Sales Manager (Professional Channel)

BetterWild; New York (NY); On-site; USD 90,000 - 150,000; Full time

Benefits offered by this job

Competitive base + commission

Job summary

BetterWild in New York is hiring a sales hunter to build the Professional sales channel from the ground up, owning outbound prospecting, negotiations, and closing with high-value partners.

You will manage your pipeline like your own business, drive in-person conversations at dog shows and industry events, and help shape a repeatable playbook with a base salary plus commission.

Qualifications

• 2+ years of sales experience with a track record of hitting quota.
• Full sales cycle experience including prospecting, outreach, negotiating, and closing.
• Hunter mentality with zero-to-one pipeline creation.
• Resilience to rejection and persistent follow-up.
• Strong written and verbal communication to engage strangers.
• Comfort with ambiguity and building processes from scratch.
• Self-managed with ability to own pipeline and follow-through.
• Willingness to travel for in-person meetings and events.
• Interest in dogs, dog health, or the pet industry is a plus.

Responsibilities

• Build and own the professional channel across the US from scratch.
• Lead outbound prospecting via calls, emails, and DMs.
• Pitch, negotiate, and close partnership agreements with pricing terms.
• Manage pipeline and track activity, conversions, and revenue.
• Onboard new partners with contracts and product education.
• Maintain partner engagement, resupply, and upsell for recurring revenue.
• Represent the brand at dog shows and industry events.
• Share field learnings to inform product, pricing, and marketing.
• Help document the playbook to enable channel scalability.

Skills

Sales experience

Prospecting

Negotiation

Closing deals

Cold outreach

Communication

Travel readiness

Job description

Do you have what it takes to join the fastest growing pet health brand on the planet?! BetterWild is on an insane growth trajectory as we build an impactful business that is positively changing the lives of dogs every day. We are doing it with a high caliber, lean team and we are laser focused on our mission. We are now expanding our team, so we can do even more, faster.

We’re hiring a sales hunter to help us build out the Professional sales channel from the ground up: from prospecting, to cold calling, to closing the deal with high value, long-term brand partners. You will own this new channel end to end, with the opportunity to build out a team after you write the playbook.

This is not a role for someone who wants a warm list and a script. We need someone hungry: relentless in outreach, unbothered by rejection, sharp in negotiation, and obsessed with getting to "yes." If you've got a few years of proven sales success (in any industry), this is your shot to build something real.

What You'll Do:

• Build the professional channel from scratch: research and prioritize the right partners and communities across the US
• Own outbound prospecting — cold calls, cold emails, DMs, whatever it takes to get a conversation started
• Pitch, negotiate, and close partnership agreements, including pricing and volume terms
• Manage your own pipeline like it's your business — track activity, conversion, and revenue, and know your numbers cold
• Run the onboarding process for new partners: contracts, product education, first orders
• Keep closed partners engaged and buying — check in, resupply, upsell, and turn one-time deals into recurring revenue
• Get in front of prospects in person where it counts — dog shows, industry events, etc.
• Bring what you learn in the field back to the team — feedback that shapes product, pricing, and marketing
• Help build the playbook as you go: what messaging works, what objections come up, what closes deals — then document it so this channel can scale

What We're Looking For:

• 2+ years of sales experience with a track record of hitting or beating quota — pet industry experience is not required
• Real, demonstrated skill in the full sales cycle: prospecting, cold outreach, negotiating, and closing — you can point to deals you personally sourced and won
• A hunter mentality — you create pipeline rather than wait for leads, and you're energized by starting from zero
• Thick skin and persistence — rejection doesn't slow you down, it's just part of the job
• Sharp written and verbal communication — you can get a stranger's attention and hold it
• Comfortable with ambiguity and allergic to being told exactly what to do — you'd rather build the process than inherit one
• Organized enough to manage your own pipeline and follow-through without someone checking in on you
• Willingness to travel for in-person meetings, dog shows, and industry events
• A genuine interest in dogs, dog health, or the pet industry is a plus, but we'll take a great salesperson without it over a pet lover who can't close

Why This Role:

You'll have real ownership of a brand-new revenue channel, direct access to leadership, and the chance to prove out a playbook that doesn't exist yet. Compensation includes a competitive base plus commission - the more you build, the more you make.