Sales Manager Flat Denmark

BMI Group; United States; Hybrid; USD 139,000 - 185,000; Full time

Job summary

BMI Group is seeking a Sales Manager for the Denmark flat roofing segment. You will oversee commercial, budget, and profit responsibilities, driving growth through direct channels to professional roofers and through prescribers.

You will lead a three-person sales team and report to the Nordic Commercial Flat leadership group. You will base your work from a home office or BMI Denmark HQ in Nørresundby, with responsibility for building relationships, implementing strategies, and using digital

Qualifications

• University degree or higher education.
• Extensive sales management experience with leadership of a dispersed organization.
• Strong P&L acumen and stakeholder management.

Responsibilities

• Own budget and profit responsibility for sales in Denmark.
• Lead and develop a sales team of 3 professionals.
• Drive growth through direct channels to professional roofers and via specification sales to prescribers.
• Own the commercial part of S&OP and align sales activities with group goals.
• Build and maintain long-term customer relationships, including key accounts.

Skills

P&L acumen

Sales leadership

CRM platforms

Danish language

English proficiency

Education

University degree or higher education

Tools

CRM platforms

MS Office / Google Workspace

Job description

Empower, Connect, Evolve, and Inspire - these are the values that drive us and make BMI a company where you can thrive and grow.

Sales Manager Flat roofing Denmark

We are seeking a Sales Manager to lead our Flat Roofing business in Denmark!

In this role, you will hold overall commercial, budget, and profit responsibility for sales across Denmark, driving growth through direct channels to professional roofers and via specification sales to prescribers. You will execute strategic national plans, lead and develop a sales team of 3 professionals, and serve as a key member of the Nordic Commercial Flat Leadership team.

Reporting directly to the Finland-based Commercial Director Flat Nordic, you can be based either from a home office or at our Danish headquarters in Nørresundby.

Your main responsibilities will be:

• Budget and performance responsibility for commercial operations.
• Further develop and implement sales strategies in line with the Group’s goals.
• Be the driving force in the professionalisation and development of the sales organisation in accordance with market and customer expectations and signed agreements.
• Owner of the commercial part of S&OP.
• Prioritise and coordinate sales efforts.
• Responsible for further developing concept sales and conducting the necessary training internally and externally.
• Establish, further develop and follow up KPIs for the sales organisation.
• Ensure understanding of structure and roles and adapt the organisation to the requirements of our external partners and internally at all times.
• Build strong and long-term customer relationships, including key account responsibility, customer meetings, participation in conferences, trade fairs and other forums where it is relevant to promote BMI Denmark.
• Actively use, develop and ensure that the organisation uses digital tools, including CRM.

What you bring to the role:

To succeed in this role, you bring extensive sales management experience, ideally complemented by a university degree or other higher education. You offer a strong track record of leadership in sales, preferably within a geographically dispersed organization, along with solid P&L acumen and excellent stakeholder management capabilities.

You have proven experience selling to professional craftsmen, paired with a robust network and deep knowledge of the Danish building materials and construction market.

As an ambitious, results-driven leader, you prioritize a positive culture, team engagement, and collaborative growth. You build trust seamlessly across teams, colleagues, and clients through open, authentic networking, and you remain adaptable and resilient when navigating change and ambiguity during our ongoing transformation.

Key Qualifications & Skills:

• Background in an international, multi-site business environment.
• Proficiency with CRM platforms and productivity suites such as MS Office or Google Workspace.
• Fluency in Danish and professional proficiency in English.

We also believe that you should embrace our core Values:

• EMPOWER each other and our teams
• Help us EVOLVE how we improve and win daily
• CONNECT us together and the world we serve
• INSPIRE each of us to do our best to get better every day

What you can expect

We are constantly working on becoming the leading product and service provider in its field of expertise. You become part of an exciting transformation process based on tradition, combining technical knowledge and strong brands with product and process innovation.

You will find excellent long term career development opportunities, a competitive salary and benefits package, as well as a continuous learning and development culture in a dynamic international environment.

We are an equal opportunities employer and welcome applications from all suitably qualified persons regardless of their race, gender, disability, religion or belief, sexual orientation, gender reassignment, marriage and civil partnerships, pregnancy or maternity or age.

A career with BMI Group is more than just a job. We help you to find work you enjoy, to use your skills, and support you to become the best you can be.

Working together we can achieve great things. Come and join us.