Sales Engineer

Noratel; United States; Hybrid; USD 75,000 - 110,000; Full time

Benefits offered by this job

Remote work considered

Moderate travel

Professional development

Job summary

Noratel Americas is seeking a commercially minded Sales Engineer to support revenue growth across North American markets. You will blend application engineering with proactive sales development, engaging directly with customers to translate technical requirements into magnetic component solutions and coordinated proposals across engineering, sales, and manufacturing networks.

The role supports locations in Toronto, Addison, or Hobart with remote arrangements possible for the right candidate, and

Qualifications

• Bachelor’s degree in Electrical Engineering or a related technical discipline.
• Minimum two years of experience in technical sales, application engineering, or product management within an electrical/electronics manufacturing environment.
• Working knowledge of magnetic components such as transformers, reactors, inductors, or related power-electronics products.
• Ability to read and interpret customer specifications, electrical drawings, and technical documentation.
• Familiarity with UL, CSA, and IEC standards as they apply to transformers or power equipment.
• Strong communication and relationship-building skills with the confidence to work with engineers, buyers, and other customer stakeholders.
• Proficiency in Microsoft Office and experience using CRM, RFQ tracking, or similar structured opportunity-management tools.
• Ability to manage a high volume of concurrent RFQs and customer opportunities.
• Self-directed, organized, and comfortable working across multiple teams and locations.

Responsibilities

• Identify, qualify, and develop new sales opportunities across industrial automation, medical, renewable energy, mobility, data centres, and security markets.
• Serve as the primary commercial and technical contact for assigned customers and prospects.
• Conduct application-level discussions to understand customer requirements and recommend appropriate transformer, reactor, current transformer, or related magnetic solutions.
• Prepare and present technically accurate quotations, proposals, and application information in response to customer RFQs.
• Maintain regular communication with customers and follow up systematically on open quotations and opportunities.
• Support customer visits, product presentations, trade shows, and other business-development activities.
• Act as the link between customers, the North American sales organization, Engineering, and Noratel manufacturing sites.
• Coordinate with factories in the United States, Mexico, and other global locations to confirm cost, capacity, lead time, and technical feasibility.
• Communicate manufacturing constraints and alternative solutions clearly and professionally.
• Support coordinated account development and cross-functional customer pursuits.
• Participate in S&OP, project review, and opportunity-management meetings.
• Translate customer specifications and application requirements into clear technical briefs for engineering teams.
• Perform first-level technical screening of RFQs before routing them for detailed engineering review.
• Support customers with product selection, datasheet interpretation, and compliance-related questions.
• Provide guidance on relevant UL, CSA, and IEC requirements for transformers and power equipment.
• Support prototype reviews, first-article approvals, and customer acceptance activities.
• Contribute to VAVE initiatives focused on cost optimization and product improvement.
• Manage the RFQ process from initial inquiry through quotation, follow-up, award, or loss.
• Prioritize opportunities based on customer value, strategic fit, technical feasibility, and manufacturing capability.
• Maintain accurate opportunity records, next actions, and expected close dates.
• Prepare regular RFQ and pipeline status reports for internal review.
• Track win-and-loss trends and provide market intelligence to Engineering and senior leadership.
• Coordinate the handover of awarded First Time Built projects to Engineering and Operations.

Skills

Strong communication

Commercial mindset

Customer development

Team collaboration

Organized and proactive

Education

Bachelor’s degree in Electrical Engineering

Tools

CRM systems

RFQ tracking

Microsoft Office

Job description

Noratel Americas | Toronto, Ontario; Addison, Illinois; or Hobart, Indiana

Remote work may be considered

For an engineer who can turn complex customer requirements into practical solutions - and technical conversations into long-term commercial relationships.

About the job

We are seeking a commercially minded Sales Engineer to support revenue growth across Noratel’s North American markets. This role combines application engineering with proactive sales development. You will work directly with customers and prospects to understand their technical requirements, recommend suitable magnetic component solutions, and coordinate competitive proposals across Noratel’s engineering, sales, and global manufacturing network.

The preferred work locations are Toronto, Ontario; Addison, Illinois; or Hobart, Indiana. Remote arrangements may be considered for the right candidate. The role requires moderate travel for customer meetings, factory visits, and industry trade shows.

Noratel is a global manufacturer of custom power magnetics, serving demanding industry segments since 1925. As part of the Magnetics Division within discoverIE Group, we benefit from a global network of specialized electronic component manufacturers. With more than 2,000 employees across 13 countries, Noratel combines local responsiveness with global engineering and production capabilities to deliver world-class magnetic components.

Key Responsibilities

Application Sales and Customer Development

• Identify, qualify, and develop new sales opportunities across industrial automation, medical, renewable energy, mobility, data centres, and security markets
• Serve as the primary commercial and technical contact for assigned customers and prospects
• Conduct application-level discussions to understand customer requirements and recommend appropriate transformer, reactor, current transformer, or related magnetic solutions
• Prepare and present technically accurate quotations, proposals, and application information in response to customer RFQs
• Maintain regular communication with customers and follow up systematically on open quotations and opportunities
• Support customer visits, product presentations, trade shows, and other business-development activities

Technical and Commercial Coordination

• Act as the link between customers, the North American sales organization, Engineering, and Noratel manufacturing sites
• Coordinate with factories in the United States, Mexico, and other global locations to confirm cost, capacity, lead time, and technical feasibility
• Communicate manufacturing constraints and alternative solutions clearly and professionally
• Support coordinated account development and cross-functional customer pursuits
• Participate in S&OP, project review, and opportunity-management meetings

Application Engineering Support

• Translate customer specifications and application requirements into clear technical briefs for engineering teams
• Perform first-level technical screening of RFQs before routing them for detailed engineering review
• Support customers with product selection, datasheet interpretation, and compliance-related questions
• Provide guidance on relevant UL, CSA, and IEC requirements for transformers and power equipment
• Support prototype reviews, first-article approvals, and customer acceptance activities
• Contribute to VAVE initiatives focused on cost optimization and product improvement

RFQ and Pipeline Management

• Manage the RFQ process from initial inquiry through quotation, follow-up, award, or loss
• Prioritize opportunities based on customer value, strategic fit, technical feasibility, and manufacturing capability
• Maintain accurate opportunity records, next actions, and expected close dates
• Prepare regular RFQ and pipeline status reports for internal review
• Track win-and-loss trends and provide market intelligence to Engineering and senior leadership
• Coordinate the handover of awarded First Time Built projects to Engineering and Operations

Qualifications

• Bachelor’s degree in Electrical Engineering or a related technical discipline
• Minimum two years of experience in technical sales, application engineering, or product management within an electrical or electronics manufacturing environment
• Working knowledge of magnetic components such as transformers, reactors, inductors, or related power-electronics products
• Ability to read and interpret customer specifications, electrical drawings, and technical documentation
• Familiarity with UL, CSA, and IEC standards as they apply to transformers or power equipment
• Strong communication and relationship-building skills, with the confidence to work with engineers, buyers, and other customer stakeholders
• Proficiency in Microsoft Office and experience using CRM, RFQ tracking, or similar structured opportunity-management tools
• Ability to manage a high volume of concurrent RFQs and customer opportunities
• Self-directed, organized, and comfortable working across multiple teams and locations

Preferred Experience

• Experience selling custom-engineered products within North American industrial or OEM markets
• Direct exposure to transformers, power supplies, magnetics, or similar engineered electrical products
• Experience working with custom manufacturing operations
• Familiarity with North American purchasing and customer-development cycles
• French or Spanish language skills are considered an asset

Key Competencies

• Strong technical curiosity and application-focused problem-solving
• Commercial mindset with a proactive approach to customer development
• Ability to translate complex technical information into clear customer solutions
• Strong follow-through and pipeline discipline
• Confident communication across technical and commercial audiences
• Collaborative approach to working with engineering, sales, and manufacturing teams
• High level of ownership, organization, and responsiveness

Why Noratel

This role offers the opportunity to combine engineering knowledge with customer-facing commercial responsibility. You will work across the full opportunity lifecycle—from initial customer discussion and technical assessment through quotation, prototype support, and business award. You will also gain broad exposure to Noratel’s North American and global manufacturing network while helping customers solve demanding power-magnetics challenges. Your contribution will directly influence customer growth, technical credibility, and Noratel’s position across strategic North American markets.

What We Offer

• A technically challenging, customer-facing role with broad commercial exposure
• Opportunity to work with custom-engineered magnetic solutions across diverse industries
• Collaboration with customers, Engineering, Sales, and manufacturing teams across North America and globally
• Preferred office locations in Toronto, Addison, or Hobart, with remote work considered
• Moderate travel to customer sites, factories, and industry events
• Professional development within Noratel and the wider discoverIE Group

To apply, please submit your application via LinkedIn or contact us for further information.