Sales Representative

HC Forklift America; Chino (CA); On-site; USD 50,000 - 70,000; Full time

Benefits offered by this job

Medical, Dental, Vision insurance

401(k) with company match

PTO and Paid Holidays

Job summary

HC Forklift America is looking for a motivated Sales Representative to join our LA branch in Chino, CA. In this role, you will promote and sell our products, develop customer relationships, and work towards meeting sales goals.

The ideal candidate should have 1-3 years of sales experience, excellent communication skills, and the ability to independently drive results. Key benefits include medical insurance and a 401(k) plan.

Qualifications

• 1-3+ years of experience in sales and customer service roles.
• Proven successful track record in Business Development or Sales.
• Self-motivated, results-oriented, and able to work independently.

Responsibilities

• Support the achievement of sales targets and branch revenue goals.
• Develop and maintain strong relationships with customers.
• Generate new business opportunities through various outreach methods.

Skills

Sales experience

Customer service

Strong communication skills

Problem-solving skills

Proficiency in CRM systems

Education

Associate’s degree or higher in business or marketing

Tools

Microsoft Office Suite

Salesforce

Job description

Overview

Job Title: Sales Representative

Department: LA Branch

Reports To: General Sales Manager

Job Type: Full-Time | Onsite | Salaried Exempt

Location: Chino, CA 91710

Position Summary We are seeking a motivated and results-driven Sales Associate to join our LA branch team. In this role, you will be responsible for promoting and selling company products within your assigned territory while building strong relationships with new and existing customers. The ideal candidate is proactive, customer-focused, and skilled at identifying opportunities, presenting solutions, and supporting the sales process from lead generation through order fulfillment. You will collaborate closely with internal teams to ensure a positive customer experience and contribute to achieving branch sales goals.

Key Responsibilities

• Support the achievement of sales targets and overall branch revenue goals.
• Develop and maintain strong relationships with customers by understanding their needs and recommending appropriate solutions.
• Generate new business opportunities through lead generation, cold calling, networking, and market outreach.
• Conduct product demonstrations and sales presentations to prospective customers.
• Prepare accurate quotations, proposals, and sales documentation.
• Track customer orders and coordinate with internal teams to ensure timely processing, delivery, and invoicing.
• Negotiate pricing and terms in alignment with company guidelines
• Monitor industry trends, competitor activities, and customer feedback to identify sales opportunities and recommend strategies.
• Maintain accurate records of sales activities, leads, and customer interactions.
• Perform additional duties and special projects as assigned by management.

Required Qualifications

• At least 1-3+ years of experience in sales and customer service roles
• Associate’s degree or higher in business, marketing, or a related field preferred.
• Proven successful track record in Business Development, B2B, B2C, Account Executive, or Inside/Outside Sales
• Strong communication and interpersonal skills with the ability to build and maintain client relationships.
• Demonstrated problem-solving skills and the ability to understand customer needs and provide effective solutions.
• Self-motivated, results-oriented, and able to work both independently and collaboratively within a team.
• Willingness and ability to travel within the assigned territory as needed.
• Proficiency in Microsoft Office Suite and the ability to quickly learn new systems and software tools.
• Proficiency in CRM systems as well as ERP systems

Preferred Qualifications

• Experience within the forklift/material handling or heavy equipment industries is a big plus
• Hands-on experience and knowledge with CRM systems; Salesforce is a plus
• Mandarin fluency in both written and verbal communications is preferred
• Strong familiarity in social media platforms

Compensation & Benefits

• Salary Range: (Based on experience and qualifications) + commission!
• Benefits Include:
• Medical, Dental, and Vision insurance
• 401(k) with company match
• PTO and Paid Holidays
• Employee Assistance Program (EAP)

Additional Information

This job description reflects the current expectations for the position but is not intended to be all-inclusive. Duties, responsibilities, and qualifications may be modified or reassigned at any time to meet the evolving needs of the organization.