Sales Associate CA Broad market

Treasury Wine Estates; Napa (CA); Remote; USD 87,000 - 96,000; Full time

Job summary

A leading company in the wine industry is seeking a Sales Associate in Napa to drive market distribution and sales programs. The role involves building account relationships and executing promotional strategies, requiring a background in sales and strong communication skills. This is a home-based role with regional travel expectations.

Benefits

Employee product allowance

Flexible work options

Medical, Dental, and Vision benefits

401K with company match

TWEforME Day off

Qualifications

• 2–5 years of experience in a sales, merchandising, or marketing support role.
• Valid driver’s license and ability to travel.
• Wine or alcohol beverage industry experience preferred.

Responsibilities

• Assist in executing sales programs and promotions.
• Build and maintain relationships with key accounts.
• Support the Director of Sales strategy through account calls.

Skills

Communication

Relationship Building

Detail-oriented

Education

Bachelor’s degree or equivalent work experience

Tools

Microsoft Office

Job description

Boldly Cultivating (youtube.com)

About Us

Treasury Wine Estates (TWE) is one of the world’s largest wine companies and we are proud of our portfolio of brands that have tremendous heritage, rich quality, and a reputation for excellence across the globe.At TWE, we are led everyday by our purpose, Boldly Cultivating. We are boldly cultivating value through our brands, wine, people & environment for enriched and joyful communities.

At TWE we cultivate our teams to be their very best. And in turn, our people push us to make bigger and bolder decisions. Our focus on Boldly Cultivating unites us as a global team and fuels our vision to become the world’s most desirable luxury wine company – known for the experiences we create for our consumers, customers, partners, suppliers and our people.

To learn more about our purpose and our renowned portfolio of global brands, clickhere.

About the Role

The Sales Associate CA Broad Market supports the execution of Treasury Wine Estates’ (TWE) Bold sales plans in our Southern California market by working with internal teams, distributor partners, and retail accounts. This role assists in driving distribution, supporting sales programs, and promoting brand awareness in key on- and off-premises accounts. Success will be measured by the ability to support the distributor field sales team, grow product visibility, and build positive trade relationships.

Key Responsibilities

• Assist in executing sales programs and promotions at the distributor and retail level.
• Support the Director of Sales strategy with account calls, sales presentations, and field visits.
• Track and report on distribution gains, execution of programming, and competitive activity.
• Build and maintain relationships with key accounts to drive brand awareness and visibility.
• Coordinate product education and sampling opportunities with trade accounts.
• Ensure accurate point-of-sale (POS) placement and promotional material execution in accounts.
• Participate in retail tastings, wine dinners, or events to support brand building.
• Assist in monitoring distributor inventory and communicating stock levels or gaps.
• Attend sales meetings, blitzes, and market work-withs as needed, while leading education with the distributor
• Provide general administrative and logistical support to the regional sales team.
• Maintain professionalism and compliance with alcohol industry laws and company policies.

About you

• Bachelor’s degree or equivalent work experience in sales, marketing, or customer service.
• 2–5 years of experience in a sales, merchandising, or marketing support role.
• Strong verbal and written communication skills.
• Ability to build rapport with customers and work effectively with distributor personnel.
• Proficiency in Microsoft Office (Excel, Word, PowerPoint).
• Valid driver’s license and ability to travel throughout assigned territory.
• Must be able to lift a case of wine (approx. 45 pounds) multiple times per day.
• Team-oriented with a positive attitude.
• Willingness to learn and take direction.
• Detail-oriented and organized in managing multiple tasks.
• Comfortable presenting in small group settings.
• Professional demeanor and high standard of integrity.
• Strong desire to continue to learn new skills leading to career growth
• Home-based field role with regional travel (40–60%).
• Occasional weekend or evening events (retail tastings, trade events).

Preferred:

• Wine or alcohol beverage industry experience.
• Familiarity with distributor systems (VIP, Diver) and sales tools.
• Wine knowledge or formal wine education a plus

Why you'll love it here:

• Our culture is built on bringing our whole selves, being courageous and delivering together – it’s our DNA and the heart of who we are at TWE.
• We prioritize your growth with access to global career opportunities and structured programs designed to support your health, wellbeing and careerdevelopment.
• Enjoy the world’s most desirable wines through our generous employee product allowance
• Competitive benefits package including Medical, Dental, and Vision, Paid Time Off (vacation, sick time, and holidays), 401K with company match, and much more!
• Plus, you'll get an extra day off each year with your “TWEforME Day” – a day to spend however you choose!

We offer a range of great benefits such as flexibility, rewards and discounts and health and wellbeing initiatives. To find out more, click here.

It takes all varietals!

At TWE, we proudly celebrate diversity and are committed to being an equal opportunity employer. Our goal is to build a workforce that reflects the diversity of the consumers who enjoy our products.

All qualified applicants will be considered for employment regardless of age, race, color, religion, sexual orientation, gender identity, national origin, or disability. If you require any assistance to be included in our process, please [e-mail], quoting the job title and reference number.

Apply Today!

We do move quickly at TWE and continually review applications, so if you don’t want to miss out, please apply today!

Pay Transparency Disclosure: The annual base pay range offered for this position is $87,000 to $96,000 other benefits. These figures represent what we reasonably expect to pay for this position, but the actual compensation offered will depend upon numerous job-related factors, including but not limited to candidate qualifications, skills, experience, education, location, and alignment with market data. Our expectation is that the incumbent will work REMOTE in either Los Angeles County or Orange County location.If the incumbent works out of another location, the wage rate may fall above or below this range. Treasury reserves the right to modify the range in the future.