Sales Activator

Red Bull; Lakewood Township (NJ); On-site; USD 60,000 - 90,000; Full time

Job summary

Red Bull Distribution Company in Lakewood Township, New Jersey, is seeking a Sales Activator to strengthen in-store presence and drive long-term sales across Large Format accounts.

The role focuses on building retailer relationships, executing promotions, pre-selling activities, and delivering end-to-end account service while upholding Perfect Store standards.

Qualifications

• Experience in sales, account management and direct store delivery (DSD) is preferred.
• Strong relationship-building with retailers and internal teams.
• English language skills; additional languages are an advantage.

Responsibilities

• Drive collaborative relationships with internal and external customers and stakeholders.
• Drive in store presence in line with Perfect Store standards.
• Increase product disruption points at ambient and cold locations in store.
• Maintain and increase product range in all stores.
• Cover defined territory with efficient call frequency and cost effectiveness.
• Lead market activations and in-store promotions; report non-compliance.
• Pre-sell promotions and provide 30-60-90 day activity outlook.
• Ensure best-in-class account service and cross-team communication.

Skills

Sales experience

Account management

DSD experience

English proficiency

Job description

• Organization: Red Bull Distribution Company
• Job type: Permanent

Company Description

The RBDC’s Sales Activator primary role is to increase winning versus competition in Large Format accounts.

Job Description

LONG TERM SALES DRIVERS

Drive collaborative relationships with internal and external customers and stakeholders

Drive in store presence in line with Perfect Store standards

Increase permanent product disruption points at ambient and cold locations in store above competition

Maintain and Increase product range in all stores

BUSINESS DEVELOPMENT

Coverage of defined territory. Complete all calls allocated to individual territory

Effective coverage of all agreed outlets at optimum frequencies in a cost effective manner

Proficiency in retailer ways of working (terminology)
increasing opportunities to expand in-store presence

Retail satisfaction responses should highlight sales effectiveness to include category education, current state of business for account, quality of sales call

SHORT TERM SALES DRIVERS

Drive execution of agreed and over and above national and local promotion opportunities

Report non-compliance in a timely manner

Pre-sell to accounts all promotional activity. 30-60-90 day outlook on activity.

Responsible to drive effective communication amongst RBDC distribution team. Ensuring best in class account service

Lead all market activations to in-store activations for all accounts

Qualifications

Valid US Driver’s License and obtainment of DOT Medical card

Must be at least 21 years of age

Experience in sales, account management and DSD a plus

Ability to lift and transport up to 25 pounds of inventory and/or advertising displays

English; additional languages an advantage

Additional Information

Red Bull Distribution Company, Inc. is an Equal Opportunity Employer, and all qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex, gender, genetic information, national origin, disability, uniform service, veteran status, age, or any other classification protected by Federal, state, or local law.