Summary of Position
Under the general supervision,lead and enhance the Hotel’s sales and marketing efforts in all market segments toincrease revenues while generating a high quality of service in the community through involvement in local organizations.
Requirements
- Minimum one (2) years of customer facing experience.
- Effective verbal and written communication skills in English.
- Willing to work weekends and holidays based on business needs.
- Proficiency in HotelKey PMS preferred, payment processing, and guest account management.
General Responsibilities
- Fully understand and comply with all Company Sales & Marketing Policies and procedures
- Sell incremental room nights for all market segments (Group/LNR/SMERF/Retail).
- Execute hotel’s sales and marketing plan as directed
- Achieve and exceed the revenue targets for the Hotel.
- Conduct and enhance public and community relations.
- Act as the Manager on Duty (MOD) when scheduled as such by the General Manager.
Specific Responsibilities
- Demonstrate a high level of integrity, take ownership of personal and team actions, communicate effectively, promote collaboration, nurture a positive, professional work environment, and adhere to Company’s Operating Procedures.
- Conduct daily property walks and quality checks to drive exceptional service and guest satisfaction.
- Make sales calls to Key accounts, potential clients, group business and capitalize on all revenue opportunities.
- Ensure good standing in the community by developing and maintaining relationships with Chamber of Commerce, Convention and Visitors Bureau, other hotels, local schools, local government and other community and civic organizations.
- Work closely with the Guest Services and Housekeeping staff to meet/exceed Company and brand standards for guest satisfaction.
- Work with Guest Services Agents to ensure Company Names are obtained for each guest at check in.
- Ensure quality experiences for clients and potential clients.
- Develop strong relationships with other departments to work in unity and striving to achieve goals.
- Set up alerts in PMS for incoming VIP guests and assist in creating welcome gift/card.
- Conduct site tours for potential clients and partners.
- Maintain a quality relationship with all Clients and potential Clients.
- Maintain accurate records and files for all clients and potential clients within the Company approved CRM Software.
- Conduct lead generation through PMS reports, cold calling, office visits, and comp set analysis.
- Ensure all sales leads are followed up within 24 hours.
- Maintain and input all leads, accounts, and groups into Company approved CRM Software.
- Send all contracts in a timely manner to potential clients and maintain steady follow ups until signed copy is received.
- Input all Group Blocks into the hotel PMS once signed contracts are received.
- Work with Brand Services to load rates for LNRs as directed by the RDOSM.
- Maintain accurate display of property amenities and services on all online channels, including brand.com.
- Identify and analyze competition, both locally and regionally.
- Maintain high visibility in the surrounding community.
- Attend Chamber of Commerce monthly meetings, and other pertinent community activities.
- Review meeting room events details for following week- place catering orders where needed.
- Ensure that updated Function Calendar and BEO’s are posted for next two weeks.
- Coordinate and assist with set up/clean up or food and beverage components of meeting when needed.
- Send post stay emails to Group/Meetings contacts will finally folios and message of appreciation.
- Collect Data and print reports for needed Sales Projects.
- Leverage cross sell opportunities amongst all Company’s properties.
- Maintain professional content and media across all Social Media outlets.
- Respond to Social Media comments, tags, and other posts from followers, guests, and local organizations.
- Promote specials, packages, events, and hotel amenities via Social Media outlets.
- Ensure that the web and third-party electronic distribution channels are continuously reviewed, researched, and updated for maximum hotel exposure and maximum room night generation.
- Attend all department and hotel meetings, as necessary.
- Devote a minimum of one (1) hour per week researching on brand portal sites for updates, tools, and resources that can enhance our hotel.
- Active member in Company Culture Committee.
- Perform any other duties as assigned
Optimum Attributes:
- Willing to take responsibility and accountability for the team.
- Strong attention to detail & ability to multitask.
- Epitomize professionalism.
- Determined and motivated to meet and exceed expectations.
- Reliable, responsible, and dependable
- Highly developed verbal and written communication skills
- Motivating team player
- Active & attentive listener
- Open with praise; discreet with criticism.
- Emphatic and tolerant
- Consistent and influential
- Rational, prudent, and practical
Performance Standards:
Source: Hospitality Online