Sales Merchandiser

Coca-Cola Consolidated; Staunton (VA); On-site; USD 30,000 - 40,000; Full time

Job summary

Coca-Cola Consolidated in Staunton is hiring a Bulk Account Merchandiser to sell, order, and present products on assigned routes. You will collaborate with customers to generate accurate orders and ensure promotions and plans are executed across your accounts.

The role focuses on merchandising, POS placement, back-room organization, and safe handling. Strong communication and customer service help thrive in a fast-paced, physically demanding environment.

Qualifications

• Must have effective communication in speaking and writing.
• Prior customer service experience preferred.
• Willingness to work in a fast-paced, physically demanding environment (lifting 50 lbs repetitively).
• High initiative and willingness to learn.
• Career-minded and highly competitive.

Responsibilities

• Manages, sells, and executes in an assigned group of customers on daily routes and generates sales orders.
• Executes applicable promotions and new products to ensure RED scores for assigned customers.
• Fills, merchandises, and rotates products on display and on shelves.
• Organizes and maintains back room by stacking and arranging product by package and flavor.
• Creates and distributes point-of-sale materials on display and shelve where permitted.
• Fosters business relationships with store personnel through routine follow-up and discussions.
• Identifies competitive issues or market activities and communicates them, while ensuring safe working practices.

Skills

Communication

Customer service

Physical stamina

Critical thinking

Initiative

Team player

Education

High School Diploma / GED

Job description

Job Overview

The Bulk Account Merchandiser (BAM) is responsible for selling, ordering, and presenting products. The BAM role involves selling new products and promotions, collaborating with customers to generate accurate product orders, ensuring commercial plans are executed across their account base, and merchandising products and packages using safe handling techniques and following all quality guidelines.

Duties & Responsibilities

• Manages, sells, and executes in an assigned group of customers on daily, pre‑set routes and generates sales orders based on the assigned delivery frequency for each customer to ensure day‑to‑day success of the operation and directly contribute to the financial performance of the company in terms of revenue, volume and gross profit.
• Executes applicable promotions and new products based on target lists, monthly Look of Success (LOS) initiatives, marketing promotions, Point‑Of‑Sale, and commercial plans to ensure excellence in RED (Right Execution Daily) scores for assigned customers.
• Fills, merchandises, and rotates products on display and the shelf according to procedures and special programs.
• Organizes and maintains back room by stacking and arranging product by package and flavor, arranging the return of empty pallets and shells, damaged and out‑of‑date product to the branch.
• Creates and distributes point‑of‑sale materials on display and shelve where permitted. Rotates product; fills and merchandises Fastlane merchandisers and vendors; checks vendor to ensure proper operation.
• Fosters business relationship with store personnel through routine follow‑up on requests, proactive pricing, special programs, new opportunities, and upcoming activities discussions.
• Identifies and communicates any competitive issues or market activities that could impact the business (i.e., pricing, new packaging, change in business strategy, etc.) and executes all job duties in a safe working manner.

Knowledge, Skills & Abilities

• Must have effective communication skills which include listening, speaking, and writing.
• Prior customer service experience preferred in a retail setting.
• Willingness to work in a fast‑paced, physically demanding environment (lifting 50 lbs. repetitively).
• Critical thinking skills.
• Secondary education beyond high school preferred.
• High initiative and willingness to learn.
• Career‑mindedness and a highly competitive nature.

Minimum Qualifications

• Valid in‑state driver’s license.
• Excellent driving history.
• Proof of insurance policy to verify current coverage of liability and property damage at no less than 50,000 per person/100,000 accident insurance per occurrence/50,000 property damage and 500 or less deductible effective from first day of employment.
• High School Education / GED.

Work Environment

The work environment will vary, including but not limited to exposure to weather conditions, coolers, and customer storage areas which may be non‑temperature controlled.

Equal Opportunity Employer - All qualified applicants will be considered for employment without regard to disability, protected veteran status, or any other characteristic protected by applicable law.