Sales Representative

Sierra Forest Products Inc.; Avon (CT); On-site; USD 85,000 - 95,000; Full time

Benefits offered by this job

People First Culture

Competitive pay

Sales Incentive

Company Car

Gas Card

Family benefits

Job summary

Sierra Forest Products Inc. is seeking a Sales Representative to drive new business and strengthen key accounts in the Northeast region. You will manage inquiries, present tailored solutions, and collaborate with warehouse teams to ensure reliable service and timely deliveries.

Ideal candidates bring proven sales experience, excellent customer service, and strong communication skills. This full-time role offers hands-on training, growth opportunities, and a competitive compensation package with

Qualifications

• Experience in B2B sales with a track record of meeting targets.
• Strong customer service orientation and presentation skills.
• Ability to build and maintain client relationships and networks.

Responsibilities

• Research and develop new opportunities within the assigned territory and generate leads for business expansion.
• Build relationships with existing and new accounts, providing tailored solutions.
• Use company training to become a product expert and assess customer needs to present effective solutions.
• Achieve sales targets and profitable results.
• Promote the organization throughout the territory.
• Stay current on products, industry trends, networking events, and competitors.
• Deliver presentations to prospective clients about products and services.
• Understand and promote company programs.
• Visit customers to assess needs and recommend products or services.
• Respond to customer inquiries around product availability, pricing, and features etc.
• Maintain accurate records and enter required data into Salesforce (call reports, call plans, fast quotes).
• Perform other duties as assigned.

Skills

Sales experience

Customer service

Relationship building

Prospecting

Tools

Salesforce

PowerPoint

Microsoft Office

Job description

Position: Sales Representative

Division Location: Connecticut, Massachusetts, Rhode Island, New Haven, Bridgeport, Hatford

Employment Type: Full-time

Compensation Range: $85,000.00 - 95,000.00 USD

Vacancy: This posting is for an existing, currently open position.

Deliver The Difference With Us

As a Sales Representative at Sierra Forest Products, you will have the opportunity to grow your skillset while directly contributing to an exceptional customer experience. If you are passionate about making a meaningful difference, improving operational efficiency, collaborating closely with our warehouse teams, and solving customer challenges, we’ve got you covered.

This position offers hands‑on training and practical exposure to product knowledge, supply chain processes, operations, account management, industry best practices, and overall business operations. You will be equipped to support both new and existing customers at the sales desk, providing reliable service and solutions.

Requirements

Your Role & Impact:

• Research and develop new opportunities within the assigned territory and generate leads for business expansion.
• Build relationships with existing and new accounts, providing tailored solutions.
• Use company training to become a product expert and assess customer needs to present effective solutions.
• Achieve sales targets and profitable results.
• Promote the organization throughout the territory.
• Stay current on products, industry trends, networking events, and competitors.
• Deliver presentations to prospective clients about products and services.
• Understand and promote company programs.
• Visit customers to assess needs and recommend products or services.
• Respond to customer inquiries around product availability, pricing, and features etc.
• Maintain accurate records and enter required data into Salesforce (call reports, call plans, fast quotes).
• Perform other duties as assigned.

What Makes You Stand Out

• Industry experience and knowledge.
• Result and action oriented.
• Superb interpersonal skills, including the ability to quickly build rapport with both customers and suppliers.
• Able to work in a fast-paced environment.
• Proven sales and customer service ability.
• Outgoing, creative, energetic, and flexible personality.
• Strong ability to influence others.
• Possess self-drive.
• Undeniable work ethic.
• Must possess a valid driver’s license.
• Experienced with various technologies (CRM, PowerPoint, Microsoft office, etc.).

Benefits

Why Join Sierra Forest Products?

• People First Culture: We stand proudly for our people, supporting success through career advancement, continuous learning, and a collaborative environment.
• Competitive Rewards: Enjoy competitive pay, comprehensive family benefits, Sales Incentive, Company Car, Gas Card, and programs designed to support not only you but your family as well.
• Growth & Innovation: Join a company that champions innovation and sustainability—where your ideas drive progress and help shape the future.
• Purpose-Driven Work: Our mission is simple: Deliver the Difference to our customers when they need it, by people who know and care. Every role here makes a real impact on our customers and local communities.

AI Usage & Disclosure:

This recruitment process may involve the use of artificial intelligence (AI) or automated tools to assist in screening, assessing, or selecting candidates.