Sales Development Specialist

Nexstar Network, Inc.; BLOOMINGTON (MN); Hybrid; USD 58,000 - 75,000; Full time

Benefits offered by this job

Base salary with performance bonus

100% paid health, dental, vision

401(k) with company contribution

Generous PTO

Home service reimbursement

Gym membership

Community service day

Job summary

Nexstar Network is seeking a Sales Development Specialist to drive growth through proactive lead generation and outbound engagement. You will collaborate with Sales Operations and Marketing to fuel the pipeline and set qualified meetings with prospective members.

You’ll own multi-channel outreach including email, phone, LinkedIn, and trade forums, manage HubSpot workflows, and monitor metrics to improve conversion.

Qualifications

• Minimum 2 years in lead generation or sales development.
• Experience with outbound prospecting and pipeline building.
• Proven ability to generate qualified leads and appointments.
• CRM proficiency, preferably HubSpot, for tracking.
• Strong communication and relationship-building skills.

Responsibilities

• Drive new business opportunities via proactive lead generation.
• Coordinate inbound and outbound outreach to qualify leads.
• Set qualified meetings for sales representatives.
• Maintain HubSpot workflows and reporting.
• Collaborate with Sales and Marketing to optimize campaigns.
• Support post-event lead follow-up and pre-event outreach.

Skills

Lead generation

Outbound prospecting

CRM proficiency

Communication

Pipeline management

Education

Bachelor's degree in business

Tools

HubSpot CRM

Job description

Nexstar Network – Sales Development Specialist

Who we are

We know you want a phenomenal career. We know you want a career with growth opportunities, work/life flexibility, and great benefits. We also know you want to care about what you do; you want to make a difference in people’s lives through your day-to-day work.

At Nexstar Network, we believe that a phenomenal career is possible. We’re a member owned network devoted to providing leadership and coaching and training to residential service companies across the U.S., Canada, and beyond. That’s right: since 1992, we’ve been working with owners of plumbing, heating, cooling, and electrical businesses to help them grow to their fullest potential.

We’ll help you grow to your fullest potential, too. Imagine coming to work for a company that offers both in-person collaboration and work from home flexibility because we know both are important. Imagine being able to casually walk into your CEO’s office to share an idea you’d like to try. Imagine knowing your voice matters at work, and you’re supported by others who love to serve.

Are you imagining it? Good. We’re waiting to meet you at Nexstar.

What We Do

Nexstar is a member owned network of over 700 members. Our goal is to help our members grow their businesses by providing classroom training, mentoring, online tools, and strategic partnerships.

What we offer

• Base salary with performance bonus potential.
• Competitive benefits package that includes 100% paid health, dental, vision, basic life insurance, and disability coverage.
• 401(k) safe harbor plan with a 3% company contribution.
• Generous PTO plan.
• Home service reimbursement.
• Gym Membership and cell phone reimbursement.
• Paid community service day.

The Big Task

Are you a proactive communicator with a passion for driving business growth? The Sales Development Specialist is responsible for driving new business opportunities through proactive lead generation, prospect engagement, and sales event execution. This role is a key member of the Sales Operations Team, you’ll play a vital role in fueling Nexstar’s success by identifying and qualifying high-potential leads through both outbound outreach and inbound engagement.

You are the engine of our sales pipeline. Collaborating closely with our sales and marketing teams, you’ll be the first point of contact for prospective members, setting the tone for meaningful conversations and long-term relationships.

Your ability to connect, qualify, and coordinate will directly impact our mission: to help the world’s best tradespeople become the world’s best businesspeople.

Key Tasks

• Own and execute the sales development strategy, driving consistent pipeline growth through targeted outreach and engagement.
• Launch and manage – in collaboration with Marketing - multi-channel outbound campaigns using email, phone, LinkedIn, and trade-specific platforms.
• Design and maintain personalized outreach cadences to convert prospects into qualified sales opportunities.
• Maintain a high daily activity volume with a focus on speed, relevance, and persistence to maximize conversion.
• Set qualified meetings for Sales Representatives and ensure a steady flow of vetted leads into the sales pipeline.
• Serve as a HubSpot CRM power user, managing workflows, lead routing, segmentation, and reporting in partnership with Sales and Marketing leadership.
• Collaborate with the Director of Sales to refine lead tracking processes and optimize performance metrics.
• Analyze outreach and engagement data to continuously improve strategy and conversion rates.
• Leverage social media platforms and trade forums to identify, engage, and nurture decision-makers.
• Build a credible online presence and share relevant content in coordination with the Marketing team.
• Monitor engagement metrics and optimize messaging to improve response rates and lead quality.
• Drive membership growth by selling Buyers Group Memberships to qualified prospects through strategic outreach and relationship-building.
• Support pre-event outreach campaigns and post-event lead follow-up processes.

Required Skills & Qualifications

• Minimum 2 years of experience in lead generation, sales development, business development, or sales operations, with a proven track record in outbound prospecting and pipeline building.
• Lead Generation & Pipeline Development: Proven ability to generate qualified leads, build and maintain a healthy sales pipeline, and consistently achieve outreach, meeting-setting, and opportunity creation goals.
• Outbound Prospecting & Sales Execution: Demonstrated success executing multi-channel outbound campaigns utilizing phone, email, social media, and other prospecting tools to engage decision-makers and drive sales opportunities.
• Appointment Setting & Qualification: Strong ability to engage prospects, identify needs, qualify opportunities, and schedule high-quality appointments for sales representatives.
• Relationship Building: Skilled at establishing trust and credibility with prospective members through effective communication, active listening, and consistent follow-up.
• Event Marketing Support: Experience supporting pre-event prospecting campaigns and executing timely post-event lead follow-up to maximize engagement and pipeline development.
• CRM & Sales Technology Proficiency: Hands-on experience using CRM platforms, preferably HubSpot, to manage prospect activities, track pipeline progression, execute outreach cadences, and maintain accurate sales records.
• Data Management & Reporting: Maintains accurate and timely CRM records, ensuring reliable reporting, pipeline visibility, and actionable insights for sales leadership.
• Learning Agility & Adaptability: Demonstrated ability to quickly learn and apply new sales methodologies, technologies, and processes to improve outreach effectiveness and results.
• Organization & Time Management: Highly organized and detail-oriented, with the ability to manage multiple priorities, maintain follow-up schedules, and consistently meet deadlines in a fast-paced environment.
• Communication Skills: Excellent written and verbal communication skills with the ability to deliver compelling messaging and engage prospects professionally across multiple channels.
• Professionalism & Accountability: Demonstrates initiative, integrity, accountability, and a results-oriented mindset with a commitment to achieving individual and team goals.
• Technology & Digital Fluency: Comfortable leveraging digital tools, email platforms, social media, and sales enablement technology to support prospect engagement and pipeline growth.

Education Requirements

• Bachelor's degree in business, Marketing, Communications, or a related field is preferred but not required.
• Candidates with an Associate degree or equivalent experience in sales, customer service, or related roles are strongly encouraged to apply.
• Relevant certifications (e.g., HubSpot Sales Software, and/or other selling systems) are considered a plus.

Travel Requirements

• 4-5 weeks per year
• Hybrid role with 3 days in office

Physical Requirements

• Must be able to attend tradeshow events and stand for prolonged periods of time.
• Must be able to sit at a desk for prolonged periods of time.
• Ability to lift up to 15 lbs.

Compensation

• $58,000-75,000 base salary + performance-based bonus eligibility

Learn more about us

If you want to be part of something bigger than just a job -- then this may be the job for you! You will work in a place where you will be appreciated and where your work has a direct effect on the success of the Nexstar Network. Visit our site at Nexstar Network to learn more about our organization.

Employment is contingent on passing a pre-employment drug test and background check. Nexstar Network provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. In addition to federal law requirements, Nexstar Network complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities.