new business opportunities within the assigned territory and support customer onboarding when applicable
• Ensure compliance with company policies, procedures, and safety standards

Qualifications

• High School Diploma or GED required; college degree preferred
• Minimum of 2 years of experience in sales, merchandising, or retail (CPG preferred)
• Experience in direct store delivery environments is a plus
• Bilingual English/Spanish preferred

Key Competencies

• Strong communication and relationship-building skills
• Ability to work independently and manage time effectively
• High attention to detail and organizational skills
• Problem-solving mindset with a proactive approach
• Adaptability in a fast-paced, field-based environment

Additional Requirements

• Valid driver’s license, reliable vehicle, and proof of insurance
• Ability to travel daily within assigned territory
• Ability to lift up to 25 lbs regularly (occasionally up to 50 lbs)
• Must be authorized to work in the United States

Benefits

• 401(k) with company match
• Medical, dental, and vision insurance
• Life insurance
• Paid time off
• Referral program

Schedule

Monday to Friday

8:00 a.m. – 5:00 p.m.