Sales Associate

Leeds West Groups

Broomfield (CO)

On-site

USD 42,000 - 54,000

Full time

12 days ago

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Benefits offered by this job

Health, dental, and vision insurance

Flexible and health savings account (H

Retirement savings plan

Paid time off and holidays

Pay incentive programs

Performance awards

Professional development reimburse

Employee discounts on automotive?

Paid uniforms

Job summary

Leeds West Groups is seeking a Sales Associate for CO Big O Broomfield. Join a trusted automotive brand focused on safety, integrity, teamwork, and exceptional service while contributing to daily operations and customer satisfaction.

The role requires excellent sales and communication skills, knowledge of automotive services, and the ability to upsell and coordinate with technicians. Equity-minded benefits are included, with extended hours and local travel as needed.

Qualifications

Minimum age 18
Active and unrestricted driver’s license required
High school diploma or equivalent; bachelor's degree a plus
Minimum 1 year related experience preferred
Must be legally authorized to work in the United States
Background check and clean Motor Vehicle Records (MVR) required

Responsibilities

Oversee daily operations with Store Manager including scheduling, staffing, and workflow optimization
Provide legendary customer service and drive sales through promotions, financing options, and upsell opportunities
Listen to customer needs and offer knowledgeable automotive repair recommendations
Explain service offerings, benefits, and pricing to customers
Coordinate with technicians to ensure timely, accurate appointment completion
Schedule appointments based on availability and profitability
Maintain accurate customer records and service histories
Process service orders, invoices, and payments
Ensure services comply with safety and quality standards
Support KPI tracking and budgeting efforts
Maintain a safe, organized work environment and comply with OSHA policies

Skills

Excellent sales skills

Excellent verbal and written | comunic

Teamwork skills

Customer service

Automotive industry knowledge

Organizational skills

DVI familiarity

Education

High school diploma or equivalent

Bachelor’s degree in business management or related field (plus)

Tools

DVI software

Job description

CO Big O Broomfield (Summit) - 6245, 593 Summit Blvd, Broomfield, Colorado, United States of America

Job Description

Posted Thursday, August 27, 2026 at 9:00 AM

Big O Tires | Leeds West Groups The Home of Champions in the Automotive Industry

Join a trusted automotive brand where safety, integrity, teamwork, and exceptional service drive everything we do.

Summary

A Sales Associate exemplifies professional integrity, strong teamwork skills, knowledge of automotive industry practices and procedures, and a passion for sales and delivering quality work, exceptional customer service and interpersonal communications , and exceeding business goals while supporting the management of daily business operations. A Sales Associate must exercise discretion and independent judgment with respect to matters that significantly impact business operations.

Essential Functions, Duties, and Responsibilities

Support the Store Manager in overseeing daily business operations, including scheduling, staffing, customer satisfaction, and workflow optimization.
Provide legendary customer service and ensure customer satisfaction through professional and effective customer interactions and communications. This includes but is not limited to achieving high call conversion rates, correctly applying sales promotions and discounts, promoting financing options, ensuring quality repair services, conducting post-service follow-ups, obtaining positive customer reviews, and effectively resolving customer concerns and complaints promptly.
Listen to needs and provide knowledgeable advice and recommendations for automotive repair services .
Promote automotive repair and maintenance services to customers by explaining service offerings, benefits, and pricing.
Identify upsell opportunities and recommend additional services or products to meet customer needs and increase sales revenue.
Utilize promotional materials, special offers , incentives , and standard operating procedures to encourage customers to book appointments and return for future service needs.
Coordinate with automotive technicians and other staff to ensure timely , efficient , and accurate completion of appointments .
Schedule service appointments based on availability, service requirements, optimal workflow, and maximum profitability.
Follow up with customers to confirm appointments, remind them of upcoming service appointments, and address any scheduling changes or conflicts.
Maintain accurate customer records, service histories, and appointment schedules in the company's database or management system.
Process service orders, invoices, and payments accurately and efficiently.
Ensure all services are completed efficiently, accurately, and in compliance with company, safety, and industry standards.
Assist in analyzing and monitoring key performance indicators (KPIs) to track shop performance and identify areas for improvement.
Assist with controlling inventory levels, inventory shrinkages, business costs, and expenses, responsible use of P-Card, payroll management, injury and damage claims, and more to support business objectives and budgets.
Acts as a key holder for the facility and successfully fulfills opening and closing procedures, including but not limited to nightly deposits, system close-out procedures, responding to alarms and security concerns after hours, and more.
Assist with analyzing, reducing, and minimizing workplace safety concerns, injuries, and damages through training, enforcement, and team compliance with OSHA and company safety policies, procedures, and industry best practices.
Ensure test drives are conducted correctly and in accordance with company policy, procedures, safety best practices, and traffic laws.
Maintain a clean, organized, and safe work environment in accordance with company policies and OSHA regulations.
Stay current on industry trends, technology advancements, and regulatory changes affecting automotive repair and safety.
Collaborate with the Store Manager and senior management to develop and execute business plans, directives, initiatives, programs, budgets, and more.
Support Store Manager to foster a strong, inclusive, and cohesive team environment and culture to effectively value and develop employees, exceed business goals and provide legendary customer service.
Perform other duties as assigned.

Supervisory Responsibilities

None
Strong sense of integrity.
Excellent verbal and written communication skills.
Excellent interpersonal, diplomacy, and customer service skills.
Excellent sales skills.
Extensive knowledge of the automotive industry, automotive repair, business acumen, finance principles, procedures, and best practices.
Strong technical knowledge of automotive systems, diagnostics, and repair procedures.
Excellent organizational skills and attention to detail.
Excellent analytical, decision-making, and problem-solving skills.
Proficient with technology, computer, and software systems, including Digital Vehicle Inspections (DVI).
Proficient in inventory and expense management.
Ability to thrive in a high-paced sales environment.
Ability to provide and receive constructive feedback.
Ability to manage priorities, multitask, and complete objectives with minimal supervision.
Ability to meet consistent attendance expectations.

Required Education, Credentials, and Experience

Minimum age requirement of eighteen years.
An active and unrestricted driver’s license is required .
A high school diploma or equivalent is required ; a bachelor’s degree in business management or a related field is a plus.
A minimum of one year of related experience is preferred .
Prior industry knowledge and/or experience is required .
Must be legally authorized to work within the United States while employed by Leeds West Groups.
Successful completion of background check.
Successful completion of a Motor Vehicle Records (MVR) check and ability to maintain a clean driving record.

Workplace Culture, Conduct, and Expectations

In support of a positive, professional, safe workplace culture and environment, we adhere to a zero-tolerance policy for drugs, alcohol, weapons, violence, harassment, or discrimination in accordance with our company policies and employment laws , as applicable . Additionally, employees are expected to conduct themselves positively, respectfully, ethically, and professionally.

This job operates in a fast-paced automotive retail and repair environment where employees are regularly exposed to indoor and outdoor climates and changing temperatures, automotive tools, equipment, fluids, and chemicals . The proper enforcement and use of Personal Protective Equipment (PPE), adherence to uniform standards, and compliance with OSHA safe workplace standards are required .

Physical Demands

This position requires physical strength, agility, dexterity, and endurance to successfully perform the essential job functions in a demanding and dynamic environment.

This position requires frequent standing, walking, bending, kneeling, stooping, crouching, crawling, reaching, driving, climbing, and other repetitive motions; frequent lifting and carrying heavy parts and equipment weighing up to 50 pounds or more; physical endurance to work long hours in a fast-paced environment, often under tight deadlines; precise hand-eye coordination and manual dexterity; and adequate vision, hearing and speaking abilities.

Position Type/Expected Hours of Work This full-time, overtime exempt, onsite position requires at least 32 hours per week. Business operations are Monday through Saturday and Sunday at various locations. Hours of operation and days of work may vary by location, business needs, and work schedules. This position regularly requires long hours and frequent weekend work.

Travel

This position requires up to 50 % travel between local stores. Overnight travel requirements are less than 5% unless on a particular assignment. Travel and mileage reimbursements may apply, subject to Company policy.

Leeds West Groups provides equal employment opportunities to all employees and employment applicants without regard to race, religion, creed, color, national origin, sex, pregnancy, sexual orientation, gender identity and expression, age, ancestry, citizenship, physical or mental disability, genetic information, marital status, veteran status, or any other classification protected by applicable local, state, or federal laws.

Leeds West Groups meets all its obligations under the Americans with Disabilities Act and state and local disabilities laws. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions of their jobs. For questions about the reasonable accommodations process or to request a reasonable accommodation, please contact Human Resources.

Other Duties

Please note that this job description is not designed to cover or contain a comprehensive listing of the activities, duties, and responsibilities required of the employee for this job. Duties, responsibilities, and activities may change at any time, with or without notice.