Sales Enablement Specialist

Socket.dev; Cordova (TN); On-site; USD 65,000 - 95,000; Full time

Benefits offered by this job

Benefits starting Day 1

Competitive starting pay

On-the-job training

Culture promoting from within

Medical, Dental & Vision

401K with company match

Employee Stock Purchase Plan

Life Insurance

Disability Insurance

Paid vacations and holidays

Job summary

West Fraser is seeking a Sales Enablement Specialist to support the development, documentation, and continuous improvement of sales processes, training, and enablement resources. You will work with Sales and cross-functional partners to translate complex processes into clear guidance and maintain materials that help employees perform consistently across the end-to-end sales lifecycle.

The role strengthens onboarding, increases adoption of standard processes, and provides current resources

Qualifications

• Bachelor’s degree in a related field is preferred or equivalent experience.
• 0-3 years of experience in sales, sales operations, training, customer service, or related fields preferred.
• Strong written communication skills to create clear, concise procedures and training materials.
• Proficiency with Microsoft 365 apps (Word, Excel, PowerPoint, Teams, SharePoint) and experience with process documentation or training content is a plus.
• Demonstrated curiosity, initiative, adaptability, and willingness to learn in a dynamic environment.

Responsibilities

• Develop and improve onboarding, training, and enablement materials (job aids, presentations, videos, learning resources).
• Document and maintain sales processes, procedures, and operating guides.
• Partner with Sales and cross-functional teams to gather information and identify process gaps.
• Maintain a centralized repository of sales documentation and training resources.
• Support communication and adoption of new processes and systems through workshops and training sessions.
• Develop knowledge of West Fraser’s products and end-to-end sales processes to support enablement efforts.
• Take on special projects and other duties as assigned.

Skills

Written communication

Interpersonal skills

Project management

Teamwork

Change management

Curiosity and learning

Education

Bachelor’s degree in Business Administration, Communications, Education, Organizational Development, Operations, Information Systems, or related field

Tools

Microsoft 365

Word

Excel

PowerPoint

Teams

SharePoint

Job description

The primary responsibility of this position is to support the development, documentation, and continuous improvement of Sales processes, training, and enablement resources. The Sales Enablement Specialist works with Sales and cross-functional partners to understand how work is performed, translate complex processes into clear and practical guidance, and maintain materials that help employees perform their roles consistently and effectively. This position contributes to the organization by improving new-hire onboarding, increasing adoption of standard Sales processes, and providing Sales employees with current, accessible resources covering the end-to-end sales lifecycle, including customer setup, quoting, order entry, fulfillment, delivery, invoicing, and related activities.

What You Will Do:

• Develop, maintain, and continuously improve onboarding, training, and enablement materials, including job aids, presentations, videos, and other learning resources that help Sales employees ramp up quickly and perform effectively.
• Document and maintain sales processes, procedures, business rules, and Sales Operating Guides, translating complex business activities into clear, practical guidance and job aids.
• Partner with Sales and cross-functional teams to gather information, document ways of working, identify process gaps, and support continuous improvement initiatives.
• Maintain a centralized repository of sales documentation, training resources, and operational standards, ensuring content remains current, organized, and easily accessible.
• Support the communication, training, and adoption of new processes, systems, policies, and operating standards through workshops, training sessions, and related learning activities.
• Develop working knowledge of West Fraser's products, customers, systems, and end-to-end sales processes to effectively support enablement and process documentation efforts
• Special projects and other duties as assigned.

What You Will Need:

• Bachelor’s degree in Business Administration, Communications, Education, Organizational Development, Operations, Information Systems, or a related field preferred. An equivalent combination of education and relevant experience may be considered.
• 0-3 years of experience in sales, sales operations, training, customer service, business operations, or a related field preferred.
• Strong written communication skills, including the ability to create clear, concise, and well-organized procedures, job aids, training materials, and business communications.
• Proficiency in Microsoft 365 applications, including Word, Excel, PowerPoint, Teams, and SharePoint; experience with process documentation, training content development, or business systems is a plus.
• Demonstrated curiosity, initiative, adaptability, and willingness to learn in a dynamic and evolving business environment.

What Makes You Stand Out:

• Written and Oral Communication
• Interpersonal Skills
• Project Management
• Teamwork
• Change Management

Outstanding benefits package including:

• Benefits starting Day 1
• Competitive starting pay
• On-the-job training
• A culture that strongly believes in promoting from within
• Medical, Dental & Vision
• 401K with company match and additional retirement contribution
• Employee Stock Purchase Plan
• Life Insurance
• Disability Insurance
• Paid vacations and holidays

West Fraser is a diversified wood products company producing lumber, OSB, LVL, MDF, plywood, pulp, newsprint, wood chips, and energy with over 60 facilities in Canada, the United States, and Europe. We are the largest lumber producer in North America, a leading global manufacturer of wood-based panels, and the world’s largest producer of oriented strand board (OSB).

We are a growing company, believe strongly in promoting from within, and pride ourselves on providing a challenging environment with continuous development. The successful candidate should be interested in future growth opportunities within the company

West Fraser is an Equal Opportunity Employer M/F/V/D & Drug-Free Workplace (DFW)