Sales Development Representative

Sonar; Austin (TX); On-site; USD 60,000 - 80,000; Full time

Benefits offered by this job

Flexible employee benefit package

401(k) plan with 4% match

Discretionary Company Growth Bonus

Fully paid parking

Generous time-off allocations

Job summary

Sonar is looking for a motivated outbound lead generator to join our team in Austin, Texas. In this role, you will engage in prospecting activities, research potential leads, and qualify them based on our customer profile. You should have proven experience in outbound lead generation, ideally in a SaaS environment. We offer a robust benefits package, including a 401(k) plan with a company match, generous time off, and a dynamic workplace culture that values diversity and inclusion.

Qualifications

• Proven successful experience in outbound lead generation, ideally in a SaaS or subscription model.
• Strong time management and attention to detail.
• Highly organized and strategic in workflow.
• Strong English-language communication and listening skills.

Responsibilities

• Conduct inbound and outbound prospecting activities through calls and emails.
• Research and identify potential leads and target accounts.
• Qualify leads by assessing fit with ideal customer profile.
• Update lead information in CRM.

Skills

Outbound lead generation

Time management

Strong communication

Collaboration

Tools

Salesforce

Salesloft

Zoominfo

Job description

What You Will Do Daily:

• Conduct inbound and outbound prospecting activities, including cold calls, email outreach, and LinkedIn engagement.
• Research and identify potential leads and target accounts based on defined criteria.
• Leverage tools such as Salesforce, Salesloft, and Zoominfo to build and maintain a healthy pipeline of prospects.
• Qualify leads by assessing their fit with our ideal customer profile and understanding their needs.
• Document and update lead information and interactions in our CRM.
• Collaborate with marketing to align lead‑generation efforts with campaigns and initiatives.
• Collaborate with the sales team to transition qualified leads for further engagement.

The Experience You Will Need:

• Proven successful experience in outbound lead generation, ideally in a SaaS or subscription model.
• Strong time management and attention to detail.
• Highly organized and strategic in workflow.
• Strong English‑language communication and listening skills: ability to handle objections as well as to take feedback and coaching.
• A proactive attitude and goal‑oriented mindset with a focus on meeting or exceeding targets.
• Strong collaboration and teamwork skills to work closely with the sales teams.

Benefits Of Working With Sonar:

• Flexible, comprehensive employee benefit package that is 90% paid by the company.
• Robust time‑off allocations encouraged for use.
• An exciting 401(k) plan with a 4% match, fully vested on day one of participation.
• Generous discretionary Company Growth Bonus, paid annually.
• Fully paid parking in downtown Austin, Texas.
• Global workforce with employees in 20+ countries representing 35+ unique nationalities.
• Annual company kick‑off event that brings employees together worldwide.

We Value Diversity, Equity, and Inclusion:

At Sonar, we believe that our diversity is our strength. We are a global company that values and respects different backgrounds, perspectives, and cultures.

We are committed to fostering a diverse and inclusive work environment where everyone feels valued and empowered to contribute their best. We are proud to be an equal opportunity employer and welcome all qualified applicants, regardless of race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

All offers of employment at Sonar are contingent upon the precise results of a comprehensive background check and reference verification conducted before the start date.

We do not currently support visa candidates in the US.

Applications that are submitted through agencies or third‑party recruiters will not be considered.

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.